Nibbler SEO audit for www.onet.pl
Summary
Overall8.0
The overall score for this website.
Accessibility7.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.5
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology7.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 13:31 on 21 Nov 2023 (GMT).
Top priorities for website improvement
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Headings0.0
- A large number (80.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
- A large number headings (21.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | O tym się mówi | H2 |
| www.onet.pl/ | Wybrane dla Ciebie | H2 |
| www.onet.pl/ | Wiadomości | H2 |
| www.onet.pl/ | Popularne w Onecie | H2 |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | Wybrane dla Ciebie | H2 |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | Wybrane dla Ciebie | H2 |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | Wybrane dla Ciebie | H2 |
| www.onet.pl/ | zmień | H2 |
| www.onet.pl/ | Onet Premium | H2 |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | H2 | |
| www.onet.pl/ | Wybrane dla Ciebie | H2 |
| www.onet.pl/ | H2 |
URL format6.4
3 URLs are less than ideal
- 3 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Images8.0
99% of images have a clearly defined size
68 images are being resized by the browser
- Some images (1.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 68 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Server behaviour8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://onet.pl to http://www.onet.pl. This is ideal.
Mobile8.6
- This website delivers a mobile optimised version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
Amount of content8.6
Rendering Chart...
- This website has an average of 473 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.onet.pl/ | 3640 | 497 |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | 3528 | 467 |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | 3524 | 467 |
| www.onet.pl/premium | 3511 | 465 |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | 3520 | 467 |
Internal links9.4
- 11 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
| Page title | Notes |
| Onet – Jesteś na bieżąco | OK |
| Onet – Jesteś na bieżąco | OK |
| Onet – Jesteś na bieżąco | OK |
| Onet – Jesteś na bieżąco | OK |
| Onet – Jesteś na bieżąco | OK |
Meta tags10.0
This is how this website will look in Google search listings:
Onet – Jesteś na bieżąco
www.onet.pl/
Onet: codzienne źródło informacji milionów Polaków - wiadomości z kraju i ze świata 24/7, pogoda, sport, biznes, moto, rozrywka. Bądź na bieżąco z Onet!
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.onet.pl/ | description | Onet: codzienne źródło informacji milionów Polaków - wiadomości z kraju i ze świata 24/7, pogoda, sport, biznes, moto, rozrywka. Bądź na bieżąco z Onet! |
| www.onet.pl/ | viewport | width=1280 |
| www.onet.pl/ | next-head-count | 16 |
| www.onet.pl/ | theme-color | #ffffff |
| www.onet.pl/ | apple-mobile-web-app-capable | yes |
| www.onet.pl/ | apple-mobile-web-app-status-bar-style | #ffffff |
| www.onet.pl/ | apple-mobile-web-app-title | Onet |
| www.onet.pl/ | referrer | strict-origin-when-cross-origin |
| www.onet.pl/ | msapplication-config | https://ocdn.eu/onetmobilemainpage/browser/browserconfig.xml |
| www.onet.pl/ | msapplication-tilecolor | #ffffff |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | description | Onet: codzienne źródło informacji milionów Polaków - wiadomości z kraju i ze świata 24/7, pogoda, sport, biznes, moto, rozrywka. Bądź na bieżąco z Onet! |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | viewport | width=1280 |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | next-head-count | 16 |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | theme-color | #ffffff |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | apple-mobile-web-app-capable | yes |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | apple-mobile-web-app-status-bar-style | #ffffff |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | apple-mobile-web-app-title | Onet |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | referrer | strict-origin-when-cross-origin |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | msapplication-config | https://ocdn.eu/onetmobilemainpage/browser/browserconfig.xml |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | msapplication-tilecolor | #ffffff |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | description | Onet: codzienne źródło informacji milionów Polaków - wiadomości z kraju i ze świata 24/7, pogoda, sport, biznes, moto, rozrywka. Bądź na bieżąco z Onet! |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | viewport | width=1280 |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | next-head-count | 15 |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | theme-color | #ffffff |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | apple-mobile-web-app-capable | yes |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | apple-mobile-web-app-status-bar-style | #ffffff |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | apple-mobile-web-app-title | Onet |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | referrer | strict-origin-when-cross-origin |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | msapplication-config | https://ocdn.eu/onetmobilemainpage/browser/browserconfig.xml |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | msapplication-tilecolor | #ffffff |
| www.onet.pl/premium | description | Onet: codzienne źródło informacji milionów Polaków - wiadomości z kraju i ze świata 24/7, pogoda, sport, biznes, moto, rozrywka. Bądź na bieżąco z Onet! |
| www.onet.pl/premium | viewport | width=1280 |
| www.onet.pl/premium | next-head-count | 15 |
| www.onet.pl/premium | theme-color | #ffffff |
| www.onet.pl/premium | apple-mobile-web-app-capable | yes |
| www.onet.pl/premium | apple-mobile-web-app-status-bar-style | #ffffff |
| www.onet.pl/premium | apple-mobile-web-app-title | Onet |
| www.onet.pl/premium | referrer | strict-origin-when-cross-origin |
| www.onet.pl/premium | msapplication-config | https://ocdn.eu/onetmobilemainpage/browser/browserconfig.xml |
| www.onet.pl/premium | msapplication-tilecolor | #ffffff |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | description | Onet: codzienne źródło informacji milionów Polaków - wiadomości z kraju i ze świata 24/7, pogoda, sport, biznes, moto, rozrywka. Bądź na bieżąco z Onet! |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | viewport | width=1280 |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | next-head-count | 15 |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | theme-color | #ffffff |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | apple-mobile-web-app-capable | yes |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | apple-mobile-web-app-status-bar-style | #ffffff |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | apple-mobile-web-app-title | Onet |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | referrer | strict-origin-when-cross-origin |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | msapplication-config | https://ocdn.eu/onetmobilemainpage/browser/browserconfig.xml |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | msapplication-tilecolor | #ffffff |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.onet.pl/ | X-UA-Compatible | IE=edge |
| www.onet.pl/ | Content-Security-Policy | block-all-mixed-content |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | X-UA-Compatible | IE=edge |
| www.onet.pl/premium/businessinsider?src=siteNavigationOnet | Content-Security-Policy | block-all-mixed-content |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | X-UA-Compatible | IE=edge |
| www.onet.pl/premium/forbeswomen?src=siteNavigationOnet | Content-Security-Policy | block-all-mixed-content |
| www.onet.pl/premium | X-UA-Compatible | IE=edge |
| www.onet.pl/premium | Content-Security-Policy | block-all-mixed-content |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | X-UA-Compatible | IE=edge |
| www.onet.pl/premium/diewelt?src=siteNavigationOnet | Content-Security-Policy | block-all-mixed-content |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
Popularity10.0
26577598Estimated monthly organic visitors
- This website appears to have a high number of monthly website visits each month
Source: Ahrefs
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
Fast, branded website audits
Insites creates professional website reports that can be shared with your clients.
How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |