Nibbler SEO audit for leapcard.ie

Overall8.3

The overall score for this website.

Accessibility8.7

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience7.6

How satisfying the website is likely to be for users.

Marketing8.3

How well marketed and popular the website is.

Technology7.3

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 5:05 PM on May 15, 2024 (BST).

Top priorities for website improvement

  • Ensure your web server returns a 404 HTTP status code for error pages. (read more)
  • Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs. (read more)
  • Consider updating this website regularly with new content. (read more)

Server behavior3.4

No404 page

NoCompression

URL format3.6

Freshness4.4

Last updated November 28, 2023

  • It looks like this website was last updated on Tuesday, November 28, 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
    • Consider updating this website regularly with new content.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
11/28/23leapcard.ie/Home/index.htmlLast modified header
4/12/23leapcard.ie/_images/loading.gifLast modified header
4/12/23leapcard.ie/en/.../mail-icon.pngLast modified header
4/12/23leapcard.ie/en/.../ntaLogo.jpgLast modified header
4/12/23leapcard.ie/en/.../warning_icon.pngLast modified header
4/12/23leapcard.ie/.../leapcard-logo-white.pngLast modified header
4/12/23leapcard.ie/_newlook/.../main-logo.pngLast modified header
4/12/23leapcard.ie/Home/.../mail-icon.pngLast modified header
4/12/23leapcard.ie/Home/.../faq.pngLast modified header
4/12/23leapcard.ie/Home/.../card.pngLast modified header
4/12/23leapcard.ie/Home/.../types.pngLast modified header
4/12/23leapcard.ie/Home/.../refunds.pngLast modified header
4/12/23leapcard.ie/.../TFI-Leap-Top-Up-App-Icon-Final-Green.pngLast modified header
4/12/23leapcard.ie/Home/.../fares.pngLast modified header
4/12/23leapcard.ie/Home/.../using-leap.pngLast modified header
4/12/23leapcard.ie/Home/.../ibm-banner.jpegLast modified header
4/12/23leapcard.ie/.../leapcard-logo-white.pngLast modified header
4/12/23leapcard.ie/Home/.../leapcard-logo.pngLast modified header
4/12/23leapcard.ie/Home/.../styles.min.cssLast modified header
4/12/23leapcard.ie/.../bootstrap.min.cssLast modified header
4/12/23leapcard.ie/.../jquery.bxslider.cssLast modified header
4/12/23leapcard.ie/_newlook/.../normalize.cssLast modified header
4/12/23leapcard.ie/_newlook/.../styles.cssLast modified header
4/12/23leapcard.ie/en/.../Default.cssLast modified header
4/12/23leapcard.ie/_css/reset.cssLast modified header
4/12/23leapcard.ie/_css/screen.cssLast modified header

Headings6.7

-minute agents appear around card doesn't dublin ever exist faqs fare fares leap less more newsletter oops page ready reductions refunds renew replacements save subscription tfileap than ticket top-up travel types using visitorcard your

  • A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
    • Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
  • Many headings (5.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
    • Make sure all headings have content which is relevant to the page of content.

Page headings detail

URLHeadingLevel
leapcard.ie/Home/index.htmlTravel around Dublin for less with the TFI 90-minute fareH1
leapcard.ie/Home/index.htmlReady to renew your card?H1
leapcard.ie/Home/index.html50% Fare reductionsH1
leapcard.ie/Home/index.htmlThe Leap Top-Up AppH1
leapcard.ie/Home/index.htmlSave up to 30% with TFI LeapH1
leapcard.ie/Home/index.htmlMore TFI Leap Agents than ever!H1
leapcard.ie/Home/index.htmlLeap Card in:H1
leapcard.ie/Home/index.htmlUsing TFILeapH3
leapcard.ie/Home/index.htmlLeap FaresH3
leapcard.ie/Home/index.htmlLeap Top Up AppH3
leapcard.ie/Home/index.htmlReplacements and RefundsH3
leapcard.ie/Home/index.htmlCard and Ticket TypesH3
leapcard.ie/Home/index.htmlLeap VisitorCardH3
leapcard.ie/Home/index.htmlFAQsH3
leapcard.ie/.../NewsLetterSubscription.aspxNewsletter SubscriptionH1
leapcard.ie/.../NewsLetterSubscription.aspxNewsletter SubscriptionH1
leapcard.ie/en/.../privacy.aspxOops - that page doesn’t appear to existH1
leapcard.ie/en/.../CardPurchase.aspxBuy A TFI Leap CardH1

Amount of content8.3

Rendering Chart...

  • This website has an average of 429 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Meta tags8.4

  • All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

      Pages with no meta description

Meta Tags (name attribute)

Page URLNameContent
leapcard.ie/Home/index.htmlviewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
leapcard.ie/.../NewsLetterSubscription.aspxviewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
leapcard.ie/.../NewsLetterSubscription.aspxdescription$$
leapcard.ie/.../NewsLetterSubscription.aspxkeywords##
leapcard.ie/.../ContentViewer.aspx?Val=l18aYhoP9dAGjL7tuPcQwQdFOtHf6cCmDKfYR3kzzVJcVe5djyMPMdX%2bFaMZrcr1Wgcyd6CJ4DpIDMFnD3TG9AycQod7F7arEBXfx673bIIahIyeQVHIO33ui7VKCQH4BdYjkCECS9AfvEG5%2fOpN4N%2b2xcEDzKLBLCQEodlMOuo%3dviewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
leapcard.ie/.../ContentViewer.aspx?Val=l18aYhoP9dAGjL7tuPcQwQdFOtHf6cCmDKfYR3kzzVJcVe5djyMPMdX%2bFaMZrcr1Wgcyd6CJ4DpIDMFnD3TG9AycQod7F7arEBXfx673bIIahIyeQVHIO33ui7VKCQH4BdYjkCECS9AfvEG5%2fOpN4N%2b2xcEDzKLBLCQEodlMOuo%3ddescription$Privacy Policy detailed information$
leapcard.ie/.../ContentViewer.aspx?Val=l18aYhoP9dAGjL7tuPcQwQdFOtHf6cCmDKfYR3kzzVJcVe5djyMPMdX%2bFaMZrcr1Wgcyd6CJ4DpIDMFnD3TG9AycQod7F7arEBXfx673bIIahIyeQVHIO33ui7VKCQH4BdYjkCECS9AfvEG5%2fOpN4N%2b2xcEDzKLBLCQEodlMOuo%3dkeywords#NTA,Legal,Privacy,Policy, Statement#
leapcard.ie/en/.../privacy.aspxviewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
leapcard.ie/en/.../privacy.aspxdescription$$
leapcard.ie/en/.../privacy.aspxkeywords##
leapcard.ie/en/.../CardPurchase.aspxviewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
leapcard.ie/en/.../CardPurchase.aspxdescription$Select a product detail page$
leapcard.ie/en/.../CardPurchase.aspxkeywords#NTA,Leap, Card, Purchase,Profile,Type,Adult,Child,Top-up,Travel,Credit,Pay as you go,Buy#

Images9.5

23% of images have a clearly defined size

11 images are being resized by the browser

Mobile10.0

Mobile screenshot of leapcard.ieTablet screenshot of leapcard.ie
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file
all-768pxleapcard.ie/Home/.../styles.min.css
only screen-768pxleapcard.ie/Home/.../styles.min.css
all1200px-leapcard.ie/Home/.../styles.min.css
only screen768px1023pxleapcard.ie/Home/.../styles.min.css
only screen-1023pxleapcard.ie/Home/.../styles.min.css
only screen-980pxleapcard.ie/Home/.../styles.min.css
all-767pxleapcard.ie/Home/.../styles.min.css
all-695pxleapcard.ie/Home/.../styles.min.css
all-568pxleapcard.ie/Home/.../styles.min.css
all-992pxleapcard.ie/Home/.../styles.min.css
all-767pxleapcard.ie/Home/.../styles.min.css
all-370pxleapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all992px-leapcard.ie/Home/.../styles.min.css
all1200px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all992px-leapcard.ie/Home/.../styles.min.css
all1200px-leapcard.ie/Home/.../styles.min.css
screen-767pxleapcard.ie/Home/.../styles.min.css
screen--leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
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all768px-leapcard.ie/Home/.../styles.min.css
all-480pxleapcard.ie/Home/.../styles.min.css
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all768px-leapcard.ie/Home/.../styles.min.css
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all768px-leapcard.ie/Home/.../styles.min.css
all-767pxleapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
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all-767pxleapcard.ie/Home/.../styles.min.css
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screen768px-leapcard.ie/Home/.../styles.min.css
all768px-leapcard.ie/Home/.../styles.min.css
all992px-leapcard.ie/Home/.../styles.min.css
(transform-3d), (-webkit-transform-3d)--leapcard.ie/Home/.../styles.min.css
screen768px-leapcard.ie/Home/.../styles.min.css
all-767pxleapcard.ie/Home/.../styles.min.css
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all992px1199pxleapcard.ie/Home/.../styles.min.css
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all1200px-leapcard.ie/Home/.../styles.min.css
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all-600pxleapcard.ie/Home/.../styles.min.css
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only screen-768pxleapcard.ie/Home/.../styles.min.css
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screen--leapcard.ie/_css/screen.css
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all768px-leapcard.ie/_newlook/.../styles.css
all992px-leapcard.ie/_newlook/.../styles.css
all1200px-leapcard.ie/_newlook/.../styles.css
all768px-leapcard.ie/_newlook/.../styles.css
all992px-leapcard.ie/_newlook/.../styles.css
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all768px-leapcard.ie/_newlook/.../styles.css
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screen768px-leapcard.ie/_newlook/.../styles.css
all768px-leapcard.ie/_newlook/.../styles.css
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all-767pxleapcard.ie/_newlook/.../styles.css
all-767pxleapcard.ie/_newlook/.../styles.css
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all1200px-leapcard.ie/_newlook/.../styles.css
all1200px-leapcard.ie/_newlook/.../styles.css
all1200px-leapcard.ie/_newlook/.../styles.css
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all768px991pxleapcard.ie/_newlook/.../styles.css
all992px1199pxleapcard.ie/_newlook/.../styles.css
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all568px-leapcard.ie/_newlook/.../styles.css
all-569pxleapcard.ie/_newlook/.../styles.css
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all-768pxleapcard.ie/_newlook/.../styles.css
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all576px-leapcard.ie/.../bootstrap.min.css
all768px-leapcard.ie/.../bootstrap.min.css
all992px-leapcard.ie/.../bootstrap.min.css
all1200px-leapcard.ie/.../bootstrap.min.css
all576px-leapcard.ie/.../bootstrap.min.css
all768px-leapcard.ie/.../bootstrap.min.css
all992px-leapcard.ie/.../bootstrap.min.css
all1200px-leapcard.ie/.../bootstrap.min.css
all-575.98pxleapcard.ie/.../bootstrap.min.css
all-767.98pxleapcard.ie/.../bootstrap.min.css
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screen--leapcard.ie/.../bootstrap.min.css
all-575.98pxleapcard.ie/.../bootstrap.min.css
all576px-leapcard.ie/.../bootstrap.min.css
all-767.98pxleapcard.ie/.../bootstrap.min.css
all768px-leapcard.ie/.../bootstrap.min.css
all-991.98pxleapcard.ie/.../bootstrap.min.css
all992px-leapcard.ie/.../bootstrap.min.css
all-1199.98pxleapcard.ie/.../bootstrap.min.css
all1200px-leapcard.ie/.../bootstrap.min.css
all576px-leapcard.ie/.../bootstrap.min.css
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Analytics10.0

100% of pages use analytics

Multiple Analytics Solutions

  • Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.

Analytics Software Found

Software Name
Google Analytics

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Printability10.0

100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

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