Nibbler SEO audit for icpaving.co.za
Summary
Overall7.0
The overall score for this website.
Accessibility8.1
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.8
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology7.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 22:40 on 28 Apr 2024 (BST).
Top priorities for website improvement
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Internal links0.0
- 17 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- 121 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print icpaving.co.za/ Not detected icpaving.co.za/paving/ Not detected icpaving.co.za/paving/.../ Not detected icpaving.co.za/paving/.../ Not detected icpaving.co.za/paving/.../ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Meta tags2.0
- All pages include at least some metadata, but no pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| icpaving.co.za/ | viewport | width=device-width, initial-scale=1 |
| icpaving.co.za/ | robots | max-image-preview:large |
| icpaving.co.za/ | generator | WordPress 6.2.5 |
| icpaving.co.za/ | google-site-verification | baETL390_m9sPY4ErLb7nuKWYoobnK6TyNdcSxgWv8Q |
| icpaving.co.za/ | generator | Powered by WPBakery Page Builder - drag and drop page builder for WordPress. |
| icpaving.co.za/ | generator | Powered by Slider Revolution 6.6.7 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface. |
| icpaving.co.za/paving/ | viewport | width=device-width, initial-scale=1 |
| icpaving.co.za/paving/ | robots | max-image-preview:large |
| icpaving.co.za/paving/ | generator | WordPress 6.2.5 |
| icpaving.co.za/paving/ | google-site-verification | baETL390_m9sPY4ErLb7nuKWYoobnK6TyNdcSxgWv8Q |
| icpaving.co.za/paving/ | generator | Powered by WPBakery Page Builder - drag and drop page builder for WordPress. |
| icpaving.co.za/paving/ | generator | Powered by Slider Revolution 6.6.7 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface. |
| icpaving.co.za/paving/.../ | viewport | width=device-width, initial-scale=1 |
| icpaving.co.za/paving/.../ | robots | max-image-preview:large |
| icpaving.co.za/paving/.../ | generator | WordPress 6.2.5 |
| icpaving.co.za/paving/.../ | google-site-verification | baETL390_m9sPY4ErLb7nuKWYoobnK6TyNdcSxgWv8Q |
| icpaving.co.za/paving/.../ | generator | Powered by WPBakery Page Builder - drag and drop page builder for WordPress. |
| icpaving.co.za/paving/.../ | generator | Powered by Slider Revolution 6.6.7 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface. |
| icpaving.co.za/paving/.../ | viewport | width=device-width, initial-scale=1 |
| icpaving.co.za/paving/.../ | robots | max-image-preview:large |
| icpaving.co.za/paving/.../ | generator | WordPress 6.2.5 |
| icpaving.co.za/paving/.../ | google-site-verification | baETL390_m9sPY4ErLb7nuKWYoobnK6TyNdcSxgWv8Q |
| icpaving.co.za/paving/.../ | generator | Powered by WPBakery Page Builder - drag and drop page builder for WordPress. |
| icpaving.co.za/paving/.../ | generator | Powered by Slider Revolution 6.6.7 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface. |
| icpaving.co.za/paving/.../ | viewport | width=device-width, initial-scale=1 |
| icpaving.co.za/paving/.../ | robots | max-image-preview:large |
| icpaving.co.za/paving/.../ | generator | WordPress 6.2.5 |
| icpaving.co.za/paving/.../ | google-site-verification | baETL390_m9sPY4ErLb7nuKWYoobnK6TyNdcSxgWv8Q |
| icpaving.co.za/paving/.../ | generator | Powered by WPBakery Page Builder - drag and drop page builder for WordPress. |
| icpaving.co.za/paving/.../ | generator | Powered by Slider Revolution 6.6.7 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface. |
Freshness2.6
Last updated February 28, 2023
- It looks like this website was last updated on Tuesday, 28 February 2023. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Images8.1
94% of images have a clearly defined size
136 images are being resized by the browser
- Some images (6.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 136 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Headings8.7
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Many headings (7.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| icpaving.co.za/ | Welcome to I C Paving & Walling Quality that you can afford | H2 |
| icpaving.co.za/ | Who We Are | H2 |
| icpaving.co.za/ | Why Choose Us? | H2 |
| icpaving.co.za/ | What We Do | H2 |
| icpaving.co.za/ | Leading the way in paving, retaining walls and asphalt | H2 |
| icpaving.co.za/ | 4778 | H2 |
| icpaving.co.za/ | 24 | H2 |
| icpaving.co.za/ | 19 | H2 |
| icpaving.co.za/ | OUR CLIENTS | H2 |
| icpaving.co.za/ | TESTIMONIALS | H2 |
| icpaving.co.za/ | 30 years experience in paving, retaining walls and asphalt.. | H3 |
| icpaving.co.za/ | S D Moloi & Associates Attorneys | H3 |
| icpaving.co.za/ | Mr Mario Duverge | H3 |
| icpaving.co.za/ | Dr. Leon Theron | H3 |
| icpaving.co.za/ | Dr Garth Miller | H3 |
| icpaving.co.za/ | Mr Nongcebo Vukile Masito | H3 |
| icpaving.co.za/ | Pearl Thakur | H3 |
| icpaving.co.za/ | Mr. V. Zimmerman | H3 |
| icpaving.co.za/ | Mr Charles Sturgess | H3 |
| icpaving.co.za/ | Garth Sims | H3 |
| icpaving.co.za/ | Karin Rust Johns | H3 |
| icpaving.co.za/ | Matthew Woods | H3 |
| icpaving.co.za/ | Marise Smith | H3 |
| icpaving.co.za/ | Shanette Greene | H3 |
| icpaving.co.za/ | Aman Singh | H3 |
| icpaving.co.za/ | Anil Singh | H3 |
| icpaving.co.za/ | Gary Hilliar | H3 |
| icpaving.co.za/ | Andre Lindeque – Owner of Mica Durban North | H3 |
| icpaving.co.za/ | About Us | H3 |
| icpaving.co.za/ | Information | H3 |
| icpaving.co.za/ | IC Paving Office | H3 |
| icpaving.co.za/ | Projects Completed | H4 |
| icpaving.co.za/ | Workers Employed | H4 |
| icpaving.co.za/ | Awards Won | H4 |
| icpaving.co.za/paving/ | Paving Services | H1 |
| icpaving.co.za/paving/ | Pavers – Concrete, Clay, Cobbles and Flagstones | H2 |
| icpaving.co.za/paving/ | We have over 30 years experience in paving! | H3 |
| icpaving.co.za/paving/ | About Us | H3 |
| icpaving.co.za/paving/ | Information | H3 |
| icpaving.co.za/paving/ | IC Paving Office | H3 |
| icpaving.co.za/paving/.../ | Residential & Paving | H1 |
| icpaving.co.za/paving/.../ | Residential Paving - Driveway, Pool, Patio, Walkway, Flagstone | H1 |
| icpaving.co.za/paving/.../ | Contact | H2 |
| icpaving.co.za/paving/.../ | DRIVEWAY PAVING | H2 |
| icpaving.co.za/paving/.../ | POOL PAVING | H2 |
| icpaving.co.za/paving/.../ | PATIO PAVING | H2 |
| icpaving.co.za/paving/.../ | WALKWAY PAVING | H2 |
| icpaving.co.za/paving/.../ | FLAGSTONE PAVING | H2 |
| icpaving.co.za/paving/.../ | Pavers – Concrete, Clay, Cobbles and Flagstones | H2 |
| icpaving.co.za/paving/.../ | 30 years experience in paving! | H3 |
| icpaving.co.za/paving/.../ | About Us | H3 |
| icpaving.co.za/paving/.../ | Information | H3 |
| icpaving.co.za/paving/.../ | IC Paving Office | H3 |
| icpaving.co.za/paving/.../ | Commercial Paving | H1 |
| icpaving.co.za/paving/.../ | Commercial Paving - Complexes, Holiday Resorts, Inner City, Neighbourhoods | H1 |
| icpaving.co.za/paving/.../ | Contact | H2 |
| icpaving.co.za/paving/.../ | Brick Paving | H2 |
| icpaving.co.za/paving/.../ | Pavers – Concrete, Clay, Cobbles and Flagstones | H2 |
| icpaving.co.za/paving/.../ | 30 years experience in commercial paving! | H3 |
| icpaving.co.za/paving/.../ | About Us | H3 |
| icpaving.co.za/paving/.../ | Information | H3 |
| icpaving.co.za/paving/.../ | IC Paving Office | H3 |
| icpaving.co.za/paving/.../ | Industrial Paving | H1 |
| icpaving.co.za/paving/.../ | Industrial Paving - Entrances, Parking Areas, Heavy Trucks, Factory Floors and Pavements, Factory Loading Areas, Bulk-Cargo Areas, Ports and Container-Handling Areas, Petrol Filling Stations | H1 |
| icpaving.co.za/paving/.../ | Contact | H2 |
| icpaving.co.za/paving/.../ | ENTRANCES | H2 |
| icpaving.co.za/paving/.../ | 30 years experience in industrial paving! | H2 |
| icpaving.co.za/paving/.../ | Pavers – Concrete, Clay, Cobbles and Flagstones | H2 |
| icpaving.co.za/paving/.../ | About Us | H3 |
| icpaving.co.za/paving/.../ | Information | H3 |
| icpaving.co.za/paving/.../ | IC Paving Office | H3 |
Amount of content9.8
Rendering Chart...
- This website has an average of 1,246 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| icpaving.co.za/ | 9980 | 1662 |
| icpaving.co.za/paving/ | 5517 | 834 |
| icpaving.co.za/paving/.../ | 10804 | 1642 |
| icpaving.co.za/paving/.../ | 6894 | 1033 |
| icpaving.co.za/paving/.../ | 7106 | 1061 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.icpaving.co.za to http://icpaving.co.za. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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