Nibbler SEO audit for phemex.com
Summary
Overall7.8
The overall score for this website.
Accessibility8.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.9
How well marketed and popular the website is.
The following tests contribute to this score:
Technology7.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 4:52 PM on Apr 8, 2024 (BST).
Top priorities for website improvement
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
- Consider the amount of text on this website and increase it if appropriate. (read more)
- Ensure your web server returns a 404 HTTP status code for error pages. (read more)
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print phemex.com/ Not detected phemex.com/web3/lending Not detected phemex.com/markets?tabType=Spot Not detected phemex.com/trade/inverse Not detected phemex.com/spot/trade Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Headings3.0
- A large number (40.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| phemex.com/ | The Most Efficient Crypto Trading and Investment Platform | H1 |
| phemex.com/ | Crypto Prices | H2 |
| phemex.com/ | We make crypto trading easy | H2 |
| phemex.com/ | Our Products | H2 |
| phemex.com/ | Trade Crypto Anytime, Anywhere | H2 |
| phemex.com/ | Phemex Brand 3T | H2 |
| phemex.com/ | What the Press Says | H2 |
| phemex.com/ | Our Initiatives | H2 |
| phemex.com/ | Sharing Crypto Knowledge | H2 |
| phemex.com/ | Hot Spot | H3 |
| phemex.com/ | Hot Contract | H3 |
| phemex.com/ | Top Gainers | H3 |
| phemex.com/ | New Listings | H3 |
| phemex.com/ | Top Gainers | H3 |
| phemex.com/ | New Listings | H3 |
| phemex.com/ | Step1: Create Account | H3 |
| phemex.com/ | Step2: Buy Crypto | H3 |
| phemex.com/ | Step3: Start Trading | H3 |
| phemex.com/ | The Most Reliable Contract Trading Platform | H3 |
| phemex.com/ | The Most Rewarding Spot Markets | H3 |
| phemex.com/ | Grow Your Income with Phemex Earn | H3 |
| phemex.com/ | Trustworthy | H3 |
| phemex.com/ | Transparency | H3 |
| phemex.com/ | Together | H3 |
| phemex.com/web3/lending | One Click Lending | H3 |
| phemex.com/web3/lending | Lending Supply Market | H3 |
| phemex.com/web3/lending | How Does it Work? | H3 |
| phemex.com/web3/lending | FAQ | H3 |
| phemex.com/markets?tabType=Spot | Markets | H1 |
Server behavior4.8
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- One page of this website follows the best practice of using a permanent (HTTP 301) redirect between its URL with/without a trailing slash. This page is ideal.
- 2 of the pages of this website return page content with or without a trailing slash on their URLs. Search engines might see these as separate pages with duplicate content which they could penalize for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- There was no website found on http://www.phemex.com. This is bad, as visitors might presume they can visit this website by visiting that address.
- Put a permanent (HTTP 301) redirect to http://phemex.com on http://www.phemex.com.
Amount of content5.1
Rendering Chart...
- This website has an average of 284 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
- 2 pages of this website have very little content (20 words or less).
- Ensure all pages have a sufficient amount of content.
Amount of content discovered
| Page | Characters | Words |
| phemex.com/ | 4767 | 723 |
| phemex.com/web3/lending | 3164 | 506 |
| phemex.com/markets?tabType=Spot | 1358 | 187 |
| phemex.com/trade/inverse | 6 | 1 |
| phemex.com/spot/trade | 6 | 1 |
Meta tags6.8
This is how this website will look in Google search listings:
Phemex: Buy, Sell, & Secure Your Crypto | Trade BTC & Derivatives
phemex.com/
Secure your crypto with Phemex. Phemex is the most efficient crypto trading platform. Buy, Sell & Earn Bitcoin and other popular coins.
- All pages include at least some metadata, but only 60.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| phemex.com/ | description | Secure your crypto with Phemex. Phemex is the most efficient crypto trading platform. Buy, Sell & Earn Bitcoin and other popular coins. |
| phemex.com/ | keywords | bitcoin trading, bitcoin exchange, crypto exchange, bitcoin futures, buy bitcoin, BTC, ETH, XRP |
| phemex.com/ | og:title | Phemex: Buy, Sell, & Secure Your Crypto | Trade BTC & Derivatives |
| phemex.com/ | og:description | Secure your crypto with Phemex. Phemex is the most efficient crypto trading platform. Buy, Sell & Earn Bitcoin and other popular coins. |
| phemex.com/ | og:image | https://static.phemex.com/pubimg/ba6e212389adabcf0c72252f9c61fb398fe0df1b5030efb0f022a8a665162bde.jpg |
| phemex.com/ | facebook-domain-verification | lyiqrvhuqlwultn0bumowbcu3cziwr |
| phemex.com/ | naver-site-verification | f7192400993ce86b6e21a0f14eb8af81b5ce096d |
| phemex.com/ | google-site-verification | QOhl_Voo3aJ1tHzGTr4cE7PP_-Vhs3reIvDFVU08yaY |
| phemex.com/ | twitter:card | summary_large_image |
| phemex.com/ | twitter:site | @Phemex_official |
| phemex.com/ | twitter:title | Phemex: Buy & Sell Crypto | Trade BTC and Crypto Derivatives |
| phemex.com/ | twitter:image | https://static.phemex.com/pubimg/ba6e212389adabcf0c72252f9c61fb398fe0df1b5030efb0f022a8a665162bde.jpg |
| phemex.com/ | og:title | Phemex: Buy & Sell Crypto | Trade BTC and Crypto Derivatives |
| phemex.com/ | og:description | Phemex is the fastest crypto exchange and crypto derivatives platform. Buy, Sell & Earn Bitcoin, Ether, & altcoin. Trade perpetual contracts with 100x Leverage. |
| phemex.com/ | og:image | https://static.phemex.com/pubimg/ba6e212389adabcf0c72252f9c61fb398fe0df1b5030efb0f022a8a665162bde.jpg |
| phemex.com/ | viewport | initial-scale=1, maximum-scale=1, user-scalable=no, minimal-ui |
| phemex.com/web3/lending | description | Flexible Borrowing with Minimal Collateral |
| phemex.com/web3/lending | og:title | One Click Lending: Flexible Rates & Minimal Collateral |
| phemex.com/web3/lending | og:description | Flexible Borrowing with Minimal Collateral |
| phemex.com/web3/lending | og:image | https://static.phemex.com/pubimg/20ccd4e67f91a4df33f4b2346d8af06e51a5b6b8b44e22137f332a9bcb8dd585.jpg |
| phemex.com/web3/lending | twitter:card | summary_large_image |
| phemex.com/web3/lending | twitter:site | @Phemex_official |
| phemex.com/web3/lending | twitter:title | Flexible Borrowing with Minimal Collateral |
| phemex.com/web3/lending | twitter:image | https://static.phemex.com/pubimg/20ccd4e67f91a4df33f4b2346d8af06e51a5b6b8b44e22137f332a9bcb8dd585.jpg |
| phemex.com/web3/lending | viewport | initial-scale=1, maximum-scale=1, user-scalable=no, minimal-ui |
| phemex.com/markets?tabType=Spot | description | View cryptocurrency market prices, charts, trading volume on Phemex. Spot market and crypto futures contract market available, track the price 24/7 |
| phemex.com/markets?tabType=Spot | keywords | |
| phemex.com/markets?tabType=Spot | og:title | Cryptocurrency Markets | Crypto Prices & Market Cap | Phemex |
| phemex.com/markets?tabType=Spot | og:description | Phemex Markets—View cryptocurrency market prices, charts, trading volume on Phemex. Spot market and crypto futures contract market available, track the price 24/7 |
| phemex.com/markets?tabType=Spot | og:image | https://static.phemex.com/pubimg/ba6e212389adabcf0c72252f9c61fb398fe0df1b5030efb0f022a8a665162bde.jpg |
| phemex.com/markets?tabType=Spot | twitter:card | summary_large_image |
| phemex.com/markets?tabType=Spot | twitter:site | @Phemex_official |
| phemex.com/markets?tabType=Spot | twitter:title | Phemex: Buy & Sell Crypto | Trade BTC and Crypto Derivatives |
| phemex.com/markets?tabType=Spot | twitter:image | https://static.phemex.com/pubimg/ba6e212389adabcf0c72252f9c61fb398fe0df1b5030efb0f022a8a665162bde.jpg |
| phemex.com/markets?tabType=Spot | viewport | initial-scale=1, maximum-scale=1, user-scalable=no, minimal-ui |
| phemex.com/trade/inverse | twitter:card | summary_large_image |
| phemex.com/trade/inverse | twitter:site | @Phemex_official |
| phemex.com/trade/inverse | twitter:title | Contract Trading | Crypto Price Chart | Phemex |
| phemex.com/trade/inverse | twitter:image | //img.phemex.com/v1/3da79ef7-2ac3-4256-b2c3-017bd05f089d/trade-og.jpg |
| phemex.com/trade/inverse | og:title | Contract Trading | Crypto Price Chart | Phemex |
| phemex.com/trade/inverse | og:image | //img.phemex.com/v1/3da79ef7-2ac3-4256-b2c3-017bd05f089d/trade-og.jpg |
| phemex.com/trade/inverse | viewport | width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no, minimal-ui |
| phemex.com/spot/trade | twitter:card | summary_large_image |
| phemex.com/spot/trade | twitter:site | @Phemex_official |
| phemex.com/spot/trade | twitter:title | Spot Trading | Crypto Price Chart | Phemex |
| phemex.com/spot/trade | twitter:image | //img.phemex.com/v1/3da79ef7-2ac3-4256-b2c3-017bd05f089d/trade-og.jpg |
| phemex.com/spot/trade | og:title | Spot Trading | Crypto Price Chart | Phemex |
| phemex.com/spot/trade | og:image | //img.phemex.com/v1/3da79ef7-2ac3-4256-b2c3-017bd05f089d/trade-og.jpg |
| phemex.com/spot/trade | viewport | width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no, minimal-ui |
Page titles8.0
100% of pages have defined titles
40% of page titles are weak
- All pages were found to specify page titles, but 2.0% pages have relatively weak titles which could be improved. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
- Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'.
Page titles
| Page title | Notes |
| Phemex: Buy, Sell, & Secure Your Crypto | Trade BTC & Derivatives | OK |
| One Click Lending: Flexible Rates & Minimal Collateral | OK |
| Cryptocurrency market | Crypto Charts & list price | Phemex | OK |
| Trade Crypto | Crypto Price Chart | Spot and Derivatives | Phemex | This title appears to be overly complex. Consider a more meaningful title |
| Trade Crypto | Crypto Price Chart | Spot and Derivatives | Phemex | This title appears to be overly complex. Consider a more meaningful title |
URL format8.8
1 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Images9.3
36% of images have a clearly defined size
27 images are being resized by the browser
- Most images (64.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 27 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links9.8
- One link has no text describing its destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Freshness10.0
Last updated April 8, 2024
- It looks like this website was last updated on Monday, April 8, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 4/8/24 | phemex.com/ | Last modified header |
| 4/8/24 | phemex.com/web3/lending | Last modified header |
| 4/8/24 | phemex.com/markets?tabType=Spot | Last modified header |
| 4/8/24 | phemex.com/trade/inverse | Last modified header |
| 4/8/24 | phemex.com/spot/trade | Last modified header |
| 4/8/24 | phemex.com/font/chrome.svg | Last modified header |
| 4/8/24 | phemex.com/trade/.../global-7b8743.css | Last modified header |
| 4/8/24 | phemex.com/trade/.../app-f75a04.css | Last modified header |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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