Nibbler SEO audit for airnorth.vacations
Summary
Overall7.8
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.4
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.3
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.6
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 21:42 on 19 Sep 2023 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print airnorth.vacations/ Not detected airnorth.vacations/getaways Not detected airnorth.vacations/destinations/old-crow Not detected airnorth.vacations/destinations/whitehorse Not detected airnorth.vacations/destinations/dawson-city Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Popularity1.0
39Estimated monthly organic visitors
- This website appears to have a very low number of monthly website visits each month
Source: Ahrefs
Headings6.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Server behaviour8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.airnorth.vacations to http://airnorth.vacations. This is ideal.
Images8.8
54% of images have a clearly defined size
76 images are being resized by the browser
- Some images (46.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 2 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 76 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.3
Rendering Chart...
- This website has an average of 860 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| airnorth.vacations/ | 2389 | 364 |
| airnorth.vacations/getaways | 9525 | 1448 |
| airnorth.vacations/destinations/old-crow | 3776 | 616 |
| airnorth.vacations/destinations/whitehorse | 7304 | 1121 |
| airnorth.vacations/destinations/dawson-city | 4860 | 750 |
Internal links9.9
- One link has no text describing its destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Meta tags10.0
This is how this website will look in Google search listings:
Air North, Yukon's Airline Getaways
airnorth.vacations/
Elevate your vacation experience with a package from Air North, Yukon's Airline Getaways. Getaways, experiences, flights, and accommodation in the Yukon, British ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| airnorth.vacations/ | description | Elevate your vacation experience with a package from Air North, Yukon's Airline Getaways. Getaways, experiences, flights, and accommodation in the Yukon, British Columbia, Alberta, Northwest Territories, and Ontario — everywhere that Air North, Yukon's Airline flies. |
| airnorth.vacations/ | viewport | width=device-width, initial-scale=1.0 |
| airnorth.vacations/ | msapplication-tilecolor | #da532c |
| airnorth.vacations/ | msapplication-config | https://airnorth.vacations/assets/images/favicons/browserconfig.xml |
| airnorth.vacations/ | theme-color | #ffffff |
| airnorth.vacations/getaways | description | Air North Getaways offers an exceptional range of getaways to destinations served by Air North. |
| airnorth.vacations/getaways | viewport | width=device-width, initial-scale=1.0 |
| airnorth.vacations/getaways | msapplication-tilecolor | #da532c |
| airnorth.vacations/getaways | msapplication-config | https://airnorth.vacations/assets/images/favicons/browserconfig.xml |
| airnorth.vacations/getaways | theme-color | #ffffff |
| airnorth.vacations/destinations/old-crow | description | Located at the confluence of the Crow and Porcupine Rivers, Old Crow is an isolated community that is not accessible by road. The people of Old Crow rely on aircraft to travel in and out of town—or, for the more adventurous, Old Crow is accessible by canoe down the Porcupine... |
| airnorth.vacations/destinations/old-crow | viewport | width=device-width, initial-scale=1.0 |
| airnorth.vacations/destinations/old-crow | msapplication-tilecolor | #da532c |
| airnorth.vacations/destinations/old-crow | msapplication-config | https://airnorth.vacations/assets/images/favicons/browserconfig.xml |
| airnorth.vacations/destinations/old-crow | theme-color | #ffffff |
| airnorth.vacations/destinations/whitehorse | description | Welcome to Whitehorse, Yukon! Whitehorse, the capital city of Yukon, is a picturesque destination that offers a unique blend of rugged wilderness and vibrant city life. Allow me to introduce you to some of the top attractions and experiences that make Whitehorse a must-visit destination. Miles Canyon: Begin your... |
| airnorth.vacations/destinations/whitehorse | viewport | width=device-width, initial-scale=1.0 |
| airnorth.vacations/destinations/whitehorse | msapplication-tilecolor | #da532c |
| airnorth.vacations/destinations/whitehorse | msapplication-config | https://airnorth.vacations/assets/images/favicons/browserconfig.xml |
| airnorth.vacations/destinations/whitehorse | theme-color | #ffffff |
| airnorth.vacations/destinations/dawson-city | description | Welcome to Dawson City, Yukon! Dawson City is a historic and enchanting destination that immerses you in the thrilling history of the Klondike Gold Rush. As your guide, I'm excited to introduce you to some of the top attractions and experiences that make Dawson City a must-visit destination. Klondike... |
| airnorth.vacations/destinations/dawson-city | viewport | width=device-width, initial-scale=1.0 |
| airnorth.vacations/destinations/dawson-city | msapplication-tilecolor | #da532c |
| airnorth.vacations/destinations/dawson-city | msapplication-config | https://airnorth.vacations/assets/images/favicons/browserconfig.xml |
| airnorth.vacations/destinations/dawson-city | theme-color | #ffffff |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated September 19, 2023
- It looks like this website was last updated on Tuesday, 19 September 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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