Nibbler SEO audit for airwill.ru
Summary
Overall6.7
The overall score for this website.
Accessibility8.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.2
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing3.7
How well marketed and popular the website is.
The following tests contribute to this score:
Technology7.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 12:56 PM on Mar 26, 2024 (GMT).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Consider updating this website regularly with new content. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability2.0
20% of pages are optimized for printing
- 4 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print airwill.ru/ Not detected airwill.ru/adv/ Optimized airwill.ru/english-courses/ Not detected airwill.ru/travel/ Not detected airwill.ru/adv/politics.html Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Freshness2.4
Last updated December 10, 2022
- It looks like this website was last updated on Saturday, December 10, 2022. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Meta tags5.2
- All pages include at least some metadata, but only 40.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| airwill.ru/adv/ | viewport | width=device-width, initial-scale=1 |
| airwill.ru/english-courses/ | description | Ой, всё! Пришло время прокачать свой английский. Тем более, сейчас это выгодно! Спеши получить свои бонусные уроки! |
| airwill.ru/english-courses/ | viewport | width=device-width, initial-scale=1.0 |
| airwill.ru/travel/ | description | Поиск и подбор турпакетов без переплат. Выберите самое выгодное предложение и купите тур онлайн всего за несколько минут. |
| airwill.ru/travel/ | viewport | width=device-width, initial-scale=1 |
| airwill.ru/travel/ | format-detection | telephone=no |
| airwill.ru/travel/ | mobileoptimized | 320 |
| airwill.ru/travel/ | theme-color | #ffffff |
| airwill.ru/travel/ | twitter:card | summary_large_image |
| airwill.ru/travel/ | twitter:title | Поиск туристических путёвок онлайн |
| airwill.ru/travel/ | twitter:description | Поиск и подбор турпакетов без переплат. Выберите самое выгодное предложение и купите тур онлайн всего за несколько минут. |
| airwill.ru/travel/ | twitter:image:src | https://poehali-v-tur.ru/og/travelata_twitter.jpg |
| airwill.ru/travel/ | title | Подбор тур пакетов онлайн |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| airwill.ru/english-courses/ | Content-Type | text/html; charset=utf-8 |
| airwill.ru/travel/ | x-ua-compatible | ie=edge |
Headings7.0
- A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
Page headings detail
| URL | Heading | Level |
| airwill.ru/adv/ | Запишись на бесплатный онлайн тренинг «Специалист по интернет рекламе» | H1 |
| airwill.ru/adv/ | 90% из нас крутятся как "белка в колесе" | H2 |
| airwill.ru/adv/ | Как итог: | H2 |
| airwill.ru/adv/ | Почему важно иметь актуальную профессию в 21 веке? | H2 |
| airwill.ru/adv/ | Тренинг будет вам полезен, если вы: | H2 |
| airwill.ru/adv/ | Что будет на бесплатном тренинге? | H2 |
| airwill.ru/adv/ | Как будет проходить тренинг? | H2 |
| airwill.ru/adv/ | Программа тренинга: | H2 |
| airwill.ru/adv/ | Вот, что пишут те, кто прошел тренинг: | H2 |
| airwill.ru/adv/ | Еще 1000+ отзывов в группе в ВК | H2 |
| airwill.ru/adv/ | Дмитрий Дьяков - автор и ведущий тренинга: | H2 |
| airwill.ru/adv/ | Предприниматель и специалист по интернет-рекламе | H2 |
| airwill.ru/adv/ | Запишитесь на бесплатный онлайн тренинг прямо сейчас и получите: | H2 |
| airwill.ru/adv/ | Оставьте ваш email для участия в тренинге | H2 |
| airwill.ru/adv/ | В неделе 168 часов и из них человек в среднем тратит на: | H3 |
| airwill.ru/adv/ | Эти показатели не изменить, а еще человек тратит время на: | H3 |
| airwill.ru/adv/ | 1 день | H5 |
| airwill.ru/adv/ | 2 день | H5 |
| airwill.ru/adv/ | 3 день | H5 |
| airwill.ru/adv/ | 4 день | H5 |
| airwill.ru/english-courses/ | ПРИШЛО ВРЕМЯ УЧИТЬ АНГЛИЙСКИЙ | H1 |
| airwill.ru/english-courses/ | Как проходят занятия в EnglishDom | H2 |
| airwill.ru/english-courses/ | Современный подход к обучению | H3 |
| airwill.ru/english-courses/ | Преподаватели EnglishDom: | H3 |
| airwill.ru/english-courses/ | Нам доверяют | H3 |
| airwill.ru/english-courses/ | СМИ о нас | H3 |
| airwill.ru/english-courses/ | Заявка на бесплатный вводный урок | H3 |
| airwill.ru/travel/ | Собрались в отпуск? Пакетный тур – лучшее решение! | H1 |
| airwill.ru/travel/ | ПОПУЛЯРНЫЕ НАПРАВЛЕНИЯ | H2 |
| airwill.ru/travel/ | Отдых с детьми | H2 |
| airwill.ru/travel/ | Куда поехать в России? | H2 |
| airwill.ru/travel/ | ТОП-7 бюджетных стран | H2 |
| airwill.ru/travel/ | Почему именно мы? | H2 |
| airwill.ru/travel/ | ОТЗЫВЫ наших клиентов | H2 |
| airwill.ru/travel/ | Турция | H3 |
| airwill.ru/travel/ | Греция | H3 |
| airwill.ru/travel/ | Крым | H3 |
| airwill.ru/travel/ | Сочи | H3 |
| airwill.ru/travel/ | Болгария | H3 |
| airwill.ru/travel/ | Лучшие цены | H4 |
| airwill.ru/travel/ | 120 туроператоров | H4 |
| airwill.ru/travel/ | Надежность | H4 |
| airwill.ru/travel/ | Удобная оплата | H4 |
| airwill.ru/adv/politics.html | Политика конфиденциальности | H1 |
Mobile7.2
- Most pages (60.0%) of this website appear to be optimised for viewing on a mobile phone or tablet (using CSS media queries). It is important to make sure your content is optimised for a wide range of devices as a growing percentage of web browsing is done on phones and tablets.
- Check how the website looks using a mobile and consider adding mobile and tablet styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Device optimized pages
Page Mobile Tablet Viewport airwill.ru/ Not detected Not detected Not detected airwill.ru/adv/ Detected Detected Detected airwill.ru/english-courses/ Detected Detected Detected airwill.ru/travel/ Detected Detected Detected airwill.ru/adv/politics.html Not detected Not detected Not detected
- Check how the website looks using a mobile and consider adding mobile and tablet styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Media specific CSS detected
Amount of content7.9
Rendering Chart...
- This website has an average of 529 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| airwill.ru/ | 777 | 99 |
| airwill.ru/adv/ | 4223 | 582 |
| airwill.ru/english-courses/ | 13133 | 1573 |
| airwill.ru/travel/ | 2133 | 274 |
| airwill.ru/adv/politics.html | 905 | 119 |
Internal links8.0
- 2 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Server behavior8.2
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 3 of the pages of this website follow the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. These pages are ideal.
- There is duplicate content on http://www.airwill.ru and http://airwill.ru. This is bad, as technically they are classed as two different websites. Search engines may lower a website's rank if they find the same content on two different URLs.
- Choose one domain that you would like to use and then set a permanent (HTTP 301) redirect to forward users who visit the other.
URL format8.8
1 URLs are less than ideal
- 1 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Images9.0
48% of images have a clearly defined size
64 images are being resized by the browser
- Most images (52.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 64 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
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Nibbler tested the following pages
- http://airwill.ru/
- http://airwill.ru/adv/
- http://airwill.ru/english-courses/
- http://airwill.ru/travel/
- http://airwill.ru/adv/politics.html