Nibbler SEO audit for www.blemishclinic.co.uk
Summary
Overall9.5
The overall score for this website.
Accessibility9.8
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing8.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 19:41 on 27 Nov 2023 (GMT).
Top priorities for website improvement
- Consider updating this website regularly with new content. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
Popularity5.0
594Estimated monthly organic visitors
- This website appears to have a good number of monthly website visits each month
Source: Ahrefs
Freshness6.6
Last updated August 16, 2023
- It looks like this website was last updated on Wednesday, 16 August 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Internal links9.1
- One link is weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation.
Weak link text
Link URL Link text Page URL www.blemishclinic.co.uk/about-blemish Read more www.blemishclinic.co.uk/
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation.
- 15 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Images9.2
40% of images have a clearly defined size
21 images are being resized by the browser
- Most images (60.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 21 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Server behaviour9.7
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- Adding or removing a trailing slash to all URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
Unhandled alternate URLs
- Add a 301 redirect from the other version to the canonical URL.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://blemishclinic.co.uk to http://www.blemishclinic.co.uk. This is ideal.
Amount of content9.8
Rendering Chart...
- This website has an average of 2,157 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.blemishclinic.co.uk/ | 4380 | 626 |
| www.blemishclinic.co.uk/skin-cancer-screening/ | 19657 | 3146 |
| www.blemishclinic.co.uk/acne-treatments/ | 17429 | 2758 |
| www.blemishclinic.co.uk/roaccutane/ | 11528 | 1784 |
| www.blemishclinic.co.uk/photodynamic-therapy/ | 15905 | 2472 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
| Google Tag Manager |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
Meta tags10.0
This is how this website will look in Google search listings:
Blemish Clinic – Dermatology | Aesthetics | Skin
www.blemishclinic.co.uk/
You're in safe hands with Blemish Clinic's highly experienced medical team. Our care is audited by the CQC, evidence-based and tailored to deliver the optimum results ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.blemishclinic.co.uk/ | description | You're in safe hands with Blemish Clinic's highly experienced medical team. Our care is audited by the CQC, evidence-based and tailored to deliver the optimum results for you. |
| www.blemishclinic.co.uk/ | viewport | width=device-width, initial-scale=1 |
| www.blemishclinic.co.uk/ | robots | index,follow |
| www.blemishclinic.co.uk/skin-cancer-screening/ | description | Instant diagnostic, mole check and skin cancer screening service for detecting cancerous and pre-cancerous moles and lesions, skin cancers or melanomas early for successful treatment. |
| www.blemishclinic.co.uk/skin-cancer-screening/ | viewport | width=device-width, initial-scale=1 |
| www.blemishclinic.co.uk/skin-cancer-screening/ | robots | index,follow |
| www.blemishclinic.co.uk/acne-treatments/ | description | Our experienced team of dermatology specialists offer a medical prescriptive care plan to cure your acne and give you your confidence back. |
| www.blemishclinic.co.uk/acne-treatments/ | viewport | width=device-width, initial-scale=1 |
| www.blemishclinic.co.uk/acne-treatments/ | robots | index,follow |
| www.blemishclinic.co.uk/roaccutane/ | description | Blemish Clinic's Roaccutane service offers a full medical consultation for the treatment of severe acne which has not responded to other conventional treatments, including antibiotics. |
| www.blemishclinic.co.uk/roaccutane/ | viewport | width=device-width, initial-scale=1 |
| www.blemishclinic.co.uk/roaccutane/ | robots | index,follow |
| www.blemishclinic.co.uk/photodynamic-therapy/ | description | Blemish Clinic is a centre of excellence for the treatment of dermatological skin conditions and acne, specialising in the use of photodynamic therapy. |
| www.blemishclinic.co.uk/photodynamic-therapy/ | viewport | width=device-width, initial-scale=1 |
| www.blemishclinic.co.uk/photodynamic-therapy/ | robots | index,follow |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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