Nibbler SEO audit for www.pcb.its.dot.gov
Summary
Overall8.6
The overall score for this website.
Accessibility9.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.8
How well marketed and popular the website is.
The following tests contribute to this score:
Technology7.4
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 10:00 AM on May 26, 2023 (BST).
Top priorities for website improvement
- Ensure your web server returns a 404 HTTP status code for error pages. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Server behavior1.0
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was not served using GZIP encoding. GZIP compression is widely supported and reduces the load time of a web page.
- Enable GZIP compression on your web server or in your application.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- There was no website found on http://pcb.its.dot.gov. This is bad, as visitors might presume they can visit this website by visiting that address.
- Put a permanent (HTTP 301) redirect to http://www.pcb.its.dot.gov on http://pcb.its.dot.gov.
URL format4.8
4 URLs are less than ideal
- One URL is particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
- 4 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page extensions
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Popularity5.0
354Estimated monthly organic visitors
- This website appears to have a good number of monthly website visits each month
Source: Ahrefs
Amount of content8.4
Rendering Chart...
- This website has an average of 405 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.pcb.its.dot.gov/ | 2710 | 382 |
| www.pcb.its.dot.gov/default.aspx | 2710 | 382 |
| www.pcb.its.dot.gov/pcb_role.aspx | 3006 | 430 |
| www.pcb.its.dot.gov/partners.aspx | 2649 | 352 |
| www.pcb.its.dot.gov/itscourses/default.aspx | 3636 | 477 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
Incoming links10.0
8,138,393 pages link to this website
51,184 domains link to this website
- There are 8,138,393 pages on 51,184 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
Meta tags10.0
This is how this website will look in Google search listings:
ITS Professional Capacity Building Program - Home
www.pcb.its.dot.gov/
The Intelligent Transportation Systems (ITS) Professional Capacity Building Program (PCB) is your source for workforce and professional development in ITS. Search ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.pcb.its.dot.gov/ | viewport | width=device-width, initial-scale=1.0 |
| www.pcb.its.dot.gov/ | description | The Intelligent Transportation Systems (ITS) Professional Capacity Building Program (PCB) is your source for workforce and professional development in ITS. Search our learning opportunities database. |
| www.pcb.its.dot.gov/ | keywords | ITS Professional Capacity Building, ITS workforce, ITS learning, transportation, ITS Professionals, Intelligent Transportation Systems, US Department of Transportation, training |
| www.pcb.its.dot.gov/ | author | The ITS PCB Program |
| www.pcb.its.dot.gov/default.aspx | viewport | width=device-width, initial-scale=1.0 |
| www.pcb.its.dot.gov/default.aspx | description | The Intelligent Transportation Systems (ITS) Professional Capacity Building Program (PCB) is your source for workforce and professional development in ITS. Search our learning opportunities database. |
| www.pcb.its.dot.gov/default.aspx | keywords | ITS Professional Capacity Building, ITS workforce, ITS learning, transportation, ITS Professionals, Intelligent Transportation Systems, US Department of Transportation, training |
| www.pcb.its.dot.gov/default.aspx | author | The ITS PCB Program |
| www.pcb.its.dot.gov/pcb_role.aspx | viewport | width=device-width, initial-scale=1.0 |
| www.pcb.its.dot.gov/pcb_role.aspx | description | The Intelligent Transportation Systems (ITS) Professional Capacity Building Program (PCB) is your source for workforce and professional development in ITS. Search our learning opportunities database. |
| www.pcb.its.dot.gov/pcb_role.aspx | keywords | ITS Professional Capacity Building, ITS workforce, ITS learning, transportation, ITS Professionals, Intelligent Transportation Systems, US Department of Transportation, training |
| www.pcb.its.dot.gov/pcb_role.aspx | author | The ITS PCB Program |
| www.pcb.its.dot.gov/partners.aspx | viewport | width=device-width, initial-scale=1.0 |
| www.pcb.its.dot.gov/partners.aspx | description | The Intelligent Transportation Systems (ITS) Professional Capacity Building Program (PCB) is your source for workforce and professional development in ITS. Search our learning opportunities database. |
| www.pcb.its.dot.gov/partners.aspx | keywords | ITS Professional Capacity Building, ITS workforce, ITS learning, transportation, ITS Professionals, Intelligent Transportation Systems, US Department of Transportation, training |
| www.pcb.its.dot.gov/partners.aspx | author | The ITS PCB Program |
| www.pcb.its.dot.gov/itscourses/default.aspx | viewport | width=device-width, initial-scale=1.0 |
| www.pcb.its.dot.gov/itscourses/default.aspx | description | The Intelligent Transportation Systems (ITS) Professional Capacity Building Program (PCB) is your source for workforce and professional development in ITS. Search our learning opportunities database. |
| www.pcb.its.dot.gov/itscourses/default.aspx | keywords | ITS Professional Capacity Building, ITS workforce, ITS learning, transportation, ITS Professionals, Intelligent Transportation Systems, US Department of Transportation, training |
| www.pcb.its.dot.gov/itscourses/default.aspx | author | The ITS PCB Program |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.pcb.its.dot.gov/ | Content-Type | text/html; charset=UTF-8 |
| www.pcb.its.dot.gov/ | X-UA-Compatible | IE=Edge |
| www.pcb.its.dot.gov/default.aspx | Content-Type | text/html; charset=UTF-8 |
| www.pcb.its.dot.gov/default.aspx | X-UA-Compatible | IE=Edge |
| www.pcb.its.dot.gov/pcb_role.aspx | Content-Type | text/html; charset=UTF-8 |
| www.pcb.its.dot.gov/pcb_role.aspx | X-UA-Compatible | IE=Edge |
| www.pcb.its.dot.gov/partners.aspx | Content-Type | text/html; charset=UTF-8 |
| www.pcb.its.dot.gov/partners.aspx | X-UA-Compatible | IE=Edge |
| www.pcb.its.dot.gov/itscourses/default.aspx | Content-Type | text/html; charset=UTF-8 |
| www.pcb.its.dot.gov/itscourses/default.aspx | X-UA-Compatible | IE=Edge |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
Freshness10.0
Last updated May 2, 2023
- It looks like this website was last updated on Tuesday, May 2, 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
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