Report for dragonsheadshop.co.uk
Summary
Overall8.2
The overall score for this website.
Accessibility8.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.6
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 04:40 on 30 Jun 2022 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print dragonsheadshop.co.uk/ Not detected dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery Not detected dragonsheadshop.co.uk/account/login Not detected dragonsheadshop.co.uk/account/register Not detected dragonsheadshop.co.uk/search Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Popularity3.4
7,756,506 Most popular website in the world
This website recently saw a slight decrease in popularity.
- This is the 7,756,506 most popular website in the world.
- Over the past 3 months, this website has experienced a slight decrease in popularity.
Source: Alexa
Internal links4.3
- 145 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Headings6.6
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Many headings (8.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Twitter6.8
This website is linked with the Twitter account @DragonsHeadShop
This website's Twitter account has
34 followers
- This website was found to link the Twitter account Dragons Head Shop (@DragonsHeadShop).
- This website's Twitter account has made 441 tweets to 34 followers.
- Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.
Source: Twitter
Meta tags6.8
This is how this website will look in Google search listings:
Dragons Head Shop Ltd for Smoking, Vaping and CBD products
dragonsheadshop.co.uk/
Dragons Head Shop is an Online-Only Store based in the UK offering smoking, vaping & CBD products of a wide range of varieties to a global audience
- All pages include at least some metadata, but only 60.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| dragonsheadshop.co.uk/ | smart-seo-integrated | true |
| dragonsheadshop.co.uk/ | description | Dragons Head Shop is an Online-Only Store based in the UK offering smoking, vaping & CBD products of a wide range of varieties to a global audience |
| dragonsheadshop.co.uk/ | smartseo-keyword | |
| dragonsheadshop.co.uk/ | smartseo-timestamp | 0 |
| dragonsheadshop.co.uk/ | viewport | width=device-width, initial-scale=1.0 |
| dragonsheadshop.co.uk/ | twitter:card | summary_large_image |
| dragonsheadshop.co.uk/ | twitter:title | Dragons Head Shop Ltd for Smoking, Vaping and CBD products |
| dragonsheadshop.co.uk/ | twitter:description | Dragons Head Shop is an Online-Only Store based in the UK offering smoking, vaping & CBD products of a wide range of varieties to a global audience |
| dragonsheadshop.co.uk/ | shopify-digital-wallet | /12964963/digital_wallets/dialog |
| dragonsheadshop.co.uk/ | uuid | uuidDlGsofGxmNgt |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | smart-seo-integrated | true |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | description | How Dragons Head Shop is leading with eco-friendly packaging and Climate Neutral Delivery creating sustainability and promoting green living |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | smartseo-keyword | |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | smartseo-timestamp | 0 |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | viewport | width=device-width, initial-scale=1.0 |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | twitter:card | summary_large_image |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | twitter:title | Dragons Head Shop adopts Carbon Neutral Delivery. |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | twitter:description | How Shipping Impacts the Environment, and What is Carbon Neutral Delivery? Without shipping, our business at Dragons Head Shop would not exist. It provides a way for us to get your orders from us to you, regardless of how far apart we are. Shipping has a significant environmental impact and, when not done correctly, can have devastating consequences for the environment. Dragon Head Shop realise that eCommerce contributes majorly to carbon emissions that negatively affect the environment. But, with the help of AI, we can calculate the carbon footprint of each order and reduce our impact on the environment by promoting green living. The carbon footprint of every order gets calculated based on the weight of the order, the distance it travels from us to you and the mode of transport. Whether by truck, aeroplane or both. The carbon emissions get determined by tracking data and the speed and distance to reach you. Carbon Neutral Delivery is an alternative way to ship that reduces the environmental impact of shipping. By adopting these eco-friendly approaches, we are doing our small part to help the environment and give you the ability to make purchases without worrying about how much CO2 your order will produce when it arrives at your doorstep. If every small eCommerce business adopted Carbon Neutral Delivery, imagine the benefits to the environment. In addition, we use eco-friendly packaging for all of our orders. Every order gets fulfilled using cardboard packaging with an eco-score of 5/5 for being Plastic Free, Biodegradable, Sustainability, Recyclable and Climate Neutral. |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | shopify-digital-wallet | /12964963/digital_wallets/dialog |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | uuid | uuidrSgSQ5rp61EZ |
| dragonsheadshop.co.uk/account/login | smart-seo-integrated | true |
| dragonsheadshop.co.uk/account/login | description | |
| dragonsheadshop.co.uk/account/login | smartseo-keyword | |
| dragonsheadshop.co.uk/account/login | smartseo-timestamp | 0 |
| dragonsheadshop.co.uk/account/login | viewport | width=device-width, initial-scale=1.0 |
| dragonsheadshop.co.uk/account/login | twitter:card | summary_large_image |
| dragonsheadshop.co.uk/account/login | twitter:title | Account |
| dragonsheadshop.co.uk/account/login | twitter:description | Dragons Head Shop is an Online-Only Store based in the UK offering smoking, vaping & CBD products of a wide range of varieties to a global audience |
| dragonsheadshop.co.uk/account/login | shopify-digital-wallet | /12964963/digital_wallets/dialog |
| dragonsheadshop.co.uk/account/register | smart-seo-integrated | true |
| dragonsheadshop.co.uk/account/register | description | |
| dragonsheadshop.co.uk/account/register | smartseo-keyword | |
| dragonsheadshop.co.uk/account/register | smartseo-timestamp | 0 |
| dragonsheadshop.co.uk/account/register | viewport | width=device-width, initial-scale=1.0 |
| dragonsheadshop.co.uk/account/register | twitter:card | summary_large_image |
| dragonsheadshop.co.uk/account/register | twitter:title | Create Account |
| dragonsheadshop.co.uk/account/register | twitter:description | Dragons Head Shop is an Online-Only Store based in the UK offering smoking, vaping & CBD products of a wide range of varieties to a global audience |
| dragonsheadshop.co.uk/account/register | shopify-digital-wallet | /12964963/digital_wallets/dialog |
| dragonsheadshop.co.uk/search | smart-seo-integrated | true |
| dragonsheadshop.co.uk/search | robots | noindex |
| dragonsheadshop.co.uk/search | description | Dragons Head Shop is an Online-Only Store based in the UK offering smoking, vaping & CBD products of a wide range of varieties to a global audience |
| dragonsheadshop.co.uk/search | smartseo-keyword | |
| dragonsheadshop.co.uk/search | smartseo-timestamp | 0 |
| dragonsheadshop.co.uk/search | viewport | width=device-width, initial-scale=1.0 |
| dragonsheadshop.co.uk/search | twitter:card | summary_large_image |
| dragonsheadshop.co.uk/search | twitter:title | Search |
| dragonsheadshop.co.uk/search | twitter:description | Dragons Head Shop is an Online-Only Store based in the UK offering smoking, vaping & CBD products of a wide range of varieties to a global audience |
| dragonsheadshop.co.uk/search | shopify-digital-wallet | /12964963/digital_wallets/dialog |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| dragonsheadshop.co.uk/ | X-UA-Compatible | IE=edge |
| dragonsheadshop.co.uk/ | Expires | 30 |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | X-UA-Compatible | IE=edge |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | Expires | 30 |
| dragonsheadshop.co.uk/account/login | X-UA-Compatible | IE=edge |
| dragonsheadshop.co.uk/account/login | Expires | 30 |
| dragonsheadshop.co.uk/account/register | X-UA-Compatible | IE=edge |
| dragonsheadshop.co.uk/account/register | Expires | 30 |
| dragonsheadshop.co.uk/search | X-UA-Compatible | IE=edge |
| dragonsheadshop.co.uk/search | Expires | 30 |
Images8.0
100% of images have a clearly defined size
19 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- 19 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.0
Rendering Chart...
- This website has an average of 771 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| dragonsheadshop.co.uk/ | 10909 | 1765 |
| dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | 4885 | 733 |
| dragonsheadshop.co.uk/account/login | 3313 | 488 |
| dragonsheadshop.co.uk/account/register | 3046 | 441 |
| dragonsheadshop.co.uk/search | 2979 | 430 |
Incoming links9.7
318 pages link to this website
25 domains link to this website
- There are 318 pages on 25 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.dragonsheadshop.co.uk to http://dragonsheadshop.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated June 13, 2022
- It looks like this website was last updated on Monday, 13 June 2022. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 13/06/2022 | dragonsheadshop.co.uk/.../dragons-head-shop-adopts-carbon-neutral-delivery | Body text |
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