Nibbler SEO audit for nopalera.co
Summary
Overall8.1
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.3
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.3
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 22:43 on 17 Mar 2023 (GMT).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Meta tags3.6
This is how this website will look in Google search listings:
NOPALERA - Mexican Botanicals for Bath & Body
nopalera.co/
As seen on Shark Tank! Bath and body products made with nopal (prickly pear) cactus that celebrate and elevate Latino culture. Vegan, clean beauty, Latina owned. Get ...
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| nopalera.co/ | viewport | width=device-width,initial-scale=1,viewport-fit=cover |
| nopalera.co/ | theme-color | #2f2723 |
| nopalera.co/ | description | As seen on Shark Tank! Bath and body products made with nopal (prickly pear) cactus that celebrate and elevate Latino culture. Vegan, clean beauty, Latina owned. Get succulent skin now. |
| nopalera.co/ | twitter:site | @nopalera_co |
| nopalera.co/ | twitter:card | summary_large_image |
| nopalera.co/ | twitter:title | NOPALERA - Mexican Botanicals for Bath & Body |
| nopalera.co/ | twitter:description | As seen on Shark Tank! Bath and body products made with nopal (prickly pear) cactus that celebrate and elevate Latino culture. Vegan, clean beauty, Latina owned. Get succulent skin now. |
| nopalera.co/ | google-site-verification | Uwe2DXzTARnXgwZJPEAvFaGw_xosDr8mU3iuyhcyUW8 |
| nopalera.co/ | shopify-digital-wallet | /52561576104/digital_wallets/dialog |
| nopalera.co/ | shopify-checkout-api-token | 8d7c1efb23d4a7b87318e998880441bb |
| nopalera.co/cart | viewport | width=device-width,initial-scale=1,viewport-fit=cover |
| nopalera.co/cart | theme-color | #2f2723 |
| nopalera.co/cart | twitter:site | @nopalera_co |
| nopalera.co/cart | twitter:card | summary_large_image |
| nopalera.co/cart | twitter:title | Your Shopping Cart |
| nopalera.co/cart | twitter:description | As seen on Shark Tank! Bath and body products made with nopal (prickly pear) cactus that celebrate and elevate Latino culture. Vegan, clean beauty, Latina owned. Get succulent skin now. |
| nopalera.co/cart | google-site-verification | Uwe2DXzTARnXgwZJPEAvFaGw_xosDr8mU3iuyhcyUW8 |
| nopalera.co/cart | shopify-digital-wallet | /52561576104/digital_wallets/dialog |
| nopalera.co/cart | shopify-checkout-api-token | 8d7c1efb23d4a7b87318e998880441bb |
| nopalera.co/collections/shop-all | viewport | width=device-width,initial-scale=1,viewport-fit=cover |
| nopalera.co/collections/shop-all | theme-color | #2f2723 |
| nopalera.co/collections/shop-all | twitter:site | @nopalera_co |
| nopalera.co/collections/shop-all | twitter:card | summary_large_image |
| nopalera.co/collections/shop-all | twitter:title | Shop All |
| nopalera.co/collections/shop-all | twitter:description | As seen on Shark Tank! Bath and body products made with nopal (prickly pear) cactus that celebrate and elevate Latino culture. Vegan, clean beauty, Latina owned. Get succulent skin now. |
| nopalera.co/collections/shop-all | google-site-verification | Uwe2DXzTARnXgwZJPEAvFaGw_xosDr8mU3iuyhcyUW8 |
| nopalera.co/collections/shop-all | shopify-digital-wallet | /52561576104/digital_wallets/dialog |
| nopalera.co/collections/shop-all | shopify-checkout-api-token | 8d7c1efb23d4a7b87318e998880441bb |
| nopalera.co/collections/exfoliants | viewport | width=device-width,initial-scale=1,viewport-fit=cover |
| nopalera.co/collections/exfoliants | theme-color | #2f2723 |
| nopalera.co/collections/exfoliants | twitter:site | @nopalera_co |
| nopalera.co/collections/exfoliants | twitter:card | summary_large_image |
| nopalera.co/collections/exfoliants | twitter:title | Exfoliants |
| nopalera.co/collections/exfoliants | twitter:description | As seen on Shark Tank! Bath and body products made with nopal (prickly pear) cactus that celebrate and elevate Latino culture. Vegan, clean beauty, Latina owned. Get succulent skin now. |
| nopalera.co/collections/exfoliants | google-site-verification | Uwe2DXzTARnXgwZJPEAvFaGw_xosDr8mU3iuyhcyUW8 |
| nopalera.co/collections/exfoliants | shopify-digital-wallet | /52561576104/digital_wallets/dialog |
| nopalera.co/collections/exfoliants | shopify-checkout-api-token | 8d7c1efb23d4a7b87318e998880441bb |
| nopalera.co/collections/cactus-soaps | viewport | width=device-width,initial-scale=1,viewport-fit=cover |
| nopalera.co/collections/cactus-soaps | theme-color | #2f2723 |
| nopalera.co/collections/cactus-soaps | twitter:site | @nopalera_co |
| nopalera.co/collections/cactus-soaps | twitter:card | summary_large_image |
| nopalera.co/collections/cactus-soaps | twitter:title | Cactus Soaps |
| nopalera.co/collections/cactus-soaps | twitter:description | As seen on Shark Tank! Bath and body products made with nopal (prickly pear) cactus that celebrate and elevate Latino culture. Vegan, clean beauty, Latina owned. Get succulent skin now. |
| nopalera.co/collections/cactus-soaps | google-site-verification | Uwe2DXzTARnXgwZJPEAvFaGw_xosDr8mU3iuyhcyUW8 |
| nopalera.co/collections/cactus-soaps | shopify-digital-wallet | /52561576104/digital_wallets/dialog |
| nopalera.co/collections/cactus-soaps | shopify-checkout-api-token | 8d7c1efb23d4a7b87318e998880441bb |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| nopalera.co/ | X-UA-Compatible | IE=edge,chrome=1 |
| nopalera.co/cart | X-UA-Compatible | IE=edge,chrome=1 |
| nopalera.co/collections/shop-all | X-UA-Compatible | IE=edge,chrome=1 |
| nopalera.co/collections/exfoliants | X-UA-Compatible | IE=edge,chrome=1 |
| nopalera.co/collections/cactus-soaps | X-UA-Compatible | IE=edge,chrome=1 |
Popularity5.0
717Estimated monthly organic visitors
- This website appears to have a good number of monthly website visits each month
Source: Ahrefs
Internal links7.0
- One link is weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation.
- 40 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content8.1
Rendering Chart...
- This website has an average of 387 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| nopalera.co/ | 5789 | 816 |
| nopalera.co/cart | 1482 | 181 |
| nopalera.co/collections/shop-all | 3509 | 453 |
| nopalera.co/collections/exfoliants | 1860 | 231 |
| nopalera.co/collections/cactus-soaps | 1978 | 252 |
Twitter8.7
This website is linked with the Twitter account @nopalera_co
This website's Twitter account has
689 followers
- This website was found to link the Twitter account NOPALERA (@nopalera_co).
- This website's Twitter account has made 684 tweets to 689 followers.
- Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.
Source: Twitter
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| nopalera.co/ | Bodycare As Bold As We Are | H1 |
| nopalera.co/ | Stand In Your Worth Sweatshirts | H1 |
| nopalera.co/ | As Seen on Shark Tank | H1 |
| nopalera.co/ | Mexican Botanicals for Bath and Body | H1 |
| nopalera.co/ | ▶︎ | H1 |
| nopalera.co/ | Language | H2 |
| nopalera.co/ | SHOP OUR COLLECTIONS | H2 |
| nopalera.co/ | Elevating & Celebrating Latin@ Culture | H2 |
| nopalera.co/ | Nuestra Jefa & Founder | H2 |
| nopalera.co/ | You Are Beautiful | H2 |
| nopalera.co/ | BEST SELLERS | H2 |
| nopalera.co/ | NOPALERA PRESS | H2 |
| nopalera.co/ | Watch our Shark Tank episode on ABC | H2 |
| nopalera.co/ | NOPAL BLOG | H2 |
| nopalera.co/ | Surrounding Yourself With A Success Squad | H3 |
| nopalera.co/ | All About 4 Different Cacti | H3 |
| nopalera.co/ | 4 Ways You Can Begin Your Self-Love Journey Now | H3 |
| nopalera.co/cart | Language | H2 |
| nopalera.co/cart | Your Cart | H3 |
| nopalera.co/collections/shop-all | Shop All | H1 |
| nopalera.co/collections/shop-all | Language | H2 |
| nopalera.co/collections/exfoliants | Exfoliants | H1 |
| nopalera.co/collections/exfoliants | Language | H2 |
| nopalera.co/collections/cactus-soaps | Cactus Soaps | H1 |
| nopalera.co/collections/cactus-soaps | Language | H2 |
Images9.8
12% of images have a clearly defined size
11 images are being resized by the browser
- Most images (88.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 11 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.nopalera.co to http://nopalera.co. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Incoming links10.0
1,288 pages link to this website
423 domains link to this website
- There are 1,288 pages on 423 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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