Report for thecotswoldecocompany.co.uk
Summary
Overall7.5
The overall score for this website.
Accessibility9.0
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.3
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.0
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 7:53 PM on Jun 28, 2022 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Popularity0.0
- This website has not yet been ranked by Alexa.
- If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking.
Source: Alexa
Incoming links2.6
20 pages link to this website
3 domains link to this website
- There are 20 pages on 3 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking. This count may not include links which are hard to find or have been added recently.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Twitter3.3
This website is linked with the Twitter account @CotswoldEco
This website's Twitter account has
2 followers
- This website was found to link the Twitter account Cotswold Eco (@CotswoldEco).
- This website's Twitter account has made 2 tweets to 2 followers.
- Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.
Source: Twitter
Headings5.7
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Many headings (6.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Amount of content7.0
Rendering Chart...
- This website has an average of 197 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
Images8.0
100% of images have a clearly defined size
64 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- 64 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links8.6
- 2 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL thecotswoldecocompany.co.uk/.../tips-for-using-an-award-winning-solid-dish-washing-bar Tips For Using An Award-Winning Solid Dish Washing Bar June 20, 2022Solid Dish Washing Soap Bars are a fantastic and easy eco-conscious swap to make, read on for more info and tips on how to use... 2 comments thecotswoldecocompany.co.uk/ thecotswoldecocompany.co.uk/.../how-to-avoid-using-single-use-plastic How to Avoid Using Single-Use Plastic May 4, 2022Whether we like it or not, many of us use plastic items each and every day. We've collated some simple and helpful tips on how to avoid single use plastic. thecotswoldecocompany.co.uk/
- Consider shortening long anchor text.
- 10 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.thecotswoldecocompany.co.uk to http://thecotswoldecocompany.co.uk. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Meta tags10.0
This is how this website will look in Google search listings:
Visa
thecotswoldecocompany.co.uk/
The Cotswold Eco Company is a small family-run business focusing on providing a specially selected range of sustainable gifts, goodies and essentials for you and your ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| thecotswoldecocompany.co.uk/ | viewport | width=device-width,initial-scale=1 |
| thecotswoldecocompany.co.uk/ | theme-color | |
| thecotswoldecocompany.co.uk/ | description | The Cotswold Eco Company is a small family-run business focusing on providing a specially selected range of sustainable gifts, goodies and essentials for you and your family. We want to help you on your quest for an eco-friendly, zero-waste and plastic-free life. |
| thecotswoldecocompany.co.uk/ | twitter:site | @CotswoldEco |
| thecotswoldecocompany.co.uk/ | twitter:card | summary_large_image |
| thecotswoldecocompany.co.uk/ | twitter:title | The Cotswold Eco Company |
| thecotswoldecocompany.co.uk/ | twitter:description | The Cotswold Eco Company is a small family-run business focusing on providing a specially selected range of sustainable gifts, goodies and essentials for you and your family. We want to help you on your quest for an eco-friendly, zero-waste and plastic-free life. |
| thecotswoldecocompany.co.uk/ | shopify-digital-wallet | /55527374926/digital_wallets/dialog |
| thecotswoldecocompany.co.uk/ | shopify-checkout-api-token | 082378daa63e95a7bfa5d8c1e5ae2b49 |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | viewport | width=device-width,initial-scale=1 |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | theme-color | |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | description | The Cotswold Eco Company's curated collection of plastic-free, sustainable and zero-waste products for your kitchen. |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | twitter:site | @CotswoldEco |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | twitter:card | summary_large_image |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | twitter:title | Eco Kitchen |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | twitter:description | The Cotswold Eco Company's curated collection of plastic-free, sustainable and zero-waste products for your kitchen. |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | shopify-digital-wallet | /55527374926/digital_wallets/dialog |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | shopify-checkout-api-token | 082378daa63e95a7bfa5d8c1e5ae2b49 |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | viewport | width=device-width,initial-scale=1 |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | theme-color | |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | description | The Cotswold Eco Company's curated range of eco-friendly, sustainable and plastic-free products for you and your bathroom. |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | twitter:site | @CotswoldEco |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | twitter:card | summary_large_image |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | twitter:title | Eco Bathroom |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | twitter:description | The Cotswold Eco Company's curated range of eco-friendly, sustainable and plastic-free products for you and your bathroom. |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | shopify-digital-wallet | /55527374926/digital_wallets/dialog |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | shopify-checkout-api-token | 082378daa63e95a7bfa5d8c1e5ae2b49 |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | viewport | width=device-width,initial-scale=1 |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | theme-color | |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | description | The Cotswold Eco Company's carefully hand-picked collection of eco-friendly, sustainable and plastic-free products for you and your baby. |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | twitter:site | @CotswoldEco |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | twitter:card | summary_large_image |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | twitter:title | Eco Parent & Baby |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | twitter:description | The Cotswold Eco Company's carefully hand-picked collection of eco-friendly, sustainable and plastic-free products for you and your baby. |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | shopify-digital-wallet | /55527374926/digital_wallets/dialog |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | shopify-checkout-api-token | 082378daa63e95a7bfa5d8c1e5ae2b49 |
| thecotswoldecocompany.co.uk/pages/eco-home | viewport | width=device-width,initial-scale=1 |
| thecotswoldecocompany.co.uk/pages/eco-home | theme-color | |
| thecotswoldecocompany.co.uk/pages/eco-home | description | The Cotswold Eco Company's hand-picked range of eco-friendly and sustainable products for your home. |
| thecotswoldecocompany.co.uk/pages/eco-home | twitter:site | @CotswoldEco |
| thecotswoldecocompany.co.uk/pages/eco-home | twitter:card | summary_large_image |
| thecotswoldecocompany.co.uk/pages/eco-home | twitter:title | Eco Home |
| thecotswoldecocompany.co.uk/pages/eco-home | twitter:description | The Cotswold Eco Company's hand-picked range of eco-friendly and sustainable products for your home. |
| thecotswoldecocompany.co.uk/pages/eco-home | shopify-digital-wallet | /55527374926/digital_wallets/dialog |
| thecotswoldecocompany.co.uk/pages/eco-home | shopify-checkout-api-token | 082378daa63e95a7bfa5d8c1e5ae2b49 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| thecotswoldecocompany.co.uk/ | X-UA-Compatible | IE=edge |
| thecotswoldecocompany.co.uk/pages/eco-kitchen | X-UA-Compatible | IE=edge |
| thecotswoldecocompany.co.uk/pages/eco-bathroom | X-UA-Compatible | IE=edge |
| thecotswoldecocompany.co.uk/pages/eco-parent-baby | X-UA-Compatible | IE=edge |
| thecotswoldecocompany.co.uk/pages/eco-home | X-UA-Compatible | IE=edge |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated June 20, 2022
- It looks like this website was last updated on Monday, June 20, 2022. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 6/20/22 | thecotswoldecocompany.co.uk/ | Body text |
| 5/4/22 | thecotswoldecocompany.co.uk/ | Body text |
Fast, branded website audits
Insites creates professional website reports that can be shared with your clients.
How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |