Report for www.amazon.fr

Overall7.5

The overall score for this website.

Accessibility8.5

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience7.0

How satisfying the website is likely to be for users.

Marketing6.6

How well marketed and popular the website is.

Technology8.0

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 9:01 AM on Sep 20, 2022 (BST).

Top priorities for website improvement

  • Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
  • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
  • Sign up for a Twitter account and make sure it is linked to from your site. (read more)

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Analytics0.0

0% of pages use analytics

No Analytics SolutionNo

  • None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
    • Consider a leading website analytics solution, such as WebTrends or Google Analytics.
  • Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.

Printability0.0

0% of pages are optimized for printing

Meta tags3.6

This is how this website will look in Google search listings:

Amazon.fr : livres, DVD, jeux vidéo, musique, high-tech, informatique ...

www.amazon.fr/

Achat et vente en ligne parmi des millions de produits en stock. Livraison gratuite à partir de 25€. Vos articles à petits prix : culture, high-tech, mode, jouets ...

Meta Tags (name attribute)

Page URLNameContent
www.amazon.fr/descriptionAchat et vente en ligne parmi des millions de produits en stock. Livraison gratuite à partir de 25€. Vos articles à petits prix : culture, high-tech, mode, jouets, sport, maison et bien plus !
www.amazon.fr/keywordsAmazon, amazon.fr, livres, achats en ligne, librairie, magazine, abonnement, musique, Cds, DVD, vidéo, électronique, jeux vidéo, ordinateurs, téléphones portables, jouets, jeux, vêtements, accessoires, chaussures, bijoux, montres, produits de bureau, sports en plein air, articles de sport, produits pour bébés, santé, soins personnels, maison, jardin, lit et de bain, meubles, outils, matériel, aspirateurs, vie en plein air, pièces pour véhicules automobiles, fournitures pour animaux de compagnie, à large bande, dsl
www.amazon.fr/googlenositelinkssearchbox
www.amazon.fr/google-site-verificationU1nkwp8smYS0bGYYhNSg8w48ux5WKuWyLKznH9KR1Hs
www.amazon.fr/twitter:card
www.amazon.fr/twitter:site:id
www.amazon.fr/msvalidate.013C8D6512B1E530046DE0569BA27093F3

Meta Tags (http-equiv attribute)

Page URLNameContent
www.amazon.fr/x-dns-prefetch-controlon
www.amazon.fr/content-typetext/html; charset=UTF-8
www.amazon.fr/.../display.html?nodeId=201890250&ref_=footer_cookies_noticex-dns-prefetch-controlon
www.amazon.fr/cookieprefs?ref_=ya_d_l_cookie_prefsx-dns-prefetch-controlon
www.amazon.fr/cookieprefs/partnersx-dns-prefetch-controlon
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyx-dns-prefetch-controlon

URL format4.4

  • 3 URLs are particularly hard to type or remember.
  • 3 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
  • 2 URLs include a file extension.
    • Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
  • 40.0% of URLs include an ID query parameter (e.g. www.example.com?sessionid=1234).
    • Avoid use of any query parameter ending in id, e.g. 'sessionid;' Google explicitly states that it will not include pages with this format in their index. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.

Mobile8.0

Mobile screenshot of www.amazon.frTablet screenshot of www.amazon.fr
  • This website delivers a mobile optimized version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
    • Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.

Headings9.0

accessoires alexa amazon animalerie appareils audible audio automatique avec blu-ray boutique bureau choisir clients conomisez cookies couvrez cuisine d'appareils dans demand donn echo est-il europe femmes flash fournitures fran gories hauts identifiez-vous informations jeux jouets l'iab livraison livre marques mati meilleure meilleures mobilier moins offert offres parez-vous personnaliser personnelles phone plus pour promotions protection publicitaires qu'en quelles rapides rences rencontrez rentr rience solutions spotted styles t-shirts tiers toutes ventes zebra

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
www.amazon.fr/Appareils AmazonH2
www.amazon.fr/1 livre audio offert avec AudibleH2
www.amazon.fr/Les top catégoriesH2
www.amazon.fr/Identifiez-vous pour une meilleure expérienceH2
www.amazon.fr/Accessoires EchoH2
www.amazon.fr/Rencontrez AlexaH2
www.amazon.fr/Offres starH2
www.amazon.fr/Préparez-vous pour la rentréeH2
www.amazon.fr/Appareils Amazon à moins de 80 €H2
www.amazon.fr/Les plus demandés dans DVD et Blu-rayH2
www.amazon.fr/Découvrez plus d'appareils AmazonH2
www.amazon.fr/Découvrez la boutique de jouets françaisH2
www.amazon.fr/Animalerie : top ventes de nos marquesH2
www.amazon.fr/Top ventes fournitures de bureauH2
www.amazon.fr/Promotions et ventes flashH2
www.amazon.fr/Toutes nos Ventes Flash et promotionsH2
www.amazon.fr/Meilleures ventes dans Cuisine et MaisonH2
www.amazon.fr/Hauts et T-shirts pour femmes des marques AmazonH2
www.amazon.fr/Nouveautés de Spotted ZebraH2
www.amazon.fr/Cuisine : les top ventes de nos marquesH2
www.amazon.fr/Top ventes mobilierH2
www.amazon.fr/Les styles préférés des clientsH2
www.amazon.fr/Les plus demandés dans Jeux vidéoH2
www.amazon.fr/Économisez 15 % avec la livraison automatiqueH2
www.amazon.fr/Accessoires pour téléphoneH2
www.amazon.fr/Produits Amazon AwareH2
www.amazon.fr/Marques Amazon : soin et beautéH2
www.amazon.fr/Meilleures ventes dans Jeux et JouetsH2
www.amazon.fr/Choisir vos préférences en matière de cookiesH4
www.amazon.fr/.../display.html?nodeId=201890250&ref_=footer_cookies_noticeCookiesH1
www.amazon.fr/.../display.html?nodeId=201890250&ref_=footer_cookies_noticeSécurité et confidentialitéH3
www.amazon.fr/.../display.html?nodeId=201890250&ref_=footer_cookies_noticeSolutions rapidesH3
www.amazon.fr/.../display.html?nodeId=201890250&ref_=footer_cookies_noticeChoisir vos préférences en matière de cookiesH4
www.amazon.fr/cookieprefs?ref_=ya_d_l_cookie_prefsPersonnaliser les préférences sur les cookiesH1
www.amazon.fr/cookieprefs?ref_=ya_d_l_cookie_prefsCookies opérationnelsH2
www.amazon.fr/cookieprefs?ref_=ya_d_l_cookie_prefsCookies publicitairesH2
www.amazon.fr/cookieprefs?ref_=ya_d_l_cookie_prefsPersonnaliser les cookies publicitairesH3
www.amazon.fr/cookieprefs/partnersPersonnaliser les cookies en fonction du partenaireH1
www.amazon.fr/cookieprefs/partnersTiers participant à l’IAB TCFH4
www.amazon.fr/cookieprefs/partnersTiers qui ne participent pas à l'IAB TCFH4
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyNotice : Protection de vos informations personnellesH1
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyResponsables du traitementH2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyQuelles informations personnelles Amazon Europe collecte-t-elle sur ses clients ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyPour quelles finalités Amazon Europe traite-t-elle mes informations personnelles ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyQu'en est-il des cookies et des autres identificateurs ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyAmazon Europe partage-t-elle vos informations personnelles ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyMes informations personnelles sont-elles protégées ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyQu'en est-il de la publicité ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyÀ quelles informations puis-je avoir accès ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyQuels choix me sont proposés ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyLes enfants sont-ils autorisés à utiliser les Services Amazon ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyPendant combien de temps conservons-nous vos informations personnelles ?H2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyLe bouclier de protection des données UE-Etats-Unis et Suisse-Etats-UnisH2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyRèglement Général de l'UE sur la Protection des Données - Base juridiqueH2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyContacts, notices et révisionsH2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyExemples d'informations collectéesH2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyInformations auxquelles vous avez accèsH2
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyPolitiques et informations légalesH3
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacySolutions rapidesH3
www.amazon.fr/.../display.html?nodeId=201909010&ref_=footer_privacyChoisir vos préférences en matière de cookiesH4

Server behavior9.4

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • One page of this website uses a temporary (HTTP 302) redirect between its URL with/without trailing slash. This is OK, but using a permanent (HTTP 301) redirect for this page would be better.
  • 2 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is usually ideal, as search engines will know which version to index, but there are links on this website which point to the non canonical version.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://amazon.fr to http://www.amazon.fr. This is ideal.

Images9.7

13% of images have a clearly defined size

21 images are being resized by the browser

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Popularity10.0

176 Most popular website in the world

This website recently saw a moderate increase in popularity.

  • This is the 176 most popular website in the world.
  • Over the past 3 months, this website has experienced a moderate increase in popularity.
  • This website accounts for 98.0% of the Internet traffic to amazon.fr and its subdomains.

Source: Alexa

Amount of content10.0

Rendering Chart...

  • This website has an average of 3,774 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.

Domain agei

  • Sorry, we cannot check the domain age of .fr websites.

Freshnessi

  • Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.

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