Nibbler SEO audit for www.moulden-marketing.co.uk
Summary
Overall7.9
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.6
How well marketed and popular the website is.
The following tests contribute to this score:
Technology7.9
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 4:25 PM on Nov 20, 2023 (GMT).
Top priorities for website improvement
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider updating this website regularly with new content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.moulden-marketing.co.uk/ Not detected www.moulden-marketing.co.uk/news-and-offers/ Not detected www.moulden-marketing.co.uk/events/ Not detected www.moulden-marketing.co.uk/explore/ Not detected www.moulden-marketing.co.uk/team/ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Popularity1.0
20Estimated monthly organic visitors
- This website appears to have a very low number of monthly website visits each month
Source: Ahrefs
Freshness3.6
Last updated March 25, 2023
- It looks like this website was last updated on Saturday, March 25, 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 3/1/23 | www.moulden-marketing.co.uk/ | Body text |
| 3/1/23 | www.moulden-marketing.co.uk/news-and-offers/ | Body text |
| 3/25/23 | www.moulden-marketing.co.uk/events/ | Body text |
| 11/1/22 | www.moulden-marketing.co.uk/events/ | Body text |
| 3/1/23 | www.moulden-marketing.co.uk/events/ | Body text |
| 3/1/23 | www.moulden-marketing.co.uk/explore/ | Body text |
| 3/1/23 | www.moulden-marketing.co.uk/team/ | Body text |
| 10/7/19 | www.moulden-marketing.co.uk/.../full-map-2.png | Last modified header |
| 4/27/16 | www.moulden-marketing.co.uk/.../logo.png | Last modified header |
| 2/8/13 | www.moulden-marketing.co.uk/css/reset.css | Last modified header |
| 4/27/16 | www.moulden-marketing.co.uk/css/bootstrap.min.css | Last modified header |
| 4/27/16 | www.moulden-marketing.co.uk/css/flickity.css | Last modified header |
| 5/27/15 | www.moulden-marketing.co.uk/css/menu.all.css | Last modified header |
Server behavior5.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was not served using GZIP encoding. GZIP compression is widely supported and reduces the load time of a web page.
- Enable GZIP compression on your web server or in your application.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://moulden-marketing.co.uk to http://www.moulden-marketing.co.uk. This is ideal.
Internal links6.5
- 56 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
- 5 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content8.8
Rendering Chart...
- This website has an average of 602 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.moulden-marketing.co.uk/ | 2764 | 346 |
| www.moulden-marketing.co.uk/news-and-offers/ | 6755 | 982 |
| www.moulden-marketing.co.uk/events/ | 2360 | 338 |
| www.moulden-marketing.co.uk/explore/ | 6533 | 983 |
| www.moulden-marketing.co.uk/team/ | 2753 | 363 |
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Images9.3
8% of images have a clearly defined size
No images are being resized by the browser
- Most images (92.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 5 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Meta tags10.0
This is how this website will look in Google search listings:
Moulden Marketing: Homepage
www.moulden-marketing.co.uk/
DMC representation, CVB representation, MICE marketing consultancy, DMC, DMO , venues, incentive, incentive travel, destination management
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.moulden-marketing.co.uk/ | viewport | width=device-width, initial-scale=1 |
| www.moulden-marketing.co.uk/ | description | DMC representation, CVB representation, MICE marketing consultancy, DMC, DMO , venues, incentive, incentive travel, destination management |
| www.moulden-marketing.co.uk/news-and-offers/ | viewport | width=device-width, initial-scale=1 |
| www.moulden-marketing.co.uk/news-and-offers/ | description | Business events, MICE News, Destination Updates, Destinations, Representation, DMC, Convention Bureau, Hotel, Travel Offers, destination news, hotel offers, sample programmes, ideas for business events |
| www.moulden-marketing.co.uk/events/ | viewport | width=device-width, initial-scale=1 |
| www.moulden-marketing.co.uk/events/ | description | Moulden Marketing events, hosted buyer invitations, international trade shows, destination showcase, business events, meetings industry workshops, marketing events, travel events, meeting marketing, marketing, moulden events, networking events, face to face meetings |
| www.moulden-marketing.co.uk/explore/ | viewport | width=device-width, initial-scale=1 |
| www.moulden-marketing.co.uk/explore/ | description | Explore vibrant destinations with our DMC's sample programmes and ignite your creativity! Dive into a world of possibilities for Educational Trips and discover unique venues with Pryde of Place. Learn more with Moulden Marketing |
| www.moulden-marketing.co.uk/team/ | viewport | width=device-width, initial-scale=1 |
| www.moulden-marketing.co.uk/team/ | description | Moulden Marketing Team, Gill Moulden, James Moulden, Anne Ridyard, Caroline Dodds, Sarah Thompson, travel marketing professionals, experienced team, offer advice for international business events, business tourism professionals |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.moulden-marketing.co.uk/ | X-UA-Compatible | IE=edge |
| www.moulden-marketing.co.uk/news-and-offers/ | X-UA-Compatible | IE=edge |
| www.moulden-marketing.co.uk/events/ | X-UA-Compatible | IE=edge |
| www.moulden-marketing.co.uk/explore/ | X-UA-Compatible | IE=edge |
| www.moulden-marketing.co.uk/team/ | X-UA-Compatible | IE=edge |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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