Nibbler SEO audit for www.gullachsen.com
Summary
Overall7.5
The overall score for this website.
Accessibility8.2
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.5
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.1
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 4:22 PM on Apr 16, 2024 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.gullachsen.com/ Not detected www.gullachsen.com/folios/ Not detected www.gullachsen.com/about/ Not detected www.gullachsen.com/blog/ Not detected www.gullachsen.com/video-production/ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Internal links4.1
- 34 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Headings5.0
- A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.gullachsen.com/ | Professional Photographer in Birmingham and Across Warwickshire | H2 |
| www.gullachsen.com/ | Clients | H2 |
| www.gullachsen.com/ | Why Choose Gullachsen Photography? | H2 |
| www.gullachsen.com/ | Get in Touch | H2 |
| www.gullachsen.com/folios/ | Folios | H1 |
| www.gullachsen.com/folios/ | Categories | H2 |
| www.gullachsen.com/about/ | Professional Portrait, Commercial, and Advertising Photographer in Birmingham and Across Warwickshire | H2 |
| www.gullachsen.com/about/ | Galleries | H2 |
| www.gullachsen.com/about/ | Awards & Exhibitions | H2 |
| www.gullachsen.com/video-production/ | Video Production | H1 |
Amount of content8.1
Rendering Chart...
- This website has an average of 356 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.gullachsen.com/ | 3038 | 414 |
| www.gullachsen.com/folios/ | 2170 | 300 |
| www.gullachsen.com/about/ | 3987 | 579 |
| www.gullachsen.com/blog/ | 1624 | 178 |
| www.gullachsen.com/video-production/ | 1896 | 310 |
Images8.2
92% of images have a clearly defined size
60 images are being resized by the browser
- Some images (8.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 60 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://gullachsen.com to http://www.gullachsen.com. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Meta tags10.0
This is how this website will look in Google search listings:
Professional Portrait Photographer in Birmingham | Create Lasting ...
www.gullachsen.com/
Transform your moments into lasting memories with our professional portrait photography services in Birmingham. Our skilled photographers capture your essence with ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.gullachsen.com/ | viewport | width=device-width, initial-scale=1 |
| www.gullachsen.com/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.gullachsen.com/ | description | Transform your moments into lasting memories with our professional portrait photography services in Birmingham. Our skilled photographers capture your essence with precision and creativity. |
| www.gullachsen.com/ | twitter:card | summary_large_image |
| www.gullachsen.com/ | google-site-verification | cFBv0NI6wQEA6bVN2QygtZTAutv9AqdY2Fh4PwnK5aM |
| www.gullachsen.com/ | generator | Site Kit by Google 1.124.0 |
| www.gullachsen.com/ | msapplication-tileimage | https://www.gullachsen.com/wp-content/uploads/2023/04/Gullachsen-icon.svg |
| www.gullachsen.com/folios/ | viewport | width=device-width, initial-scale=1 |
| www.gullachsen.com/folios/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.gullachsen.com/folios/ | description | Photography folios in portraits, advertising, headshots, food & drink, celebrities, authors, commercial, product, hospitality and corporate for marketing and communication. Warwickshire and Cotswold based. |
| www.gullachsen.com/folios/ | twitter:card | summary_large_image |
| www.gullachsen.com/folios/ | generator | Site Kit by Google 1.124.0 |
| www.gullachsen.com/folios/ | msapplication-tileimage | https://www.gullachsen.com/wp-content/uploads/2023/04/Gullachsen-icon.svg |
| www.gullachsen.com/about/ | viewport | width=device-width, initial-scale=1 |
| www.gullachsen.com/about/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.gullachsen.com/about/ | description | Here at Gullachsen, we offer professional portraits perfect for commercial and advertising headshots in Birmingham and across Warwickshire. |
| www.gullachsen.com/about/ | twitter:card | summary_large_image |
| www.gullachsen.com/about/ | generator | Site Kit by Google 1.124.0 |
| www.gullachsen.com/about/ | msapplication-tileimage | https://www.gullachsen.com/wp-content/uploads/2023/04/Gullachsen-icon.svg |
| www.gullachsen.com/blog/ | viewport | width=device-width, initial-scale=1 |
| www.gullachsen.com/blog/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.gullachsen.com/blog/ | description | News and insights into commercial and portrait photographer in Warwickshire, Cotswolds and the West Midlands. Tips from a photographer. |
| www.gullachsen.com/blog/ | twitter:card | summary_large_image |
| www.gullachsen.com/blog/ | generator | Site Kit by Google 1.124.0 |
| www.gullachsen.com/blog/ | msapplication-tileimage | https://www.gullachsen.com/wp-content/uploads/2023/04/Gullachsen-icon.svg |
| www.gullachsen.com/video-production/ | viewport | width=device-width, initial-scale=1 |
| www.gullachsen.com/video-production/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.gullachsen.com/video-production/ | description | Here at Gullachsen, we offer a Video studio production service perfect for social media and marketing campaigns. |
| www.gullachsen.com/video-production/ | twitter:card | summary_large_image |
| www.gullachsen.com/video-production/ | generator | Site Kit by Google 1.124.0 |
| www.gullachsen.com/video-production/ | msapplication-tileimage | https://www.gullachsen.com/wp-content/uploads/2023/04/Gullachsen-icon.svg |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 12, 2024
- It looks like this website was last updated on Friday, April 12, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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