Report for www.sickkids.ca

Overall9.7

The overall score for this website.

Accessibility9.7

How accessible the website is to mobile and disabled users.

Experience9.6

How satisfying the website is likely to be for users.

Marketing9.5

How well marketed and popular the website is.

Technology9.3

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 10:32 PM on Sep 22, 2022 (BST).

Top priorities for website improvement

  • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
  • Ensure your web server returns a 404 HTTP status code for error pages. (read more)
  • Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)

Popularity7.5

144,391 Most popular website in the world

There has been no mentionable change in this website's popularity recently.

  • This is the 144,391 most popular website in the world.
  • Over the past 3 months, this website has experienced no measurable change in popularity.
  • This website accounts for 45.0% of the Internet traffic to sickkids.ca and its subdomains.

Source: Alexa

Server behavior8.0

No404 page

YesCompression

  • This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://sickkids.ca to http://www.sickkids.ca. This is ideal.

Headings8.0

asked care coming connect department educational emergency frequently getloud help high know news questions resources sickkids sitemap staff stories today touch urgent virtual volumes

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
www.sickkids.ca/How can we help you today?H2
www.sickkids.ca/News & StoriesH2
www.sickkids.ca/Get out and GetLoud for SickKids!H2
www.sickkids.ca/Get to know usH3
www.sickkids.ca/Get in touchH3
www.sickkids.ca/Connect with usH3
www.sickkids.ca/For staffH3
www.sickkids.ca/en/sitemap/SitemapH1
www.sickkids.ca/en/sitemap/Get to know usH3
www.sickkids.ca/en/sitemap/Get in touchH3
www.sickkids.ca/en/sitemap/Connect with usH3
www.sickkids.ca/en/sitemap/For staffH3
www.sickkids.ca/en/How can we help you today?H2
www.sickkids.ca/en/News & StoriesH2
www.sickkids.ca/en/Get out and GetLoud for SickKids!H2
www.sickkids.ca/en/Get to know usH3
www.sickkids.ca/en/Get in touchH3
www.sickkids.ca/en/Connect with usH3
www.sickkids.ca/en/For staffH3
www.sickkids.ca/en/.../Coming to EmergencyH1
www.sickkids.ca/en/.../High volumes in SickKids Emergency DepartmentH2
www.sickkids.ca/en/.../Get to know usH3
www.sickkids.ca/en/.../Get in touchH3
www.sickkids.ca/en/.../Connect with usH3
www.sickkids.ca/en/.../For staffH3
www.sickkids.ca/en/.../Virtual Urgent CareH1
www.sickkids.ca/en/.../Frequently asked questionsH2
www.sickkids.ca/en/.../Educational resourcesH2
www.sickkids.ca/en/.../Get to know usH3
www.sickkids.ca/en/.../Get in touchH3
www.sickkids.ca/en/.../Connect with usH3
www.sickkids.ca/en/.../For staffH3

Images9.8

9% of images have a clearly defined size

15 images are being resized by the browser

Twitter10.0

This website is linked with the Twitter account @SickKidsNews

This website's Twitter account has
55,380 followers

  • This website was found to link the Twitter account SickKids_TheHospital (@SickKidsNews).
  • This website's Twitter account has made 17,327 tweets to 55,380 followers.

Source: Twitter

Mobile10.0

Mobile screenshot of www.sickkids.caTablet screenshot of www.sickkids.ca
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

Analytics10.0

100% of pages use analytics

Multiple Analytics Solutions

  • Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.

Analytics Software Found

Software Name
Google Analytics

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Page titles

Page titleNotes
No TitleMissing
No TitleMissing
No TitleMissing
No TitleMissing
No TitleMissing

Meta tags10.0

This is how this website will look in Google search listings:

SickKids on LinkedIn

www.sickkids.ca/

The Hospital for Sick Children (SickKids), affiliated with the University of Toronto, is Canada's most research-intensive hospital and the largest centre dedicated to ...

  • All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.

Meta Tags (name attribute)

Page URLNameContent
www.sickkids.ca/viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
www.sickkids.ca/facebook-domain-verification1uutgva5ik61925rnd3wvgt0pbe2k9
www.sickkids.ca/keywordssickkids, sickkids hospital, the hospital for sick children, sick kids hospital, sick kids
www.sickkids.ca/descriptionThe Hospital for Sick Children (SickKids), affiliated with the University of Toronto, is Canada's most research-intensive hospital and the largest centre dedicated to improving children's health in the country.
www.sickkids.ca/twitter:cardsummary
www.sickkids.ca/en/sitemap/viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
www.sickkids.ca/en/sitemap/facebook-domain-verification1uutgva5ik61925rnd3wvgt0pbe2k9
www.sickkids.ca/en/sitemap/keywords
www.sickkids.ca/en/sitemap/descriptionSee the full sitemap of SickKids.ca.
www.sickkids.ca/en/sitemap/twitter:cardsummary
www.sickkids.ca/en/viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
www.sickkids.ca/en/facebook-domain-verification1uutgva5ik61925rnd3wvgt0pbe2k9
www.sickkids.ca/en/keywordssickkids, sickkids hospital, the hospital for sick children, sick kids hospital, sick kids
www.sickkids.ca/en/descriptionThe Hospital for Sick Children (SickKids), affiliated with the University of Toronto, is Canada's most research-intensive hospital and the largest centre dedicated to improving children's health in the country.
www.sickkids.ca/en/twitter:cardsummary
www.sickkids.ca/en/.../viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
www.sickkids.ca/en/.../facebook-domain-verification1uutgva5ik61925rnd3wvgt0pbe2k9
www.sickkids.ca/en/.../keywordsSickKids emergency
www.sickkids.ca/en/.../descriptionLearn what to expect in the SickKids Emergency Department, from arrival at SickKids to being seen, and frequently asked questions.
www.sickkids.ca/en/.../twitter:cardsummary
www.sickkids.ca/en/.../viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
www.sickkids.ca/en/.../facebook-domain-verification1uutgva5ik61925rnd3wvgt0pbe2k9
www.sickkids.ca/en/.../keywords
www.sickkids.ca/en/.../descriptionFind out if your concern needs an emergency department or primary care visit or if you are eligible for a virtual urgent care visit.
www.sickkids.ca/en/.../twitter:cardsummary

Meta Tags (http-equiv attribute)

Page URLNameContent
www.sickkids.ca/X-UA-CompatibleIE=edge
www.sickkids.ca/en/sitemap/X-UA-CompatibleIE=edge
www.sickkids.ca/en/X-UA-CompatibleIE=edge
www.sickkids.ca/en/.../X-UA-CompatibleIE=edge
www.sickkids.ca/en/.../X-UA-CompatibleIE=edge

Printability10.0

100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

Media specific CSS detected

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Amount of content10.0

Rendering Chart...

  • This website has an average of 3,087 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.

Amount of content discovered

Freshness10.0

Last updated September 22, 2022

  • It looks like this website was last updated on Thursday, September 22, 2022. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
9/22/22www.sickkids.ca/Body text
9/21/22www.sickkids.ca/Body text
9/22/22www.sickkids.ca/en/sitemap/Body text
9/22/22www.sickkids.ca/en/Body text
9/21/22www.sickkids.ca/en/Body text
9/22/22www.sickkids.ca/en/.../Body text
9/22/22www.sickkids.ca/en/.../Body text
11/17/20www.sickkids.ca/.../aboutkidshealth-ed-learning.jpgLast modified header
9/25/20www.sickkids.ca/.../aboutkidshealth.pngLast modified header
8/25/22www.sickkids.ca/.../sickkids-foundation-tile-aug-2022.pngLast modified header
11/2/20www.sickkids.ca/.../support-sickkids-foundation-icon-large-svg.svgLast modified header
9/25/20www.sickkids.ca/.../support-sickkids.svgLast modified header
9/25/20www.sickkids.ca/.../careers-and-volunteer---large.svgLast modified header
9/25/20www.sickkids.ca/.../learning---large.svgLast modified header
9/25/20www.sickkids.ca/.../traditional_medicine.svgLast modified header
9/25/20www.sickkids.ca/.../neuroscience_and_mental_health.svgLast modified header
9/25/20www.sickkids.ca/.../molecular_medicine.svgLast modified header
9/25/20www.sickkids.ca/.../genetics_and_genome_biology.svgLast modified header
9/25/20www.sickkids.ca/.../developmental_and_stem_cell_biology.svgLast modified header
7/16/21www.sickkids.ca/siteassets/.../ches.svgLast modified header
9/25/20www.sickkids.ca/.../cell_biology.svgLast modified header
12/4/20www.sickkids.ca/.../research-icon-large.pngLast modified header
9/25/20www.sickkids.ca/.../news-and-events---large.svgLast modified header
9/25/20www.sickkids.ca/.../care-and-services---large.svgLast modified header
11/6/20www.sickkids.ca/.../patients-visitors-navigation-iconLast modified header
12/9/20www.sickkids.ca/.../sickkids-logo-desktop-140x42.pngLast modified header
9/25/20www.sickkids.ca/.../emergency.svgLast modified header
9/25/20www.sickkids.ca/.../emergency.svgLast modified header
12/9/20www.sickkids.ca/.../sickkids-logo-header.pngLast modified header
6/16/22www.sickkids.ca/.../arrow-down.svgLast modified header
6/16/22www.sickkids.ca/Static/.../main.cssLast modified header

Domain agei

  • Sorry, we cannot check the domain age of .ca websites.

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