Nibbler SEO audit for kineticpr.co.uk
Summary
Overall8.9
The overall score for this website.
Accessibility8.9
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.8
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 11:47 AM on May 9, 2023 (BST).
Top priorities for website improvement
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization. (read more)
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties. (read more)
Popularity1.0
98Estimated monthly organic visitors
- This website appears to have a very low number of monthly website visits each month
Source: Ahrefs
Headings5.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Images8.0
100% of images have a clearly defined size
26 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- 26 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links8.1
- 11 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
- 7 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content8.4
Rendering Chart...
- This website has an average of 440 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| kineticpr.co.uk/ | 2075 | 309 |
| kineticpr.co.uk/contact/ | 2075 | 309 |
| kineticpr.co.uk/news/ | 4218 | 700 |
| kineticpr.co.uk/testimonials/ | 3876 | 574 |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | 2075 | 309 |
Twitter8.9
This website is linked with the Twitter account @kineticpr
This website's Twitter account has
807 followers
- This website was found to link the Twitter account Kinetic Communications (@kineticpr).
- This website's Twitter account has made 3,911 tweets to 807 followers.
- Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.
Source: Twitter
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.kineticpr.co.uk to http://kineticpr.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Incoming links10.0
11,217 pages link to this website
136 domains link to this website
- There are 11,217 pages on 136 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Meta tags10.0
This is how this website will look in Google search listings:
PR Birmingham | Bespoke Business Communications | Kinetic PR
kineticpr.co.uk/
We are a communications consultancy based in the heart of Birmingham, specialising in sustained growth, business PR & bespoke marketing.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| kineticpr.co.uk/ | viewport | width=device-width, initial-scale=1 |
| kineticpr.co.uk/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| kineticpr.co.uk/ | description | We are a communications consultancy based in the heart of Birmingham, specialising in sustained growth, business PR & bespoke marketing. |
| kineticpr.co.uk/ | twitter:card | summary_large_image |
| kineticpr.co.uk/ | twitter:site | @kineticpr |
| kineticpr.co.uk/ | twitter:label1 | Est. reading time |
| kineticpr.co.uk/ | twitter:data1 | 40 minutes |
| kineticpr.co.uk/contact/ | viewport | width=device-width, initial-scale=1 |
| kineticpr.co.uk/contact/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| kineticpr.co.uk/contact/ | description | Your journey starts here, contact our team today and let us help you take the next step into modernising your communication strategy. |
| kineticpr.co.uk/contact/ | twitter:card | summary_large_image |
| kineticpr.co.uk/contact/ | twitter:site | @kineticpr |
| kineticpr.co.uk/contact/ | twitter:label1 | Est. reading time |
| kineticpr.co.uk/contact/ | twitter:data1 | 1 minute |
| kineticpr.co.uk/news/ | viewport | width=device-width, initial-scale=1 |
| kineticpr.co.uk/news/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| kineticpr.co.uk/news/ | description | Here is our media hub, where you'll find helpful tips, industry news & insights into the world of PR and marketing. |
| kineticpr.co.uk/news/ | twitter:card | summary_large_image |
| kineticpr.co.uk/news/ | twitter:site | @kineticpr |
| kineticpr.co.uk/news/ | twitter:label1 | Est. reading time |
| kineticpr.co.uk/news/ | twitter:data1 | 1 minute |
| kineticpr.co.uk/testimonials/ | viewport | width=device-width, initial-scale=1 |
| kineticpr.co.uk/testimonials/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| kineticpr.co.uk/testimonials/ | description | We operate with full transparency both with the work we carry out and have carried out in the past. Here you'll find our recent testimonials. |
| kineticpr.co.uk/testimonials/ | twitter:card | summary_large_image |
| kineticpr.co.uk/testimonials/ | twitter:site | @kineticpr |
| kineticpr.co.uk/testimonials/ | twitter:label1 | Est. reading time |
| kineticpr.co.uk/testimonials/ | twitter:data1 | 26 minutes |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | viewport | width=device-width, initial-scale=1 |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | description | PR case study – how Kinetic helped Ecomerchant to successfully launch a new product in the UK market and generate over 4,000 leads. |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | author | Holly Ingram |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | twitter:card | summary_large_image |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | twitter:creator | @kineticpr |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | twitter:site | @kineticpr |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | twitter:label1 | Written by |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | twitter:data1 | Holly Ingram |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | twitter:label2 | Est. reading time |
| kineticpr.co.uk/case-study-ecomerchant-and-blowerproof-pr-the-lead-generator/ | twitter:data2 | 3 minutes |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 14, 2023
- It looks like this website was last updated on Friday, April 14, 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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