Nibbler SEO audit for hamiltonbeach.se
Summary
Overall7.5
The overall score for this website.
Accessibility8.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.4
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 7:44 PM on Jan 23, 2023 (GMT).
Top priorities for website improvement
- Consider updating this website regularly with new content. (read more)
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Freshness1.5
Last updated September 1, 2020
- It looks like this website was last updated on Tuesday, September 1, 2020. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
Incoming links3.8
19 pages link to this website
7 domains link to this website
- There are 19 pages on 7 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking. This count may not include links which are hard to find or have been added recently.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Headings5.0
- A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| hamiltonbeach.se/ | Vad är Good Thinking? | H1 |
| www.hamiltonbeach.se/historia.html | H2 | |
| www.hamiltonbeach.se/historia.html | Vår hundraåriga historia | H2 |
| www.hamiltonbeach.se/historia.html | Hamilton Beach® är ett anrikt Amerikanskt företag som startade sin verksamhet redan 1910 i Wisconsin. Grundaren Fredrick J Osius tyckte förmodligen inte att hans eget namn var så attraktivt så han använde två av sina anställdas efternamn som namn på företaget – Louis Hamilton och Chester Beach. | H5 |
| www.hamiltonbeach.se/historia.html | Hamilton Beach® utvecklade en highspeedmotor som användes i många av produkterna, däribland deras berömda drinkmixer – the Cyclone, som introducerades 1911. | H5 |
| www.hamiltonbeach.se/historia.html | Idag är vi USAs största tillverkare av elektriska köksprodukter, och det kommer hela tiden nya spännande produkter i sortimentet. | H5 |
| www.hamiltonbeach.se/good-thinking.html | Vad är Good Thinking®? | H3 |
| www.hamiltonbeach.se/air-fryer.html | Air Fryers | H1 |
Popularity5.0
158Estimated monthly organic visitors
- This website appears to have a good number of monthly website visits each month
Source: Ahrefs
Meta tags5.2
This is how this website will look in Google search listings:
Hamilton Beach Sverige - Good Thinking®
hamiltonbeach.se/
Den officiella sidan för Hamilton Beach® Sverige. Hamilton Beach® grundades 1910 och är USA:s största varumärke inom elektriska köksprodukter.
- All pages include at least some metadata, but only 40.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| hamiltonbeach.se/ | viewport | width=device-width, initial-scale=1 |
| hamiltonbeach.se/ | description | Den officiella sidan för Hamilton Beach® Sverige. Hamilton Beach® grundades 1910 och är USA:s största varumärke inom elektriska köksprodukter. |
| hamiltonbeach.se/ | keywords | Köksprodukter, Köksredskap, Kaffebryggare, Kaffemaskin, Blender, Slow Cooker, Riskokare, Bordsgrill, Sandwich Maker |
| hamiltonbeach.se/ | notranslate | |
| www.hamiltonbeach.se/historia.html | viewport | width=device-width, initial-scale=1 |
| www.hamiltonbeach.se/historia.html | description | |
| www.hamiltonbeach.se/historia.html | keywords | |
| www.hamiltonbeach.se/historia.html | notranslate | |
| www.hamiltonbeach.se/contact-us.html | viewport | width=device-width, initial-scale=1 |
| www.hamiltonbeach.se/contact-us.html | description | Instructions on how to contact Hamilton Beach Customer Service. |
| www.hamiltonbeach.se/contact-us.html | keywords | |
| www.hamiltonbeach.se/contact-us.html | notranslate | |
| www.hamiltonbeach.se/good-thinking.html | viewport | width=device-width, initial-scale=1 |
| www.hamiltonbeach.se/good-thinking.html | description | |
| www.hamiltonbeach.se/good-thinking.html | keywords | |
| www.hamiltonbeach.se/good-thinking.html | notranslate | |
| www.hamiltonbeach.se/air-fryer.html | viewport | width=device-width, initial-scale=1 |
| www.hamiltonbeach.se/air-fryer.html | description | |
| www.hamiltonbeach.se/air-fryer.html | keywords | |
| www.hamiltonbeach.se/air-fryer.html | google-site-verification | XvqrqEkgadvMQw70hwTtpYDn44ntMvza5ADusBJYJSE |
| www.hamiltonbeach.se/air-fryer.html | notranslate |
URL format5.2
4 URLs are less than ideal
- 4 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page extensions
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Amount of content7.3
Rendering Chart...
- This website has an average of 225 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| hamiltonbeach.se/ | 2003 | 242 |
| www.hamiltonbeach.se/historia.html | 3180 | 437 |
| www.hamiltonbeach.se/contact-us.html | 933 | 99 |
| www.hamiltonbeach.se/good-thinking.html | 1698 | 231 |
| www.hamiltonbeach.se/air-fryer.html | 990 | 116 |
Server behavior8.0
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.hamiltonbeach.se to http://hamiltonbeach.se. This is ideal.
Internal links9.4
- 8 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Images9.5
24% of images have a clearly defined size
17 images are being resized by the browser
- Most images (76.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 17 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Tag Manager |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
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