Nibbler SEO audit for www.luno.com
Summary
Overall7.5
The overall score for this website.
Accessibility8.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.3
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.4
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.4
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 1 pages from this website at 09:20 on 29 Apr 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Internal links0.0
- 6 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Printability0.0
0% of pages are optimised for printing
- One page of this website does not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Images8.9
56% of images have a clearly defined size
9 images are being resized by the browser
- Some images (44.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 9 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.0
Rendering Chart...
- This website has an average of 584 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Headings9.8
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some headings (4.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
Page headings detail
| URL | Heading | Level |
| www.luno.com/ | Buy, store and explore crypto | H1 |
| www.luno.com/ | Why choose Luno? | H2 |
| www.luno.com/ | Do your own research | H2 |
| www.luno.com/ | Support | H3 |
| www.luno.com/ | Security | H3 |
| www.luno.com/ | Community | H3 |
| www.luno.com/ | Onboard | H3 |
| www.luno.com/ | Choose your investment | H3 |
| www.luno.com/ | Pay your way | H3 |
| www.luno.com/ | Understanding your investment time horizons | H3 |
| www.luno.com/ | 5 things to consider when investing in cryptocurrency | H3 |
| www.luno.com/ | What is Bitcoin? | H3 |
| www.luno.com/ | Create your crypto portfolio | H3 |
| www.luno.com/ | Manage your crypto | H3 |
| www.luno.com/ | Recurring buys | H3 |
| www.luno.com/ | Discover / Explore | H3 |
| www.luno.com/ | In the news | H3 |
| www.luno.com/ | Resources | H6 |
| www.luno.com/ | Reserves | H6 |
| www.luno.com/ | Account | H6 |
| www.luno.com/ | Price charts | H6 |
| www.luno.com/ | Products | H6 |
| www.luno.com/ | About | H6 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://luno.com to http://www.luno.com. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Meta tags10.0
This is how this website will look in Google search listings:
Buy Bitcoin, Ethereum, XRP and Altcoins securely with GBP | Luno
www.luno.com/
Available in over 40 countries. Luno is a secure cryptocurrency platform that lets you buy, sell, store and trade BTC and ETH.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.luno.com/ | referrer | strict-origin-when-cross-origin |
| www.luno.com/ | viewport | width=device-width, initial-scale=1 |
| www.luno.com/ | mobile-web-app-capable | yes |
| www.luno.com/ | theme-color | #071278 |
| www.luno.com/ | mobile-web-app-capable | yes |
| www.luno.com/ | apple-mobile-web-app-capable | yes |
| www.luno.com/ | apple-mobile-web-app-status-bar-style | black |
| www.luno.com/ | apple-mobile-web-app-title | Luno |
| www.luno.com/ | msapplication-tileimage | https://d32exi8v9av3ux.cloudfront.net/static/icons/favicons/favicon-144x144.png |
| www.luno.com/ | msapplication-tilecolor | #12326B |
| www.luno.com/ | robots | index, follow |
| www.luno.com/ | description | Available in over 40 countries. Luno is a secure cryptocurrency platform that lets you buy, sell, store and trade BTC and ETH. |
Freshness10.0
Last updated April 22, 2024
- It looks like this website was last updated on Monday, 22 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 06/10/2023 | www.luno.com/ | Body text |
| 01/04/2023 | www.luno.com/ | Body text |
| 22/04/2024 | www.luno.com/ | Last modified header |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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