Nibbler SEO audit for www.swmh.de

Overall8.5

The overall score for this website.

Accessibility9.5

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience8.1

How satisfying the website is likely to be for users.

The following tests contribute to this score:

Marketing6.2

How well marketed and popular the website is.

The following tests contribute to this score:

Technology8.8

How well designed and built the website is.

The following tests contribute to this score:

Nibbler tested a sample of 5 pages from this website at 12:11 PM on Mar 17, 2023 (GMT).

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Top priorities for website improvement

  • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
  • Sign up for a Twitter account and make sure it is linked to from your site. (read more)
  • Consider shortening long anchor text. (read more)

Twitter0.0

Help

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Meta tags3.6

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This is how this website will look in Google search listings:

SWMH – Südwestdeutsche Medienholding GmbH

www.swmh.de/

Wir vereinen zahlreiche Produkte, Dienstleistungen und Marken eines modernen Medienunternehmens. Herzlich willkommen bei der SWMH!

  • All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.

Meta Tags (name attribute)

Page URLNameContent
www.swmh.de/viewportwidth=device-width, initial-scale=1, maximum-scale=1,user-scalable=0
www.swmh.de/apple-mobile-web-app-capableyes
www.swmh.de/apple-mobile-web-app-status-bar-styleblack
www.swmh.de/mobile-web-app-capableyes
www.swmh.de/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.swmh.de/descriptionWir vereinen zahlreiche Produkte, Dienstleistungen und Marken eines modernen Medienunternehmens. Herzlich willkommen bei der SWMH!
www.swmh.de/twitter:cardsummary_large_image
www.swmh.de/msapplication-tileimagehttps://www.swmh.de/wp-content/uploads/2022/08/cropped-index-270x270.png
www.swmh.de/engagementviewportwidth=device-width, initial-scale=1, maximum-scale=1,user-scalable=0
www.swmh.de/engagementapple-mobile-web-app-capableyes
www.swmh.de/engagementapple-mobile-web-app-status-bar-styleblack
www.swmh.de/engagementmobile-web-app-capableyes
www.swmh.de/engagementrobotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.swmh.de/engagementtwitter:cardsummary_large_image
www.swmh.de/engagementmsapplication-tileimagehttps://www.swmh.de/wp-content/uploads/2022/08/cropped-index-270x270.png
www.swmh.de/unternehmenviewportwidth=device-width, initial-scale=1, maximum-scale=1,user-scalable=0
www.swmh.de/unternehmenapple-mobile-web-app-capableyes
www.swmh.de/unternehmenapple-mobile-web-app-status-bar-styleblack
www.swmh.de/unternehmenmobile-web-app-capableyes
www.swmh.de/unternehmenrobotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.swmh.de/unternehmentwitter:cardsummary_large_image
www.swmh.de/unternehmenmsapplication-tileimagehttps://www.swmh.de/wp-content/uploads/2022/08/cropped-index-270x270.png
www.swmh.de/kontaktviewportwidth=device-width, initial-scale=1, maximum-scale=1,user-scalable=0
www.swmh.de/kontaktapple-mobile-web-app-capableyes
www.swmh.de/kontaktapple-mobile-web-app-status-bar-styleblack
www.swmh.de/kontaktmobile-web-app-capableyes
www.swmh.de/kontaktrobotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.swmh.de/kontakttwitter:cardsummary_large_image
www.swmh.de/kontaktmsapplication-tileimagehttps://www.swmh.de/wp-content/uploads/2022/08/cropped-index-270x270.png
www.swmh.de/presseviewportwidth=device-width, initial-scale=1, maximum-scale=1,user-scalable=0
www.swmh.de/presseapple-mobile-web-app-capableyes
www.swmh.de/presseapple-mobile-web-app-status-bar-styleblack
www.swmh.de/pressemobile-web-app-capableyes
www.swmh.de/presserobotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.swmh.de/pressetwitter:cardsummary_large_image
www.swmh.de/pressemsapplication-tileimagehttps://www.swmh.de/wp-content/uploads/2022/08/cropped-index-270x270.png

Meta Tags (http-equiv attribute)

Page URLNameContent
www.swmh.de/X-UA-CompatibleIE=edge
www.swmh.de/engagementX-UA-CompatibleIE=edge
www.swmh.de/unternehmenX-UA-CompatibleIE=edge
www.swmh.de/kontaktX-UA-CompatibleIE=edge
www.swmh.de/presseX-UA-CompatibleIE=edge

Popularity5.0

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1326Estimated monthly organic visitors

  • This website appears to have a good number of monthly website visits each month

Source: Ahrefs

Amount of content7.8

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Rendering Chart...

  • This website has an average of 375 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Amount of content discovered

Internal links7.9

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Server behavior8.0

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No404 page

YesCompression

  • This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://swmh.de to http://www.swmh.de. This is ideal.

Images8.9

Help

55% of images have a clearly defined size

28 images are being resized by the browser

Headings9.0

Help

adventskalender aktion andreas august bayern bernehmen bernimmt datengesch ddeutschen deutschland direkt eines engagement erstklassiger esslingen freies ftsf gehen gesch gesellschaft gmbh group gruppe gute haltung hcsb heinkel helfen hilfe hilft innovation journalismus karriere kommt kontinuierliche kreativit kultur leidenden leser logistik-partnerschaft media medienh medtrix menschen nachbarn nachrichten neues online pressekontakt regional sein sind strategische studienstiftung stuttgarter swmh teil unsere unternehmen user verantwortung verlagsgruppe vielfalt weihnachten werden werke wird wort zamdo zeitung

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
www.swmh.de/Unser Anspruch: erstklassiger Journalismus.H2
www.swmh.de/Unsere Haltung: kontinuierliche Innovation.H2
www.swmh.de/Unsere Kultur: Vielfalt und Engagement.H2
www.swmh.de/1+ MioH2
www.swmh.de/5000+H2
www.swmh.de/140+H2
www.swmh.de/130H2
www.swmh.de/Neues von der SWMHH2
www.swmh.de/Wir sind eines der größten Medienhäuser in Deutschland.H3
www.swmh.de/Vielfalt, Kreativität und InnovationH3
www.swmh.de/Aus der SZ Media Regional wird die SZ Media BayernH3
www.swmh.de/KOMMT und Zamdo gehen strategische Logistik-Partnerschaft einH3
www.swmh.de/Verantwortung für unsere Gesellschaft übernehmenH3
www.swmh.de/Werden Sie Teil der SWMH GruppeH3
www.swmh.de/UnternehmenH5
www.swmh.de/EngagementH5
www.swmh.de/KarriereH5
www.swmh.de/engagementEngagementH1
www.swmh.de/engagementAdventskalender für gute Werke der Süddeutschen Zeitung e.V.H2
www.swmh.de/engagementStudienstiftung der Süddeutschen ZeitungH2
www.swmh.de/engagementHilfe für den Nachbarn e.V.H2
www.swmh.de/engagementAktion Weihnachten e.V. der Stuttgarter NachrichtenH2
www.swmh.de/engagementLeser helfen Not leidenden Menschen e.V.H2
www.swmh.de/engagementFreies Wort hilft e.V. – Miteinander FüreinanderH2
www.swmh.de/engagementStiftung der SZ-LeserH3
www.swmh.de/unternehmenUnternehmenH1
www.swmh.de/unternehmenÜber unsH2
www.swmh.de/unternehmen1+ MioH2
www.swmh.de/unternehmen5000+H2
www.swmh.de/unternehmen30H2
www.swmh.de/unternehmen130H2
www.swmh.de/unternehmen103H2
www.swmh.de/unternehmen140+H2
www.swmh.de/unternehmen1945H2
www.swmh.de/unternehmen6H2
www.swmh.de/unternehmenManagementH2
www.swmh.de/unternehmenSelbstverständnisH2
www.swmh.de/unternehmenCharta der VielfaltH3
www.swmh.de/unternehmenSchutzkodex für Journalistinnen und JournalistenH3
www.swmh.de/unternehmenVerhaltenskodexH3
www.swmh.de/unternehmenGrundsatzerklärung zur MenschenrechtsstrategieH3
www.swmh.de/unternehmenLieferantenkodexH3
www.swmh.de/unternehmenHinweisgebersystemH3
www.swmh.de/kontaktKontaktH1
www.swmh.de/kontaktBewerberkontaktH2
www.swmh.de/kontaktPressekontaktH2
www.swmh.de/kontaktAdresseH2
www.swmh.de/pressePresseH1
www.swmh.de/pressePressekontaktH3
www.swmh.de/presseAus der SZ Media Regional wird die SZ Media BayernH3
www.swmh.de/presseKOMMT und Zamdo gehen strategische Logistik-Partnerschaft einH3
www.swmh.de/presseSüddeutscher Verlag stärkt durch Beteiligung an der Direkt + Online GmbH sein Datengeschäft in der MedTriX GroupH3
www.swmh.de/presseAndreas Heinkel übernimmt zum 15. August 2022 die Geschäftsführung der HCSB VerlagsgruppeH3
www.swmh.de/presseBenjamin Czesch ist Leiter der regionalen Werbevermarktung der Süddeutschen ZeitungH3
www.swmh.de/presseStuttgarter Zeitung Verlagsgesellschaft konzentriert Druck-Aktivitäten in EsslingenH3

Mobile10.0

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Mobile screenshot of www.swmh.deTablet screenshot of www.swmh.de
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

Analytics10.0

Help

100% of pages use analytics

Google Tag Manager

  • Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.

Page titles10.0

Help

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Page titles

Printability10.0

Help

100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

Media specific CSS detected

URL format10.0

Help

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Freshness10.0

Help

Last updated March 2, 2023

  • It looks like this website was last updated on Thursday, March 2, 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
11/1/09www.swmh.de/engagementBody text
8/5/22www.swmh.de/.../header_presse.jpgLast modified header
8/5/22www.swmh.de/.../selbstverstaendnis.jpgLast modified header
8/5/22www.swmh.de/wp-content/.../ueber-uns.jpgLast modified header
8/5/22www.swmh.de/.../header-unternehmen.jpgLast modified header
9/6/22www.swmh.de/.../d39daf7bf9830e16023a8e0768dd0c4d.jpgLast modified header
8/5/22www.swmh.de/.../leser-helfen-not-leidenden-menschen.jpgLast modified header
8/5/22www.swmh.de/.../aktion-weihnachten-stuttgarter-nachrichten.jpgLast modified header
8/5/22www.swmh.de/.../hilfe-fuer-den-nachbarn.jpgLast modified header
8/5/22www.swmh.de/.../studienstiftung-der-sz.jpgLast modified header
8/5/22www.swmh.de/.../adventskalender-fuer-gute-werke.jpgLast modified header
8/5/22www.swmh.de/.../header-engagement.jpgLast modified header
8/5/22www.swmh.de/.../teaser-karriere.jpgLast modified header
8/5/22www.swmh.de/wp-content/.../image_012.jpgLast modified header
8/5/22www.swmh.de/.../teaser-unternehmen.jpgLast modified header
8/5/22www.swmh.de/.../home_vielfalt_mobile.jpgLast modified header
8/5/22www.swmh.de/.../home_vielfalt_tablet.jpgLast modified header
8/5/22www.swmh.de/.../home_vielfalt_desktop.jpgLast modified header
8/5/22www.swmh.de/.../home_innovation_mobile.jpgLast modified header
8/5/22www.swmh.de/.../home_innovation_tablet.jpgLast modified header
8/5/22www.swmh.de/.../home_innovation_desktop.jpgLast modified header
8/5/22www.swmh.de/.../home_journalismus_mobile.jpgLast modified header
8/5/22www.swmh.de/.../home_journalismus_tablet.jpgLast modified header
8/5/22www.swmh.de/.../home_journalismus_desktop.jpgLast modified header
8/9/22www.swmh.de/.../swmh-logo-white.svgLast modified header
8/9/22www.swmh.de/.../swmh-logo-grey.svgLast modified header
11/11/22www.swmh.de/.../style.min.cssLast modified header
10/25/22www.swmh.de/.../classic-themes.min.cssLast modified header
3/2/23www.swmh.de/.../autoptimize_single_fdfed703d289b9aaaa26704982ce4839.cssLast modified header
3/2/23www.swmh.de/.../autoptimize_single_40e93b11cbd4174c60b22cba0d630300.cssLast modified header
8/9/22www.swmh.de/.../swiper.min.cssLast modified header
3/2/23www.swmh.de/.../autoptimize_single_7e162a1da3243afe3f338696fc4b2b3f.cssLast modified header
3/2/23www.swmh.de/.../autoptimize_single_e8dcfe4f0280ee6f913f70fa1fcb9e8b.cssLast modified header
8/9/22www.swmh.de/wp-content/.../style.cssLast modified header

Domain agei

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