Nibbler SEO audit for www.pelham.ca
Summary
Overall8.7
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.4
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.4
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.9
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 11:27 on 18 Sep 2023 (BST).
Top priorities for website improvement
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Meta tags3.6
This is how this website will look in Google search listings:
Town of Pelham
www.pelham.ca/en/index.aspx
The Town of Pelham is located in the centre of Niagara Region in Ontario, Canada. We are an active community, full of opportunities for all ages to learn, play, and ...
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.pelham.ca/en/index.aspx | viewport | width=device-width, initial-scale=1.0, minimum-scale=1.0, user-scalable=yes |
| www.pelham.ca/en/index.aspx | google-translate-customization | 64f17b6d9cb6233b-e59f9de7b0b09f30-g4ca0816f9369ddc5-e |
| www.pelham.ca/en/index.aspx | msapplication-tilecolor | #ff0000 |
| www.pelham.ca/en/index.aspx | theme-color | #ffffff |
| www.pelham.ca/en/index.aspx | description | The Town of Pelham is located in the centre of Niagara Region in Ontario, Canada. We are an active community, full of opportunities for all ages to learn, play, and get moving! |
| www.pelham.ca/Modules/.../index.aspx | viewport | width=device-width, initial-scale=1.0, minimum-scale=1.0, user-scalable=yes |
| www.pelham.ca/Modules/.../index.aspx | google-translate-customization | 64f17b6d9cb6233b-e59f9de7b0b09f30-g4ca0816f9369ddc5-e |
| www.pelham.ca/Modules/.../index.aspx | msapplication-tilecolor | #ff0000 |
| www.pelham.ca/Modules/.../index.aspx | theme-color | #ffffff |
| www.pelham.ca/en/.../careers.aspx | viewport | width=device-width, initial-scale=1.0, minimum-scale=1.0, user-scalable=yes |
| www.pelham.ca/en/.../careers.aspx | google-translate-customization | 64f17b6d9cb6233b-e59f9de7b0b09f30-g4ca0816f9369ddc5-e |
| www.pelham.ca/en/.../careers.aspx | msapplication-tilecolor | #ff0000 |
| www.pelham.ca/en/.../careers.aspx | theme-color | #ffffff |
| www.pelham.ca/en/.../careers.aspx | description | |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | viewport | width=device-width, initial-scale=1.0, minimum-scale=1.0, user-scalable=yes |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | google-translate-customization | 64f17b6d9cb6233b-e59f9de7b0b09f30-g4ca0816f9369ddc5-e |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | msapplication-tilecolor | #ff0000 |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | theme-color | #ffffff |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | description | |
| www.pelham.ca/en/.../spotitshareit.aspx | viewport | width=device-width, initial-scale=1.0, minimum-scale=1.0, user-scalable=yes |
| www.pelham.ca/en/.../spotitshareit.aspx | google-translate-customization | 64f17b6d9cb6233b-e59f9de7b0b09f30-g4ca0816f9369ddc5-e |
| www.pelham.ca/en/.../spotitshareit.aspx | msapplication-tilecolor | #ff0000 |
| www.pelham.ca/en/.../spotitshareit.aspx | theme-color | #ffffff |
| www.pelham.ca/en/.../spotitshareit.aspx | description |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.pelham.ca/en/index.aspx | Content-Style-Type | text/css |
| www.pelham.ca/en/index.aspx | Content-Script-Type | text/javascript |
| www.pelham.ca/Modules/.../index.aspx | Content-Style-Type | text/css |
| www.pelham.ca/Modules/.../index.aspx | Content-Script-Type | text/javascript |
| www.pelham.ca/en/.../careers.aspx | Content-Style-Type | text/css |
| www.pelham.ca/en/.../careers.aspx | Content-Script-Type | text/javascript |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | Content-Style-Type | text/css |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | Content-Script-Type | text/javascript |
| www.pelham.ca/en/.../spotitshareit.aspx | Content-Style-Type | text/css |
| www.pelham.ca/en/.../spotitshareit.aspx | Content-Script-Type | text/javascript |
URL format4.0
5 URLs are less than ideal
- All URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page extensions
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Amount of content8.3
Rendering Chart...
- This website has an average of 419 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.pelham.ca/en/index.aspx | 5413 | 645 |
| www.pelham.ca/Modules/.../index.aspx | 1187 | 191 |
| www.pelham.ca/en/.../careers.aspx | 2454 | 372 |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | 3669 | 565 |
| www.pelham.ca/en/.../spotitshareit.aspx | 1923 | 320 |
Server behaviour9.2
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 2 of the pages of this website return page content with or without a trailing slash on their URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- 3 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://pelham.ca to http://www.pelham.ca. This is ideal.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
| URL | Heading | Level |
| www.pelham.ca/en/index.aspx | Town of Pelham Logo | H1 |
| www.pelham.ca/en/index.aspx | Council | H2 |
| www.pelham.ca/en/index.aspx | Meridian Community Centre(MCC) | H2 |
| www.pelham.ca/en/index.aspx | Careers | H2 |
| www.pelham.ca/en/index.aspx | Council Calendar | H2 |
| www.pelham.ca/Modules/.../index.aspx | A to Z Services | H1 |
| www.pelham.ca/en/.../careers.aspx | Careers | H1 |
| www.pelham.ca/en/.../careers.aspx | Current opportunities | H3 |
| www.pelham.ca/en/.../careers.aspx | Join our Team! | H4 |
| www.pelham.ca/en/.../careers.aspx | Any questions? Contact hr@pelham.ca | H6 |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | Accessibility and Inclusion | H1 |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | Joint Accessibility Advisory Committee (JAAC) Minutes: | H4 |
| www.pelham.ca/.../accessibility-and-inclusion.aspx | Feedback Process | H6 |
| www.pelham.ca/en/.../spotitshareit.aspx | Spot it Share it | H1 |
| www.pelham.ca/en/.../spotitshareit.aspx | Welcome to Spot it Share it - your online portal to all Town of Pelham service requests! | H4 |
Images10.0
2% of images have a clearly defined size
1 image is being resized by the browser
- Most images (98.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 1 image is being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
Image URL Format Page URL www.pelham.ca/.../2023-Spot-it-share-it.png png www.pelham.ca/en/.../spotitshareit.aspx
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
Popularity10.0
3501Estimated monthly organic visitors
- This website appears to have a high number of monthly website visits each month
Source: Ahrefs
Freshness10.0
Last updated September 18, 2023
- It looks like this website was last updated on Monday, 18 September 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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