Nibbler SEO audit for ocw.mit.edu

Overall8.7

The overall score for this website.

Accessibility7.5

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience7.8

How satisfying the website is likely to be for users.

Marketing9.8

How well marketed, and popular the website is.

Technology8.1

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 18:46 on 17 Mar 2023 (GMT).

Top priorities for website improvement

  • Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect. (read more)
  • Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
  • Ensure your web server returns a 404 HTTP status code for error pages. (read more)

Mobile3.0

Mobile screenshot of ocw.mit.eduTablet screenshot of ocw.mit.edu
  • None of this website appears to be fully optimised for viewing on a mobile or tablet (using CSS media queries). It is important to make sure your content can be viewed easily across a wide range of devices as a growing percentage of web browsing is now done on phones and tablets.

Server behaviour8.0

No404 page

YesCompression

  • This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.ocw.mit.edu to http://ocw.mit.edu. This is ideal.

Headings8.8

assessments chancellor climate collections computer computing content core corporate courses cultures difference differs discover donation earth elective empowering energy engineering entrepreneurship environment episode eric ethical everyone featured foundation free governance grimson histories interactive knowledge learning library makes minds minor mitx news open opencourseware opening other progress responsibilities science serc social stories supplementary supporters sustainability systems tracking unlocking your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
  • Some headings (4.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
    • Make sure all headings have content which is relevant to the page of content.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
ocw.mit.edu/Unlocking knowledge, Empowering Minds.H2
ocw.mit.edu/MIT Open Learning LibraryH2
ocw.mit.edu/New episode, Feb. 22nd, 2023: Opening Computer Science to Everyone with Chancellor Eric GrimsonH2
ocw.mit.edu/Social and Ethical Responsibilities of Computing (SERC)H2
ocw.mit.edu/Featured CoursesH2
ocw.mit.edu/Featured CoursesH2
ocw.mit.edu/Featured CoursesH2
ocw.mit.edu/Featured CoursesH2
ocw.mit.edu/Discover CollectionsH2
ocw.mit.edu/New CoursesH2
ocw.mit.edu/New CoursesH2
ocw.mit.edu/New CoursesH2
ocw.mit.edu/New CoursesH2
ocw.mit.edu/Your Donation Makes a DifferenceH2
ocw.mit.edu/OCW NewsH2
ocw.mit.edu/OCW NewsH2
ocw.mit.edu/OCW NewsH2
ocw.mit.edu/OpenCourseWare StoriesH2
ocw.mit.edu/OpenCourseWare StoriesH2
ocw.mit.edu/OpenCourseWare StoriesH2
ocw.mit.edu/OpenCourseWare StoriesH2
ocw.mit.edu/Our Corporate and Foundation SupportersH2
ocw.mit.edu/Free courses with interactive content from MIT OpenCourseWare and MITx courses.H3
ocw.mit.edu/course-lists/.../MIT Open Learning LibraryH1
ocw.mit.edu/course-lists/.../How MIT Open Learning Library Differs from MIT OpenCourseWare and MITx on edXH4
ocw.mit.edu/course-lists/.../Interactive Assessments and Progress TrackingH4
ocw.mit.edu/collections/.../EnergyH1
ocw.mit.edu/collections/.../Energy Minor Core CoursesH1
ocw.mit.edu/collections/.../Energy Minor Elective CoursesH1
ocw.mit.edu/collections/.../Other Energy CoursesH1
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../EntrepreneurshipH1
ocw.mit.edu/collections/.../Entrepreneurship Core CoursesH1
ocw.mit.edu/collections/.../Entrepreneurship Supplementary CoursesH1
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Environment & SustainabilityH1
ocw.mit.edu/collections/.../Environment & Sustainability: Earth Systems and Climate ScienceH1
ocw.mit.edu/collections/.../Environment & Sustainability: EngineeringH1
ocw.mit.edu/collections/.../Environment & Sustainability: GovernanceH1
ocw.mit.edu/collections/.../Environment & Sustainability: Histories and CulturesH1
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2
ocw.mit.edu/collections/.../Featured CoursesH2

Amount of content9.4

Rendering Chart...

  • This website has an average of 1,108 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.

Amount of content discovered

Images9.9

0% of images have a clearly defined size

No images are being resized by the browser

Twitter10.0

This website is linked with the Twitter account @MITOCW

This website's Twitter account has
218,798 followers

  • This website was found to link the Twitter account MIT OpenCourseWare (@MITOCW).
  • This website's Twitter account has made 11,134 tweets to 218,798 followers.

Source: Twitter

Analytics10.0

100% of pages use analytics

Google Tag Manager

  • Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.

Meta tags10.0

This is how this website will look in Google search listings:

MIT OpenCourseWare | Free Online Course Materials

ocw.mit.edu/

MIT OpenCourseWare is a web based publication of virtually all MIT course content. OCW is open and available to the world and is a permanent MIT activity

  • All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.

Meta Tags (name attribute)

Page URLNameContent
ocw.mit.edu/generatorHugo 0.110.0
ocw.mit.edu/viewportwidth=device-width, initial-scale=1, viewport-fit=cover
ocw.mit.edu/descriptionMIT OpenCourseWare is a web based publication of virtually all MIT course content. OCW is open and available to the world and is a permanent MIT activity
ocw.mit.edu/keywordsopencourseware,MIT OCW,courseware,MIT opencourseware,Free Courses,class notes,class syllabus,class materials,tutorials,online courses,MIT courses
ocw.mit.edu/course-lists/.../viewportwidth=device-width, initial-scale=1, viewport-fit=cover
ocw.mit.edu/course-lists/.../descriptionThe MIT Open Learning Library is home to selected educational content from MIT OpenCourseWare and [MITx courses](https://www.edx.org/school/mitx), available for free to anyone in the world at any time.  #### **How MIT Open Learning Library Differs from MIT OpenCourseWare and MITx on edX** You can think of OCW, MITx, and Open Learning Library along a spectrum of learning scenarios, presenting content in different formats to meet different learner needs.  - **MITx courses** are end-to-end course experiences with optional certificates available for you to earn, live teaching support and interaction with other learners in discussion forums, and start and end dates. - **MIT OpenCourseWare** offers a completely self-guided experience with published content from MIT courses that is open all of the time and licensed for download, remix, and reuse, but does not offer certificates nor interaction with teachers and learners.  - **MIT Open Learning Library** sits in between MITx and OCW. As in many MITx courses, Open Learning Library provides interactive course experiences that include auto-graded assessments that give you instant feedback and allow you to track your progress as you work your way through the subject matter. And like OCW, this content is always open and self-guided and includes no live support, discussion forum, or certificates. MIT is committed to sharing learning materials with the world. The Open Learning Library provides additional opportunities to learn from MIT at your own pace, engaging with interactive problems and receiving instant feedback. #### **Interactive Assessments and Progress Tracking** You can view and use all Open Learning Library materials without enrolling ([learn more here](https://openlearning.mit.edu/courses-programs/open-learning-library)).  If you want to track your progress through a course, create a free Open Learning Library account, and then enroll in the course. The learning experience will be similar to [MITx courses](https://openlearning.mit.edu/courses-programs/mitx-courses) running on edX and MITx Online platforms. However, Open Learning Library does not include discussion forums, certificates, or the ability to transfer your progress to an active MITx course.  Open Learning Library resources designated as OCW content are free to download, remix, and reuse for non-commercial purposes.  Resources designated as MITx content have varying licenses: some are All Rights Reserved, others Creative Commons, and some have mixed licenses. You will see the license type indicated on the About Pages.
ocw.mit.edu/course-lists/.../keywordsopencourseware,MIT OCW,courseware,MIT opencourseware,Free Courses,class notes,class syllabus,class materials,tutorials,online courses,MIT courses
ocw.mit.edu/collections/.../viewportwidth=device-width, initial-scale=1, viewport-fit=cover
ocw.mit.edu/collections/.../description  Photo by Flickr user [Changhua Coast Conservation Action](http://www.flickr.com/photos/waders/). Seeking to understand and transform the world’s energy systems, MIT researchers and students investigate all aspects of energy. They discover new ways of generating and storing energy, as in creating biofuels from plant waste and in holding electricity from renewable sources in cost-effective, high-capacity batteries. They create models and design experiments to determine how we can improve energy efficiency at all scales, from nanostructures and photovoltaic cells to large power plants and smart electrical grids. They analyze how people make decisions about energy, whether as individual consumers or whole nations, and they forecast what the social and environmental consequences of these decisions might be.   In fact, the study of energy is so important and so pervasive at MIT, the [MIT Energy Initiative](http://energy.mit.edu/) has devised an undergraduate [Energy Studies Minor](https://energy.mit.edu/education/undergraduate/minor/) which develops the expertise needed to reshape how the world uses energy. The Energy Studies Minor consists of a core of foundational subjects, complemented by a choice of electives which allow students to tailor their Energy Minor to their particular interests. Many of the Energy Minor subjects are represented on OCW, and listed below. In addition to its core and elective courses, some other energy courses which are not officially part of the Energy Minor program are also listed.
ocw.mit.edu/collections/.../keywordsopencourseware,MIT OCW,courseware,MIT opencourseware,Free Courses,class notes,class syllabus,class materials,tutorials,online courses,MIT courses
ocw.mit.edu/collections/.../viewportwidth=device-width, initial-scale=1, viewport-fit=cover
ocw.mit.edu/collections/.../descriptionMassachusetts Institute of Technology has always been associated with major scientific and technological breakthroughs. But the breakthroughs alone do not explain the impact that MIT has had on the world. For that we have to look at entrepreneurship, which starts with the "Mens et Manus" (Mind and Hand) slogan on the Great Seal of MIT. For faculty, students, and alumni, MIT is all about making discoveries and inventions and then applying these discoveries and inventions to solve real problems. In a very tangible way, MIT faculty and graduates invent the future, and entrepreneurship—the building of new businesses—is often the road to that future.  ![Title screen from the video, 'The Ecosystem: Nurturing Entrepreneurship at MIT'.](https://ocw.mit.edu/courses/entrepreneurship/ecosystem_slate2.png)    [Watch this video introduction](https://www.youtube.com/watch?v=WSkDqpBctfA) to entrepreneurship at MIT. The report “[Entrepreneurship and Innovation at MIT](http://web.mit.edu/innovate/entrepreneurship2015.pdf)” examines the impact of MIT graduates who have founded and built for-profit companies. The report estimates that, as of 2014, living MIT alumni have launched more than 30,000 active companies, creating some 4.6 million jobs and generating $1.9 trillion in annual revenue. The cumulative result is the equivalent of the 10th largest economy in the world. This rich legacy of high-impact companies spans a wide range of industries; recent examples include A123 Systems, Akamai, iRobot, InVivo Therapeutics and Dropbox. The following courses represent a selection of the entrepreneurship-related courses offered at MIT. The courses are organized in two ways: **Core courses**, the starting points for entrepreneurs and **Supplemental courses**, important once the basics have been mastered Those interested in a general introduction to entrepreneurship as taught at MIT should visit [*15.390 New Enterprises*](https://ocw.mit.edu/courses/sloan-school-of-management/15-390-new-enterprises-spring-2013) and [*15.S21 Nuts and Bolts of Business Plans*](https://ocw.mit.edu/courses/sloan-school-of-management/15-s21-nuts-and-bolts-of-business-plans-january-iap-2014). Both courses have video resources.    [Watch this video introduction](https://www.youtube.com/watch?v=WSkDqpBctfA) to entrepreneurship at MIT. Those interested in a general introduction to entrepreneurship as taught at MIT should visit [*15.390 New Enterprises*](https://ocw.mit.edu/courses/sloan-school-of-management/15-390-new-enterprises-spring-2013) and [*15.S21 Nuts and Bolts of Business Plans*](https://ocw.mit.edu/courses/sloan-school-of-management/15-s21-nuts-and-bolts-of-business-plans-january-iap-2014). Both courses have video resources.
ocw.mit.edu/collections/.../keywordsopencourseware,MIT OCW,courseware,MIT opencourseware,Free Courses,class notes,class syllabus,class materials,tutorials,online courses,MIT courses
ocw.mit.edu/collections/.../viewportwidth=device-width, initial-scale=1, viewport-fit=cover
ocw.mit.edu/collections/.../descriptionLike so many of the big challenges taken on at MIT, environmental and sustainability issues demand an interdisciplinary perspective. From declining fisheries to acute urban pollution to record-breaking global temperatures, the evidence of human impact on the environment continues to mount. And at the same time, the environment shapes us, as human society and institutions are built upon our connection to the weather, land, water, and other species. What can we learn from ecological systems and cycles? What solutions will allow people and the planet to thrive?  MIT scholars, students and alumni are working to understand and help us make progress toward a more sustainable and just world. This core mission draws upon all of the fields represented at MIT: not just science, engineering, and technology, but also the humanities, arts, economics, history, architecture, urban planning, management, policy, and more. This OCW course collection is inspired by two interdisciplinary MIT programs. Many of the undergraduate courses fall within the [undergraduate Environment and Sustainability Minor](http://environmentalsolutions.mit.edu/environment-sustainability-minor/) managed by MIT’s Environmental Solutions Initiative (ESI); the OCW course list employs the undergraduate minor’s four topic pillars. Many of the graduate-level courses are part of the [MIT Sloan School of Management Sustainability Certificate](http://mitsloan.mit.edu/sustainability/sustainability-certificate) curriculum. Also check out the [MIT Climate Portal](https://climate.mit.edu) for many other Creative Commons-licensed open educational resources on climate change, including brief Explainer articles on key topics and the award-winning TILClimate podcast with educator guides.
ocw.mit.edu/collections/.../keywordsopencourseware,MIT OCW,courseware,MIT opencourseware,Free Courses,class notes,class syllabus,class materials,tutorials,online courses,MIT courses

Printability10.0

100% of pages are optimised for printing

  • All of this website appears to be optimised for printing (using CSS).

Media specific CSS detected

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Popularity10.0

250867Estimated monthly organic visitors

  • This website appears to have a high number of monthly website visits each month

Source: Ahrefs

Freshness10.0

Last updated March 16, 2023

  • It looks like this website was last updated on Thursday, 16 March 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
14/04/2022ocw.mit.edu/.../f960128042ebe2ff78d7073b05ae18a8_11-s955iap21.jpgLast modified header
14/04/2022ocw.mit.edu/.../91c7e46aac2bd5748ba131e1e5a55ee2_1-74s19.jpgLast modified header
14/04/2022ocw.mit.edu/.../49583ec79c4968974f599225abedc75f_11-368f19.jpgLast modified header
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14/04/2022ocw.mit.edu/.../6a102252006ddb7f4bc6e80ad8e90199_cms-631s17.gifLast modified header
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02/02/2023ocw.mit.edu/.../1bd0528076c75313960844cd7028ab92_mit3-091f18.jpgLast modified header
07/02/2023ocw.mit.edu/.../5bffed1db8808a9990e7cce29e5b27c6_res-tll-008f21.jpgLast modified header
14/04/2022ocw.mit.edu/.../ce5292bdc254d0abddc90a2fb3390ecd_5-35f12.jpgLast modified header
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