Nibbler SEO audit for voi.0101.co.jp
Summary
Overall8.1
The overall score for this website.
Accessibility7.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.1
How well marketed and popular the website is.
The following tests contribute to this score:
Technology7.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 9:16 AM on Mar 18, 2023 (GMT).
Top priorities for website improvement
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325. (read more)
- Having a mobile site is good, but the best way of adapting a website for different screen sizes is to use CSS media queries. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print voi.0101.co.jp/voi/index.jsp Not detected voi.0101.co.jp/.../index.jsp?intid=pc_gn Not detected voi.0101.co.jp/.../getShoppingCart.do Not detected voi.0101.co.jp/.../index.jsp?intid=pc_gn Not detected voi.0101.co.jp/.../index.jsp?intid=pc_gn Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | 320px | - | voi.0101.co.jp/.../kms-recommend-coordinate3.css |
| screen | 480px | - | voi.0101.co.jp/.../kms-recommend-coordinate3.css |
| screen | 640px | - | voi.0101.co.jp/.../kms-recommend-coordinate3.css |
URL format1.6
5 URLs are less than ideal
- 3 URLs are particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
- 3 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- All URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 60.0% of URLs include an ID query parameter (e.g. www.example.com?sessionid=1234).
- Avoid use of any query parameter ending in id, e.g. 'sessionid;' Google explicitly states that it will not include pages with this format in their index. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Amount of content5.9
Rendering Chart...
- This website has an average of 90 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| voi.0101.co.jp/voi/index.jsp | 2315 | 151 |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | 813 | 59 |
| voi.0101.co.jp/.../getShoppingCart.do | 916 | 57 |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | 1446 | 94 |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | 1283 | 88 |
Headings6.0
- A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Mobile6.4
- This website redirects smartphone users to a mobile site at https://voi.0101.co.jp/voi/sp/index.jsp.
- Having a mobile site is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | 320px | - | voi.0101.co.jp/.../kms-recommend-coordinate3.css |
| screen | 480px | - | voi.0101.co.jp/.../kms-recommend-coordinate3.css |
| screen | 640px | - | voi.0101.co.jp/.../kms-recommend-coordinate3.css |
Server behavior9.9
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- Adding or removing a trailing slash to one of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
Unhandled alternate URLs
Tested page Alternate voi.0101.co.jp/.../getShoppingCart.do voi.0101.co.jp/voi/.../
- Add a 301 redirect from the other version to the canonical URL.
- This test is not applicable as this website appears to be on a subdomain.
Images9.9
4% of images have a clearly defined size
8 images are being resized by the browser
- Most images (96.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 8 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
- 1 images on this website could not be downloaded. Broken images may cause the website to display incorrectly for visitors.
- Check any images which could not be downloaded and fix them if necessary.
Internal links9.9
- One link uses text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL voi.0101.co.jp/.../index.html?intid=ttop_left_l_s 大きいサイズアズノゥアズオオラカエウルキューブサブストリートスーパーハッカフィーユフルールbyミントブリーズラ・クープリジェイ&スプルローズティアラ etc. voi.0101.co.jp/voi/index.jsp
- Consider shortening long anchor text.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
| Google Tag Manager |
| SiteCatalyst |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Incoming links10.0
694,914 pages link to this website
4,721 domains link to this website
- There are 694,914 pages on 4,721 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Meta tags10.0
This is how this website will look in Google search listings:
マルイのネット通販 マルイウェブチャネル
voi.0101.co.jp/voi/index.jsp
...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| voi.0101.co.jp/voi/index.jsp | keywords | マルイ,0101,oioi,ファッション,通販 |
| voi.0101.co.jp/voi/index.jsp | description | 【シューズはおうちで試着 気軽に返品】マルイウェブチャネルは1000以上のブランドを公式に取扱うファッション通販サイトです。レディース・メンズ・キッズの人気アイテム続々入荷中！ |
| voi.0101.co.jp/voi/index.jsp | robots | NOODP |
| voi.0101.co.jp/voi/index.jsp | robots | NOYDIR |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | keywords | ランキング,人気,売れ筋,トレンド,ヒット商品,通販,マルイ,レディース |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | description | マルイの通販サイト「マルイウェブチャネル」のレディース ランキングTOPページ。「マルイウェブチャネル」でヒットしている話題の商品や人気商品などを毎日更新でご案内いたします。 |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | robots | NOODP |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | robots | NOYDIR |
| voi.0101.co.jp/.../getShoppingCart.do | keywords | ファッション,通販,マルイ,Voi,ヴォイ,丸井,marui,カタログ,ウェブチャネル,ウェブチャンネル,チャネル,webchannel,channel |
| voi.0101.co.jp/.../getShoppingCart.do | description | ファッション通販サイト「マルイウェブチャネル」は、最新ファッションを提供するマルイ（丸井）のショッピングサイトです。 |
| voi.0101.co.jp/.../getShoppingCart.do | robots | NOODP |
| voi.0101.co.jp/.../getShoppingCart.do | robots | NOYDIR |
| voi.0101.co.jp/.../getShoppingCart.do | viewport | width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0; |
| voi.0101.co.jp/.../getShoppingCart.do | format-detection | telephone=no |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | keywords | マルイウェブチャネル,マルイ,レディース,ファッション,通販 |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | description | 【エポスカードでいつでも配送￥０】レディースファッションの通販。ファッション・靴・バッグを販売する丸井（○|○|）が運営。人気ブランドのアイテム続々入荷中！ |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | robots | NOODP |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | robots | NOYDIR |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | keywords | マルイウェブチャネル,マルイ,メンズ,ファッション,通販 |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | description | 【エポスカードでいつでも配送￥０】メンズファッションの通販。ファッション・靴・バッグを販売する丸井（○|○|）が運営。人気ブランドのアイテム続々入荷中！ |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | robots | NOODP |
| voi.0101.co.jp/.../index.jsp?intid=pc_gn | robots | NOYDIR |
Meta Tags (http-equiv attribute)
Popularity10.0
1204396Estimated monthly organic visitors
- This website appears to have a high number of monthly website visits each month
Source: Ahrefs
Freshness10.0
Last updated March 18, 2023
- It looks like this website was last updated on Saturday, March 18, 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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Nibbler tested the following pages
- https://voi.0101.co.jp/voi/index.jsp
- https://voi.0101.co.jp/voi/ranking/ladies/index.jsp?intid=pc_gn
- https://voi.0101.co.jp/voi/webcatalog/getShoppingCart.do
- https://voi.0101.co.jp/voi/ladiestop/index.jsp?intid=pc_gn
- https://voi.0101.co.jp/voi/menstop/index.jsp?intid=pc_gn