Report for www.inerra.co.uk

Overall8.7

The overall score for this website.

Accessibility9.8

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience8.9

How satisfying the website is likely to be for users.

Marketing6.9

How well marketed and popular the website is.

Technology9.9

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 5:56 PM on Jun 29, 2022 (BST).

Top priorities for website improvement

  • Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
  • Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation. (read more)
  • Consider the amount of text on this website and increase it if appropriate. (read more)

Analytics0.0

0% of pages use analytics

No Analytics SolutionNo

  • None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
    • Consider a leading website analytics solution, such as WebTrends or Google Analytics.
  • Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.

Twitter4.2

This website is linked with the Twitter account @INERRA_UK

This website's Twitter account has
3 followers

  • This website was found to link the Twitter account INERRA (@INERRA_UK).
  • This website's Twitter account has made 65 tweets to 3 followers.
    • Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.

Source: Twitter

Popularity5.2

4,956,850 Most popular website in the world

This website recently saw a slight increase in popularity.

  • This is the 4,956,850 most popular website in the world.
  • Over the past 3 months, this website has experienced a slight increase in popularity.

Source: Alexa

Amount of content8.4

Rendering Chart...

  • This website has an average of 443 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Headings9.2

account apply baby basket boxes cellophane code create currently dark deco decorations empty floral florist flower foam inch items login making mesh metres organza pack pink poly ribbon roll round shopping sundries supplies totals trade voucher wedding white wrap wreath wreaths yards your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
  • Many headings (16.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
    • Make sure all headings have content which is relevant to the page of content.

Page headings detail

URLHeadingLevel
www.inerra.co.uk/Florist Supplies, Cellophane Wrap, Deco Mesh Wreath MakingH1
www.inerra.co.uk/Floral SundriesH2
www.inerra.co.uk/Florist FoamH2
www.inerra.co.uk/Wedding DecorationsH2
www.inerra.co.uk/Baby Pink Florist Poly Ribbon - 100 Yards x 50mmH2
www.inerra.co.uk/Dark Red Deco Mesh for Wreaths 10 Yards x 6 InchH2
www.inerra.co.uk/9 Metres x 40cm Organza Roll - WhiteH2
www.inerra.co.uk/Round Red Flower Hat Boxes - Pack of 3H2
www.inerra.co.uk/Your basketH3
www.inerra.co.uk/Baby Pink Florist Poly Ribbon - 100 Yards x 50mmH3
www.inerra.co.uk/Dark Red Deco Mesh for Wreaths 10 Yards x 6 InchH3
www.inerra.co.uk/9 Metres x 40cm Organza Roll - WhiteH3
www.inerra.co.uk/Round Red Flower Hat Boxes - Pack of 3H3
www.inerra.co.uk/checkout/basketYour BasketH1
www.inerra.co.uk/checkout/basketYour Basket (0 items)H2
www.inerra.co.uk/checkout/basketYour shopping basket is currently empty.H2
www.inerra.co.uk/checkout/basketYour basketH3
www.inerra.co.uk/checkout/basketVoucher codeH4
www.inerra.co.uk/checkout/basketTotalsH4
www.inerra.co.uk/account/createCreate an accountH1
www.inerra.co.uk/account/createYour basketH3
www.inerra.co.uk/account/loginLogin to your accountH1
www.inerra.co.uk/account/loginYour basketH3
www.inerra.co.uk/account/loginAre you new to us?H3
www.inerra.co.uk/account/trade-applicationApply for a trade accountH1
www.inerra.co.uk/account/trade-applicationYour basketH3

Mobile10.0

Mobile screenshot of www.inerra.co.ukTablet screenshot of www.inerra.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file
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screen64em-www.inerra.co.uk/
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screen-39.9375emwww.inerra.co.uk/
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screen40em-www.inerra.co.uk/
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screen-63.9375emwww.inerra.co.uk/
all-768pxcdnjs.cloudflare.com/.../jquery.fancybox.min.css

Server behavior10.0

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://inerra.co.uk to http://www.inerra.co.uk. This is ideal.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Images10.0

9% of images have a clearly defined size

No images are being resized by the browser

Meta tags10.0

This is how this website will look in Google search listings:

Florist Supplies and Craft UK

www.inerra.co.uk/

Florist Wholesale including Glass Fish Bowls, Cellophane Wrap, Florist Sundries, Florist Boxes, Ribbon and Dried Christmas Fruit. Wedding and Artificial Flowers

  • All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.

Meta Tags (name attribute)

Page URLNameContent
www.inerra.co.uk/viewportwidth=device-width,initial-scale=1,user-scalable=no
www.inerra.co.uk/keywordsFlorist Supplies, Glass Fish Bowls, Cellophane Wrap, Florist Sundries, Bouquet Boxes and Dried Christmas Fruit
www.inerra.co.uk/descriptionFlorist Wholesale including Glass Fish Bowls, Cellophane Wrap, Florist Sundries, Florist Boxes, Ribbon and Dried Christmas Fruit. Wedding and Artificial Flowers
www.inerra.co.uk/p:domain_verify886505f312194e89f56e3798eaf5b2b9
www.inerra.co.uk/twitter:cardsummary
www.inerra.co.uk/twitter:site@INERRA_UK
www.inerra.co.uk/twitter:titleFlorist, Party, Packaging and Craft Supplies
www.inerra.co.uk/twitter:descriptionExplore our range of Floral and Craft Supplies. Large range of Party Products and Packaging Supplies
www.inerra.co.uk/checkout/basketviewportwidth=device-width,initial-scale=1,user-scalable=no
www.inerra.co.uk/checkout/basketkeywordsshopping basket inerra add to cart trolley
www.inerra.co.uk/checkout/basketdescriptionCheckout Basket. Add your products to the shopping basket for a product sub total. You can choose your delivery speed at checkout
www.inerra.co.uk/account/createviewportwidth=device-width,initial-scale=1,user-scalable=no
www.inerra.co.uk/account/createkeywordscreate account florist wholesale party packaging supplier supplies
www.inerra.co.uk/account/createdescriptionCreate an account on our site for quicker checkout, news and reviews and more. Huge range of products with same day dispatch
www.inerra.co.uk/account/loginviewportwidth=device-width,initial-scale=1,user-scalable=no
www.inerra.co.uk/account/loginkeywordscustomer account trade account log in inerra
www.inerra.co.uk/account/logindescriptionINERRA Customer Account Log In Page
www.inerra.co.uk/account/trade-applicationviewportwidth=device-width,initial-scale=1,user-scalable=no
www.inerra.co.uk/account/trade-applicationkeywordstrade wholesale bulk member page inerra
www.inerra.co.uk/account/trade-applicationdescriptionApply for a trade account for exclusive deals and offers, wholesale prices and coupon codes

Printability10.0

100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

Media specific CSS detected

MediaMin widthMax widthCSS file
print, screen40em-theme-assets.ecommercedns.uk/.../theme.css?v=81
print, screen40em-theme-assets.ecommercedns.uk/.../theme.css?v=81
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screen-39.9375emtheme-assets.ecommercedns.uk/.../theme.css?v=81
screen64em-www.inerra.co.uk/
print, screen64em-www.inerra.co.uk/
print, screen40em-www.inerra.co.uk/
screen-39.9375emwww.inerra.co.uk/
print, screen64em-www.inerra.co.uk/
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all-1000pxwww.inerra.co.uk/
screen40em-www.inerra.co.uk/
screen40em-www.inerra.co.uk/
screen64em-www.inerra.co.uk/
screen-63.9375emwww.inerra.co.uk/
all-768pxcdnjs.cloudflare.com/.../jquery.fancybox.min.css

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Domain agei

  • Sorry, we cannot check the domain age of .co.uk websites.

Freshnessi

  • Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.

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