Nibbler SEO audit for www.pinkhippo.ca

Overall8.2

The overall score for this website.

Accessibility9.2

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience7.0

How satisfying the website is likely to be for users.

Marketing4.4

How well marketed, and popular the website is.

Technology8.7

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 16:03 on 8 Mar 2024 (GMT).

Top priorities for website improvement

  • Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
  • Sign up for a Twitter account and make sure it is linked to from your site. (read more)
  • Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Printability0.0

0% of pages are optimised for printing

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all768px-www.pinkhippo.ca/
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all768px-www.pinkhippo.ca/
all768px-www.pinkhippo.ca/
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all768px-www.pinkhippo.ca/cart
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all768px-www.pinkhippo.ca/social-media-marketing
all768px-www.pinkhippo.ca/social-media-marketing
all768px-www.pinkhippo.ca/social-media-marketing
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all768px-www.pinkhippo.ca/fractionalcontentmarketing
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all768px-www.pinkhippo.ca/about
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Popularity1.0

2Estimated monthly organic visitors

  • This website appears to have a very low number of monthly website visits each month

Source: Ahrefs

Amount of content8.3

Rendering Chart...

  • This website has an average of 451 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Meta tags8.4

This is how this website will look in Google search listings:

Pink Hippo Marketing | Social Media Marketing

www.pinkhippo.ca/

Pink Hippo Marketing is a freelance values-driven social media marketing agency for small businesses.

  • All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

      Pages with no meta description

Meta Tags (name attribute)

Page URLNameContent
www.pinkhippo.ca/viewportwidth=device-width, initial-scale=1
www.pinkhippo.ca/twitter:titlePink Hippo Marketing | Social Media Marketing
www.pinkhippo.ca/twitter:imagehttp://static1.squarespace.com/static/6112cad1682c251285f3b245/t/628cffa6fe203c025915789c/1653407654557/Logo_1.png?format=1500w
www.pinkhippo.ca/twitter:urlhttps://www.pinkhippo.ca
www.pinkhippo.ca/twitter:cardsummary
www.pinkhippo.ca/twitter:descriptionPink Hippo Marketing is a freelance values-driven social media marketing agency for small businesses.
www.pinkhippo.ca/descriptionPink Hippo Marketing is a freelance values-driven social media marketing agency for small businesses.
www.pinkhippo.ca/msvalidate.01EBFA4A67990B5138C847273B64FADF3A
www.pinkhippo.ca/yandex-verificationc1eaafd8173a4233
www.pinkhippo.ca/cartviewportwidth=device-width, initial-scale=1
www.pinkhippo.ca/carttwitter:titlePink Hippo Marketing
www.pinkhippo.ca/carttwitter:imagehttp://images.squarespace-cdn.com/content/v1/6112cad1682c251285f3b245/d5d0edd5-13f2-4eca-bdfa-4910146d5253/Logo_1.png?format=1500w
www.pinkhippo.ca/carttwitter:cardsummary
www.pinkhippo.ca/cartdescription
www.pinkhippo.ca/cartmsvalidate.01EBFA4A67990B5138C847273B64FADF3A
www.pinkhippo.ca/cartyandex-verificationc1eaafd8173a4233
www.pinkhippo.ca/cartrobotsNOINDEX
www.pinkhippo.ca/social-media-marketingviewportwidth=device-width, initial-scale=1
www.pinkhippo.ca/social-media-marketingtwitter:titleSocial Media Marketing | Pink Hippo Marketing
www.pinkhippo.ca/social-media-marketingtwitter:urlhttps://www.pinkhippo.ca/social-media-marketing
www.pinkhippo.ca/social-media-marketingtwitter:cardsummary
www.pinkhippo.ca/social-media-marketingtwitter:descriptionWhat happens in social media coaching? Together, we will review your current social media presence, discuss challenges you’re facing, and create an action plan for solving them.
www.pinkhippo.ca/social-media-marketingdescriptionWhat happens in social media coaching? Together, we will review your current social media presence, discuss challenges you’re facing, and create an action plan for solving them.
www.pinkhippo.ca/social-media-marketingmsvalidate.01EBFA4A67990B5138C847273B64FADF3A
www.pinkhippo.ca/social-media-marketingyandex-verificationc1eaafd8173a4233
www.pinkhippo.ca/fractionalcontentmarketingviewportwidth=device-width, initial-scale=1
www.pinkhippo.ca/fractionalcontentmarketingtwitter:titleFractional Content Marketing | Pink Hippo Marketing
www.pinkhippo.ca/fractionalcontentmarketingtwitter:urlhttps://www.pinkhippo.ca/fractionalcontentmarketing
www.pinkhippo.ca/fractionalcontentmarketingtwitter:cardsummary
www.pinkhippo.ca/fractionalcontentmarketingtwitter:descriptionContent planning is much like hosting an event. Marketing has the power to help an organization grow with their community. That is one of the key components of a successful content plan.
www.pinkhippo.ca/fractionalcontentmarketingdescriptionContent planning is much like hosting an event. Marketing has the power to help an organization grow with their community. That is one of the key components of a successful content plan.
www.pinkhippo.ca/fractionalcontentmarketingmsvalidate.01EBFA4A67990B5138C847273B64FADF3A
www.pinkhippo.ca/fractionalcontentmarketingyandex-verificationc1eaafd8173a4233
www.pinkhippo.ca/aboutviewportwidth=device-width, initial-scale=1
www.pinkhippo.ca/abouttwitter:titleAbout | Pink Hippo Marketing
www.pinkhippo.ca/abouttwitter:urlhttps://www.pinkhippo.ca/about
www.pinkhippo.ca/abouttwitter:cardsummary
www.pinkhippo.ca/abouttwitter:descriptionYour success is my success. My favourite part about working in social media marketing is being able to see the business I’ve worked with grow and make their communities better. I thrive on working with companies whose values align with my own
www.pinkhippo.ca/aboutdescriptionYour success is my success. My favourite part about working in social media marketing is being able to see the business I’ve worked with grow and make their communities better. I thrive on working with companies whose values align with my own
www.pinkhippo.ca/aboutmsvalidate.01EBFA4A67990B5138C847273B64FADF3A
www.pinkhippo.ca/aboutyandex-verificationc1eaafd8173a4233

Meta Tags (http-equiv attribute)

Page URLNameContent
www.pinkhippo.ca/X-UA-CompatibleIE=edge,chrome=1
www.pinkhippo.ca/Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
www.pinkhippo.ca/cartX-UA-CompatibleIE=edge,chrome=1
www.pinkhippo.ca/cartAccept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
www.pinkhippo.ca/social-media-marketingX-UA-CompatibleIE=edge,chrome=1
www.pinkhippo.ca/social-media-marketingAccept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
www.pinkhippo.ca/fractionalcontentmarketingX-UA-CompatibleIE=edge,chrome=1
www.pinkhippo.ca/fractionalcontentmarketingAccept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
www.pinkhippo.ca/aboutX-UA-CompatibleIE=edge,chrome=1
www.pinkhippo.ca/aboutAccept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model

Images8.7

64% of images have a clearly defined size

36 images are being resized by the browser

Headings9.0

accelerated book brief business businesses call contact content continuous control corecontent efforts figure first focus focused forward future grow guide hearing i'll idea impact includes integrity intention intentional it's just launched lead learning local look made make marketing media meta most need other over partner people person proof quality quantity ready right roadmap services shan social spend started starts stop strategic sure take time today together trying wasting working your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
www.pinkhippo.ca/Marketing Made SocialH1
www.pinkhippo.ca/THE ROADMAPH2
www.pinkhippo.ca/MAKE THE MOST OF YOUR SOCIAL MEDIA.H2
www.pinkhippo.ca/Your Social Media Launched in a Day.H3
www.pinkhippo.ca/Hi! I’m Mei Shan.H3
www.pinkhippo.ca/Fit CallH3
www.pinkhippo.ca/CoreContentH3
www.pinkhippo.ca/$750H3
www.pinkhippo.ca/Ready, Set, SocialH3
www.pinkhippo.ca/$3000H3
www.pinkhippo.ca/Ready to focus? Book a fit call.H3
www.pinkhippo.ca/Lead the Way With Your Local Business.H3
www.pinkhippo.ca/Contact UsH3
www.pinkhippo.ca/*This includes the $750 CoreContent Brief and Meta ad spend.H5
www.pinkhippo.ca/cartContact UsH3
www.pinkhippo.ca/social-media-marketingSocial Media For Local BusinessesH1
www.pinkhippo.ca/social-media-marketingTHE ROADMAPH2
www.pinkhippo.ca/social-media-marketingTAKE CONTROL OF YOUR SOCIAL MEDIA.H2
www.pinkhippo.ca/social-media-marketingFIT CALLH2
www.pinkhippo.ca/social-media-marketingCORECONTENTH2
www.pinkhippo.ca/social-media-marketingREADY, SET, SOCIALH2
www.pinkhippo.ca/social-media-marketingLEAD WITH LOCALH2
www.pinkhippo.ca/social-media-marketingFit CallH3
www.pinkhippo.ca/social-media-marketingCoreContentH3
www.pinkhippo.ca/social-media-marketing$750H3
www.pinkhippo.ca/social-media-marketingReady, Set, SocialH3
www.pinkhippo.ca/social-media-marketing$3000H3
www.pinkhippo.ca/social-media-marketingReady to focus? Book a fit call.H3
www.pinkhippo.ca/social-media-marketingUse social media with intention and make sure it’s working with your other marketing efforts.H3
www.pinkhippo.ca/social-media-marketingStop wasting time on trying to figure it out on your own. I’ll take the lead.H3
www.pinkhippo.ca/social-media-marketingIt starts with a call.H3
www.pinkhippo.ca/social-media-marketingGet started today.H3
www.pinkhippo.ca/social-media-marketingContact UsH3
www.pinkhippo.ca/social-media-marketing*This includes the $750 CoreContent Brief and Meta ad spend.H5
www.pinkhippo.ca/fractionalcontentmarketingYour Partner in Strategic ContentH1
www.pinkhippo.ca/fractionalcontentmarketingFROM IDEA TO IMPACT.H2
www.pinkhippo.ca/fractionalcontentmarketingContent Marketing ServicesH2
www.pinkhippo.ca/fractionalcontentmarketingWHAT’S INVOLVED IN SOCIAL MEDIA CONTENT PLANNING?H2
www.pinkhippo.ca/fractionalcontentmarketingCREATE QUALITY CONTENT, NOT MORE CONTENTH2
www.pinkhippo.ca/fractionalcontentmarketingOPTIMIZE YOUR SOCIAL MEDIA STRATEGYH2
www.pinkhippo.ca/fractionalcontentmarketingConnect with me to learn how content marketing can benefit you.H3
www.pinkhippo.ca/fractionalcontentmarketingContact UsH3
www.pinkhippo.ca/fractionalcontentmarketingContent RepurposingH4
www.pinkhippo.ca/fractionalcontentmarketingCampaign ManagementH4
www.pinkhippo.ca/fractionalcontentmarketingMonthly Content SpecialistH4
www.pinkhippo.ca/aboutAboutH1
www.pinkhippo.ca/aboutI’M MEI SHAN AND WELCOME TO MY CONTENT MARKETING AGENCYH2
www.pinkhippo.ca/aboutTHE FUTURE IS LOCAL.H2
www.pinkhippo.ca/aboutVALUES THAT GUIDE MY BUSINESSH2
www.pinkhippo.ca/aboutLEAD WITH LOCALH2
www.pinkhippo.ca/aboutProof that you just need the right person to do the job right.H3
www.pinkhippo.ca/aboutFocused, accelerated, and intentional.H3
www.pinkhippo.ca/aboutI’m ready to grow together.H3
www.pinkhippo.ca/aboutI look forward to hearing from you.H3
www.pinkhippo.ca/aboutContact UsH3
www.pinkhippo.ca/aboutPeople FirstH4
www.pinkhippo.ca/aboutContinuous LearningH4
www.pinkhippo.ca/aboutIntegrityH4
www.pinkhippo.ca/aboutQuality over QuantityH4
www.pinkhippo.ca/aboutCommunityH4

Server behaviour9.6

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • One page of this website returns page content with or without a trailing slash on its URL. Search engines might see these as separate pages with duplicate content which they could penalise for.
  • 3 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://pinkhippo.ca to http://www.pinkhippo.ca. This is ideal.

Mobile10.0

Mobile screenshot of www.pinkhippo.caTablet screenshot of www.pinkhippo.ca
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file
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Analytics10.0

100% of pages use analytics

Google AnalyticsGoogle Analytics

  • Every page in this website is using Google Analytics. This is excellent and should allow for a complete analysis of visitor behaviour.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Domain agei

  • Sorry, we cannot check the domain age of .ca websites.

Freshnessi

  • Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.

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