Nibbler SEO audit for nzastronomy.co.nz
Summary
Overall8.2
The overall score for this website.
Accessibility10.0
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.0
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.3
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 12:18 on 18 Mar 2023 (GMT).
Top priorities for website improvement
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider updating this website regularly with new content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print nzastronomy.co.nz/ Not detected nzastronomy.co.nz/pages/the-southern-hemisphere-sky Not detected nzastronomy.co.nz/links Not detected nzastronomy.co.nz/operators/perpetual-guardian-planetarium-otago-museum Not detected nzastronomy.co.nz/operators/skyline-stargazing-tours Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | - | 400px | nzastronomy.co.nz/.../unsemantic-grid-responsive.css |
| screen | - | 767px | nzastronomy.co.nz/.../unsemantic-grid-responsive.css |
| screen | 768px | - | nzastronomy.co.nz/.../unsemantic-grid-responsive.css |
| all | - | 700px | nzastronomy.co.nz/assets/.../stars.css |
Meta tags2.0
- All pages include at least some metadata, but no pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| nzastronomy.co.nz/ | viewport | width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1 |
| nzastronomy.co.nz/pages/the-southern-hemisphere-sky | viewport | width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1 |
| nzastronomy.co.nz/links | viewport | width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1 |
| nzastronomy.co.nz/operators/perpetual-guardian-planetarium-otago-museum | viewport | width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1 |
| nzastronomy.co.nz/operators/skyline-stargazing-tours | viewport | width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| nzastronomy.co.nz/ | x-ua-compatible | ie=edge |
| nzastronomy.co.nz/pages/the-southern-hemisphere-sky | x-ua-compatible | ie=edge |
| nzastronomy.co.nz/links | x-ua-compatible | ie=edge |
| nzastronomy.co.nz/operators/perpetual-guardian-planetarium-otago-museum | x-ua-compatible | ie=edge |
| nzastronomy.co.nz/operators/skyline-stargazing-tours | x-ua-compatible | ie=edge |
Freshness4.2
Last updated September 15, 2022
- It looks like this website was last updated on Thursday, 15 September 2022. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 15/09/2022 | nzastronomy.co.nz/.../Scan_20180509.jpg | Last modified header |
| 15/09/2022 | nzastronomy.co.nz/.../phenom_stars-2d.jpg | Last modified header |
| 15/09/2022 | nzastronomy.co.nz/.../sample-image-1.png | Last modified header |
| 15/09/2022 | nzastronomy.co.nz/assets/.../stars.css | Last modified header |
| 15/09/2022 | nzastronomy.co.nz/.../unsemantic-grid-responsive.css | Last modified header |
Popularity5.0
604Estimated monthly organic visitors
- This website appears to have a good number of monthly website visits each month
Source: Ahrefs
Server behaviour6.4
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.nzastronomy.co.nz to http://nzastronomy.co.nz. This is ideal.
Amount of content8.5
Rendering Chart...
- This website has an average of 995 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| nzastronomy.co.nz/ | 37389 | 3184 |
| nzastronomy.co.nz/pages/the-southern-hemisphere-sky | 5139 | 901 |
| nzastronomy.co.nz/links | 4136 | 529 |
| nzastronomy.co.nz/operators/perpetual-guardian-planetarium-otago-museum | 1345 | 210 |
| nzastronomy.co.nz/operators/skyline-stargazing-tours | 982 | 152 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | - | 400px | nzastronomy.co.nz/.../unsemantic-grid-responsive.css |
| screen | - | - | nzastronomy.co.nz/.../unsemantic-grid-responsive.css |
| screen | - | 767px | nzastronomy.co.nz/.../unsemantic-grid-responsive.css |
| screen | 768px | - | nzastronomy.co.nz/.../unsemantic-grid-responsive.css |
| all | - | 700px | nzastronomy.co.nz/assets/.../stars.css |
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
Incoming links10.0
3,088,930 pages link to this website
22,061 domains link to this website
- There are 3,088,930 pages on 22,061 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
- Many of the domains that link to this website are hosted on servers with similar IP addresses. Search engines may ignore these incoming links or penalise this website's ranking as this behaviour can be an indicator of artificial link building.
Source: Ahrefs
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
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| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
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