Nibbler SEO audit for nitrico.co.uk

Overall8.2

The overall score for this website.

Accessibility8.8

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience6.9

How satisfying the website is likely to be for users.

The following tests contribute to this score:

Marketing4.4

How well marketed, and popular the website is.

The following tests contribute to this score:

Technology8.9

How well designed and built the website is.

The following tests contribute to this score:

Nibbler tested a sample of 5 pages from this website at 17:28 on 1 Dec 2023 (GMT).

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Top priorities for website improvement

  • Sign up for a Twitter account and make sure it is linked to from your site. (read more)
  • Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325. (read more)
  • Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation. (read more)

Twitter0.0

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This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Popularity1.0

Help

93Estimated monthly organic visitors

  • This website appears to have a very low number of monthly website visits each month

Source: Ahrefs

URL format3.6

Help

  • 2 URLs are particularly hard to type or remember.
    • Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.

      Page extensions

  • 2 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
  • 4 URLs include a file extension.
    • Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.

      Page extensions

Freshness4.1

Help

Last updated May 30, 2023

  • It looks like this website was last updated on Tuesday, 30 May 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
    • Consider updating this website regularly with new content.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
13/04/2022nitrico.co.uk/images/30-litre-corner-filter-nitrico.jpgLast modified header
26/04/2022nitrico.co.uk/images/25-litre-pre-matured-corner-sponge-filter-nitrico.jpgLast modified header
13/04/2022nitrico.co.uk/images/15-litre-mature-nano-filter-nitrico.jpgLast modified header
13/04/2022nitrico.co.uk/images/nitrico-bacterial-goop-pouch.jpgLast modified header
13/04/2022nitrico.co.uk/images/aquarium-filters-nitrico.jpgLast modified header
26/04/2022nitrico.co.uk/images/nitrico-pre-matured-sponge-filters.jpgLast modified header
13/04/2022nitrico.co.uk/images/nitrico-bacterial-goop.jpgLast modified header
13/04/2022nitrico.co.uk/images/HOMELast modified header
02/02/2023nitrico.co.uk/.../delivery-2.pngLast modified header
04/05/2022nitrico.co.uk/templates/.../nitrico.pngLast modified header
30/05/2023nitrico.co.uk/.../payment_cards.pngLast modified header
13/04/2022nitrico.co.uk/templates/.../logo.pngLast modified header
13/04/2022nitrico.co.uk/.../foundation-icons.cssLast modified header

Internal links7.3

Help

Amount of content7.3

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Rendering Chart...

  • This website has an average of 265 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Amount of content discovered

Server behaviour9.2

Help

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • 2 of the pages of this website return page content with or without a trailing slash on their URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
  • 2 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.nitrico.co.uk to http://nitrico.co.uk. This is ideal.

Images9.6

Help

18% of images have a clearly defined size

10 images are being resized by the browser

Mobile10.0

Help

Mobile screenshot of nitrico.co.ukTablet screenshot of nitrico.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen64.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen64.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen-40emnitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen-40emnitrico.co.uk/.../stylesheet.css?v=1.5
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em64emnitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen64.063em90emnitrico.co.uk/.../stylesheet.css?v=1.5
only screen64.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen90.063em120emnitrico.co.uk/.../stylesheet.css?v=1.5
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only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
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only screen64.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
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only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
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only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5

Analytics10.0

Help

100% of pages use analytics

Multiple Analytics Solutions

  • Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.

Analytics Software Found

Software Name
Google Analytics

Page titles10.0

Help

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.

Page titles

Headings10.0

Help

account aquarium bacterial cart categories ceramic corner cylinder double driven filter filters goop hotline information litre mature media nano nitrico pouch pre-matured product round sales single sponge stocking what's

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.

Page headings detail

URLHeadingLevel
nitrico.co.uk/Sales Hotline 01732 243444H1
nitrico.co.uk/Sales Hotline 01732 243444H1
nitrico.co.uk/Nitrico Bacterial GoopH3
nitrico.co.uk/Pre-matured Aquarium FiltersH3
nitrico.co.uk/New Air Driven Aquarium FiltersH3
nitrico.co.uk/shopping_cart.phpSales Hotline 01732 243444H1
nitrico.co.uk/shopping_cart.phpSales Hotline 01732 243444H1
nitrico.co.uk/shopping_cart.phpWhat's In My Cart?H1
nitrico.co.uk/create_account.phpSales Hotline 01732 243444H1
nitrico.co.uk/create_account.phpSales Hotline 01732 243444H1
nitrico.co.uk/create_account.phpMy Account InformationH1
nitrico.co.uk/index.php?cPath=70Sales Hotline 01732 243444H1
nitrico.co.uk/index.php?cPath=70Sales Hotline 01732 243444H1
nitrico.co.uk/index.php?cPath=70Bacterial GoopH1
nitrico.co.uk/index.php?cPath=70Product CategoriesH3
nitrico.co.uk/index.php?cPath=70Stocking up Bacterial Goop PouchH3
nitrico.co.uk/index.php?cPath=7050 Litre Bacterial Goop PouchH3
nitrico.co.uk/index.php?cPath=7075 Litre Bacterial Goop PouchH3
nitrico.co.uk/index.php?cPath=70100 Litre Bacterial Goop PouchH3
nitrico.co.uk/index.php?cPath=70150 Litre Bacterial Goop PouchH3
nitrico.co.uk/index.php?cPath=70250 Litre Bacterial Goop PouchH3
nitrico.co.uk/index.php?cPath=22Sales Hotline 01732 243444H1
nitrico.co.uk/index.php?cPath=22Sales Hotline 01732 243444H1
nitrico.co.uk/index.php?cPath=22Pre-matured Aquarium FiltersH1
nitrico.co.uk/index.php?cPath=22Product CategoriesH3
nitrico.co.uk/index.php?cPath=2215 litre Mature Media and Sponge Nano FilterH3
nitrico.co.uk/index.php?cPath=2225 litre Mature Nano Sponge Corner FilterH3
nitrico.co.uk/index.php?cPath=2230 litre Mature Media and Sponge Corner FilterH3
nitrico.co.uk/index.php?cPath=2240 litre Single Cylinder Mature Sponge FilterH3
nitrico.co.uk/index.php?cPath=2250 litre Mature Ceramic and Sponge FilterH3
nitrico.co.uk/index.php?cPath=2260 litre Mature Media and Sponge Corner FilterH3
nitrico.co.uk/index.php?cPath=2260 litre Mature Corner Sponge FilterH3
nitrico.co.uk/index.php?cPath=2280 litre Double Cylinder Mature Sponge FilterH3
nitrico.co.uk/index.php?cPath=22100 litre Mature Corner Sponge FilterH3
nitrico.co.uk/index.php?cPath=22100 litre Mature Round Sponge FilterH3
nitrico.co.uk/index.php?cPath=22100 litre Mature Cylinder Sponge FilterH3
nitrico.co.uk/index.php?cPath=22100 litre Mature Double Ceramic & Sponge FilterH3

Meta tags10.0

Help

This is how this website will look in Google search listings:

Cycling tanks, Nitrico Filter Bacteria, Nitryfying bacteria - Nitrico

nitrico.co.uk/

Live filtration bacteria for your aquarium or pond delivered direct to your door Nitrico live filtration bacteria products eliminate the need for cycling of ...

  • All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.

Meta Tags (name attribute)

Page URLNameContent
nitrico.co.uk/viewportwidth=device-width, initial-scale=1.0
nitrico.co.uk/robotsindex, follow
nitrico.co.uk/descriptionLive filtration bacteria for your aquarium or pond delivered direct to your door Nitrico live filtration bacteria products eliminate the need for cycling of your aquarium allowing the introduction of new fish into a new aquarium without lengthy delays
nitrico.co.uk/keywordsAquarium filtration bacteria, Nitrite, Ammonia, Cycling, Aquarium startup, Nitrosomonas, nitrobacter, nitrosomonas, nitrobacter, filter bacteria, cycling tank, ammonia problems, nitrite problems
nitrico.co.uk/authorNitrico
nitrico.co.uk/revisit-after7 days
nitrico.co.uk/generatorLoaded Commerce Pro v6.5.2
nitrico.co.uk/shopping_cart.phpviewportwidth=device-width, initial-scale=1.0
nitrico.co.uk/shopping_cart.phprobotsindex, follow
nitrico.co.uk/shopping_cart.phpdescriptionNitrico live filtration bacteria products eliminate the need for cycling of your aquarium allowing the introduction of new fish into a new aquarium without lengthy delays
nitrico.co.uk/shopping_cart.phpkeywordsAquarium filtration bacteria, Nitrite, Ammonia, Cycling, Aquarium startup, Nitrosomonas, nitrobacter
nitrico.co.uk/shopping_cart.phpauthorNitrico
nitrico.co.uk/shopping_cart.phprevisit-after7 days
nitrico.co.uk/shopping_cart.phpgeneratorLoaded Commerce Pro v6.5.2
nitrico.co.uk/create_account.phpviewportwidth=device-width, initial-scale=1.0
nitrico.co.uk/create_account.phprobotsindex, follow
nitrico.co.uk/create_account.phpdescriptionNitrico live filtration bacteria products eliminate the need for cycling of your aquarium allowing the introduction of new fish into a new aquarium without lengthy delays
nitrico.co.uk/create_account.phpkeywordsAquarium filtration bacteria, Nitrite, Ammonia, Cycling, Aquarium startup, Nitrosomonas, nitrobacter
nitrico.co.uk/create_account.phpauthorNitrico
nitrico.co.uk/create_account.phprevisit-after7 days
nitrico.co.uk/create_account.phpgeneratorLoaded Commerce Pro v6.5.2
nitrico.co.uk/index.php?cPath=70viewportwidth=device-width, initial-scale=1.0
nitrico.co.uk/index.php?cPath=70robotsindex, follow
nitrico.co.uk/index.php?cPath=70descriptionInstant Cycle for your aquarium. Live Nitrifying Bacteria to add to your aquarium to complete your cycle and maintain healthy waste free water for your fish. Nitrico live filtration bacteria products eliminate the need for cycling of your aquarium allowing the introduction of new fish into a new aquarium without lengthy delays
nitrico.co.uk/index.php?cPath=70keywordsInstant Aquarium Cycle Nitrosomonas Nitrobacter live bacteria, nitrosomonas, nitrobacter, filter bacteria, cycling tank, ammonia problems, nitrite problems
nitrico.co.uk/index.php?cPath=70authorNitrico
nitrico.co.uk/index.php?cPath=70revisit-after7 days
nitrico.co.uk/index.php?cPath=70generatorLoaded Commerce Pro v6.5.2
nitrico.co.uk/index.php?cPath=22viewportwidth=device-width, initial-scale=1.0
nitrico.co.uk/index.php?cPath=22robotsindex, follow
nitrico.co.uk/index.php?cPath=22descriptionNitrico live filtration bacteria products eliminate the need for cycling of your aquarium allowing the introduction of new fish into a new aquarium without lengthy delays
nitrico.co.uk/index.php?cPath=22keywordsnitrosomonas, nitrobacter, filter bacteria, cycling tank, ammonia problems, nitrite problems
nitrico.co.uk/index.php?cPath=22authorNitrico
nitrico.co.uk/index.php?cPath=22revisit-after7 days
nitrico.co.uk/index.php?cPath=22generatorLoaded Commerce Pro v6.5.2

Meta Tags (http-equiv attribute)

Page URLNameContent
nitrico.co.uk/Content-Typetext/html; charset=iso-8859-1
nitrico.co.uk/shopping_cart.phpContent-Typetext/html; charset=iso-8859-1
nitrico.co.uk/create_account.phpContent-Typetext/html; charset=iso-8859-1
nitrico.co.uk/index.php?cPath=70Content-Typetext/html; charset=iso-8859-1
nitrico.co.uk/index.php?cPath=22Content-Typetext/html; charset=iso-8859-1

Printability10.0

Help

100% of pages are optimised for printing

  • All of this website appears to be optimised for printing (using CSS).

Media specific CSS detected

MediaMin widthMax widthCSS file
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen64.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen64.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen-40emnitrico.co.uk/.../stylesheet.css?v=1.5
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only screen-40emnitrico.co.uk/.../stylesheet.css?v=1.5
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only screen90.063em120emnitrico.co.uk/.../stylesheet.css?v=1.5
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only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
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only screen64.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen90.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen120.063em-nitrico.co.uk/.../stylesheet.css?v=1.5
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
only screen--nitrico.co.uk/.../stylesheet.css?v=1.5
print--nitrico.co.uk/.../stylesheet.css?v=1.5
print--nitrico.co.uk/.../stylesheet.css?v=1.5
only screen40.063em-nitrico.co.uk/.../stylesheet.css?v=1.5

Domain agei

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  • Sorry, we cannot check the domain age of .co.uk websites.

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