Report for www.vinerandsons.co.uk

Overall9.2

The overall score for this website.

Accessibility9.3

How accessible the website is to mobile and disabled users.

Experience9.0

How satisfying the website is likely to be for users.

Marketing8.1

How well marketed and popular the website is.

Technology9.6

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 12:28 PM on Sep 22, 2022 (BST).

Top priorities for website improvement

  • Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
  • Consider the amount of text on this website and increase it if appropriate. (read more)
  • Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation. (read more)

Popularity3.7

6,827,493 Most popular website in the world

There has been no mentionable change in this website's popularity recently.

  • This is the 6,827,493 most popular website in the world.
  • We couldn't find out the change in popularity for this website. This may be because the website is new.

Source: Alexa

Twitter7.8

This website is linked with the Twitter account @VinerLtd

This website's Twitter account has
135 followers

  • This website was found to link the Twitter account Viner & Sons Ltd (@VinerLtd).
  • This website's Twitter account has made 316 tweets to 135 followers.
    • Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.

Source: Twitter

Amount of content8.3

Rendering Chart...

  • This website has an average of 472 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Images9.8

11% of images have a clearly defined size

4 images are being resized by the browser

Mobile10.0

Mobile screenshot of www.vinerandsons.co.ukTablet screenshot of www.vinerandsons.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

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Server behavior10.0

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://vinerandsons.co.uk to http://www.vinerandsons.co.uk. This is ideal.

Analytics10.0

100% of pages use analytics

Google Tag Manager

  • Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Headings10.0

arranger bushell clare consultant director directors disclosure established family funeral funerals head interests keith kent martin meet member memorials nathan other pre-paid professional services sons team tony viner

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.

Page headings detail

URLHeadingLevel
www.vinerandsons.co.uk/Family Run Funeral Directors In KentH1
www.vinerandsons.co.uk/Professional Funeral DirectorsH2
www.vinerandsons.co.uk/FuneralsH2
www.vinerandsons.co.uk/MemorialsH2
www.vinerandsons.co.uk/Pre-paid FuneralsH2
www.vinerandsons.co.uk/Established in 1777H3
www.vinerandsons.co.uk/Funeral ServicesH4
www.vinerandsons.co.uk/Other servicesH4
www.vinerandsons.co.uk/Viner & SonsH4
www.vinerandsons.co.uk/about-us/About Viner & SonsH1
www.vinerandsons.co.uk/about-us/Funeral ServicesH4
www.vinerandsons.co.uk/about-us/Other servicesH4
www.vinerandsons.co.uk/about-us/Viner & SonsH4
www.vinerandsons.co.uk/meet-the-team/Meet the TeamH1
www.vinerandsons.co.uk/meet-the-team/Clare BushellH2
www.vinerandsons.co.uk/meet-the-team/Keith VinerH2
www.vinerandsons.co.uk/meet-the-team/Nathan Martin Dip FD. Dip FAA.H2
www.vinerandsons.co.uk/meet-the-team/Tony HeadH2
www.vinerandsons.co.uk/meet-the-team/Clare BushellH3
www.vinerandsons.co.uk/meet-the-team/Funeral ArrangerH3
www.vinerandsons.co.uk/meet-the-team/Keith VinerH3
www.vinerandsons.co.uk/meet-the-team/ConsultantH3
www.vinerandsons.co.uk/meet-the-team/Nathan Martin Dip FD. Dip FAA.H3
www.vinerandsons.co.uk/meet-the-team/Funeral Director & COOH3
www.vinerandsons.co.uk/meet-the-team/Tony HeadH3
www.vinerandsons.co.uk/meet-the-team/Funeral Services Team MemberH3
www.vinerandsons.co.uk/meet-the-team/Funeral ArrangerH4
www.vinerandsons.co.uk/meet-the-team/ConsultantH4
www.vinerandsons.co.uk/meet-the-team/Funeral Director & COOH4
www.vinerandsons.co.uk/meet-the-team/Funeral Services Team MemberH4
www.vinerandsons.co.uk/meet-the-team/Funeral ServicesH4
www.vinerandsons.co.uk/meet-the-team/Other servicesH4
www.vinerandsons.co.uk/meet-the-team/Viner & SonsH4
www.vinerandsons.co.uk/about-us/.../Disclosure of InterestsH1
www.vinerandsons.co.uk/about-us/.../Funeral ServicesH4
www.vinerandsons.co.uk/about-us/.../Other servicesH4
www.vinerandsons.co.uk/about-us/.../Viner & SonsH4
www.vinerandsons.co.uk/funerals/FuneralsH1
www.vinerandsons.co.uk/funerals/Other ServicesH2
www.vinerandsons.co.uk/funerals/Funeral ServicesH4
www.vinerandsons.co.uk/funerals/Other servicesH4
www.vinerandsons.co.uk/funerals/Viner & SonsH4

Meta tags10.0

This is how this website will look in Google search listings:

Funeral Directors in West Malling at Viner & Sons, Est. 1777 : Viner & ...

www.vinerandsons.co.uk/

Viner & Sons, West Malling, Kent, have been offering support to families through professional & respectful funeral services since 1777. Contact us today.

  • Nearly every page was found to include the description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

Meta Tags (name attribute)

Page URLNameContent
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www.vinerandsons.co.uk/descriptionViner & Sons, West Malling, Kent, have been offering support to families through professional & respectful funeral services since 1777. Contact us today.
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www.vinerandsons.co.uk/twitter:descriptionViner & Sons, West Malling, Kent, have been offering support to families through professional & respectful funeral services since 1777. Contact us today.
www.vinerandsons.co.uk/twitter:titleFuneral Directors in West Malling at Viner & Sons, Est. 1777
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www.vinerandsons.co.uk/about-us/robotsmax-image-preview:large
www.vinerandsons.co.uk/about-us/descriptionEstablished in 1777, Viner & Sons is one of the oldest independent, family run funeral directors in the country. Find out more about our history here.
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www.vinerandsons.co.uk/about-us/twitter:descriptionEstablished in 1777, Viner & Sons is one of the oldest independent, family run funeral directors in the country. Find out more about our history here.
www.vinerandsons.co.uk/about-us/twitter:titleAbout Viner & Sons Funeral Directors in Malling, Est 1777
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www.vinerandsons.co.uk/about-us/.../descriptionViner & Sons Ltd is proud to support local, national & international charities
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Meta Tags (http-equiv attribute)

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Printability10.0

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URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Freshness10.0

Last updated September 20, 2022

  • It looks like this website was last updated on Tuesday, September 20, 2022. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
9/1/21www.vinerandsons.co.uk/meet-the-team/Body text
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3/31/22www.vinerandsons.co.uk/.../heart-of-kent.pngLast modified header
4/6/22www.vinerandsons.co.uk/.../borogreenbadgejpeg-5-002-250x252.jpgLast modified header
3/31/22www.vinerandsons.co.uk/.../Larkfield-FC.jpgLast modified header
3/31/22www.vinerandsons.co.uk/.../saint-george-church-of-england-logo-250x73.jpegLast modified header
3/11/22www.vinerandsons.co.uk/app/.../th.pngLast modified header
6/17/22www.vinerandsons.co.uk/.../IMG_6307-1-e1655463673738.jpgLast modified header
6/4/20www.vinerandsons.co.uk/.../Nathan-e1591283377626.jpgLast modified header
6/17/22www.vinerandsons.co.uk/.../Formal-Image-e1655463533272.jpgLast modified header
6/9/20www.vinerandsons.co.uk/.../KJV-scaled-e1591710277797.jpgLast modified header
6/9/20www.vinerandsons.co.uk/.../Clair-e1591710156982.pngLast modified header
5/18/20www.vinerandsons.co.uk/.../Clare-2-scaled.jpgLast modified header
6/4/20www.vinerandsons.co.uk/.../Mosaic.jpgLast modified header
3/29/20www.vinerandsons.co.uk/.../West-Malling-Old-Photo-2.jpgLast modified header
3/29/20www.vinerandsons.co.uk/.../West-Malling-Old-Photo.jpgLast modified header
3/23/20www.vinerandsons.co.uk/.../homepage-landscape.jpgLast modified header
4/9/20www.vinerandsons.co.uk/.../Golden-Charter-Logo-250x55.jpgLast modified header
4/9/20www.vinerandsons.co.uk/.../Funeral-Safe-logo-250x135.jpgLast modified header
4/9/20www.vinerandsons.co.uk/.../SAIF-logo-250x228.jpgLast modified header
4/9/20www.vinerandsons.co.uk/.../NAFD-250x247.jpgLast modified header
3/20/20www.vinerandsons.co.uk/.../pre-paid-funerals-content-block.jpgLast modified header
5/6/20www.vinerandsons.co.uk/.../memorials-content-block-e1588779880587.jpgLast modified header
4/9/20www.vinerandsons.co.uk/.../Cars-700x423.jpgLast modified header
3/20/20www.vinerandsons.co.uk/.../home-banner.jpgLast modified header
9/20/22www.vinerandsons.co.uk/app/.../3aca6.cssLast modified header
9/20/22www.vinerandsons.co.uk/app/.../73376.cssLast modified header

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