Nibbler SEO audit for www.brookfood.co.uk
Summary
Overall8.7
The overall score for this website.
Accessibility9.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.7
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.4
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 6:11 PM on Apr 7, 2024 (BST).
Top priorities for website improvement
- Ensure your web server returns a 404 HTTP status code for error pages. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Server behavior3.4
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was not served using GZIP encoding. GZIP compression is widely supported and reduces the load time of a web page.
- Enable GZIP compression on your web server or in your application.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://brookfood.co.uk to http://www.brookfood.co.uk. This is ideal.
Internal links6.3
- 211 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content9.7
Rendering Chart...
- This website has an average of 1,061 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.brookfood.co.uk/ | 4900 | 581 |
| www.brookfood.co.uk/.../products | 9105 | 1177 |
| www.brookfood.co.uk/.../products | 9477 | 1216 |
| www.brookfood.co.uk/.../products | 8327 | 1062 |
| www.brookfood.co.uk/.../products | 10073 | 1270 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509876 |
| only screen | - | - | cdn.jsdelivr.net/npm/vue-tel-input |
| only screen | - | - | cdn.jsdelivr.net/npm/vue-tel-input |
| all | 769px | - | cdn.jsdelivr.net/.../glightbox.min.css |
| all | 992px | - | cdn.jsdelivr.net/.../glightbox.min.css |
| screen | - | - | cdn.jsdelivr.net/.../glightbox.min.css |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509880 |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509884 |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509888 |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509891 |
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- One image is not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Meta tags10.0
This is how this website will look in Google search listings:
Brook Food | New, Used and Refurbished Bakery Equipment UK
www.brookfood.co.uk/
Here at Brook Food we have an extensive range of new and used bakery equipment, offering machinery solutions to our customers all across the UK and beyond.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.brookfood.co.uk/ | viewport | width=device-width, initial-scale=1.0 |
| www.brookfood.co.uk/ | keywords | Home |
| www.brookfood.co.uk/ | description | Here at Brook Food we have an extensive range of new and used bakery equipment, offering machinery solutions to our customers all across the UK and beyond. |
| www.brookfood.co.uk/.../products | viewport | width=device-width, initial-scale=1.0 |
| www.brookfood.co.uk/.../products | description | Planetary mixers are versatile machines suitable for doing a wide range of products. So, if you have a large product range then a planetary would be ideal. |
| www.brookfood.co.uk/.../products | viewport | width=device-width, initial-scale=1.0 |
| www.brookfood.co.uk/.../products | description | Our range of craft bakery spiral mixers includes removable and fixed bowl spiral mixers, tilt head spiral mixers by Kemper, Escher, Esmach and Fimar. |
| www.brookfood.co.uk/.../products | viewport | width=device-width, initial-scale=1.0 |
| www.brookfood.co.uk/.../products | description | Our twin arm mixer range includes dough mixers with fixed or removable bowl and variable speed control. Buy from the UK’s largest supplier of bakery equipment. |
| www.brookfood.co.uk/.../products | viewport | width=device-width, initial-scale=1.0 |
| www.brookfood.co.uk/.../products | description | Mixers suited to larger sites across a range of mixing methods including spiral, planetary, and twin-arm to suit mass-production of many food products. |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.brookfood.co.uk/ | X-UA-Compatible | IE=edge |
| www.brookfood.co.uk/.../products | X-UA-Compatible | IE=edge |
| www.brookfood.co.uk/.../products | X-UA-Compatible | IE=edge |
| www.brookfood.co.uk/.../products | X-UA-Compatible | IE=edge |
| www.brookfood.co.uk/.../products | X-UA-Compatible | IE=edge |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509876 |
| only screen | - | - | cdn.jsdelivr.net/npm/vue-tel-input |
| only screen | - | - | cdn.jsdelivr.net/npm/vue-tel-input |
| all | 769px | - | cdn.jsdelivr.net/.../glightbox.min.css |
| all | 992px | - | cdn.jsdelivr.net/.../glightbox.min.css |
| - | - | www.brookfood.co.uk/.../sweetalert2.min.css | |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509880 |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509884 |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509888 |
| all | - | 425px | www.brookfood.co.uk/.../custom.min.css?v=1712509891 |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated March 27, 2024
- It looks like this website was last updated on Wednesday, March 27, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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Nibbler | Insites | |
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| Add your branding | No | Yes |
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Nibbler tested the following pages
- https://www.brookfood.co.uk/
- https://www.brookfood.co.uk/equipment/mixing/planetary-mixers/products
- https://www.brookfood.co.uk/equipment/mixing/craft-bakery-spiral-mixers/products
- https://www.brookfood.co.uk/equipment/mixing/twin-arm-mixers/products
- https://www.brookfood.co.uk/equipment/mixing/industrial-spiral-mixers/products