Nibbler SEO audit for urbaser.co
Summary
Overall8.1
The overall score for this website.
Accessibility9.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.4
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.6
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 10:00 PM on May 9, 2024 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Meta tags6.8
This is how this website will look in Google search listings:
Urbaser Colombia
urbaser.co/
Nuestra presencia en 10 ciudades del país y en distintas regiones del territorio nos permite impulsar acciones hacia una circularidad real.
- All pages include at least some metadata, but only 60.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| urbaser.co/ | viewport | width=device-width, initial-scale=1 |
| urbaser.co/ | description | Nuestra presencia en 10 ciudades del país y en distintas regiones del territorio nos permite impulsar acciones hacia una circularidad real. |
| urbaser.co/ | facebook-domain-verification | th7scobwapyr4obacvw3lj9604oaj5 |
| urbaser.co/quienes-somos/ | viewport | width=device-width, initial-scale=1 |
| urbaser.co/quienes-somos/ | description | Llevamos más de cuatro años ofreciendo soluciones que contribuyen a la sostenibilidad y preservación de los ecosistemas en Colombia. |
| urbaser.co/quienes-somos/ | facebook-domain-verification | th7scobwapyr4obacvw3lj9604oaj5 |
| urbaser.co/sostenibilidad/ | viewport | width=device-width, initial-scale=1 |
| urbaser.co/sostenibilidad/ | description | Nuestras acciones de gestión social están enmarcadas bajo los Objetivos de Desarrollo Sostenible y los valores y políticas globales de Urbaser. |
| urbaser.co/sostenibilidad/ | facebook-domain-verification | th7scobwapyr4obacvw3lj9604oaj5 |
| urbaser.co/trabaja-con-nosotros/ | viewport | width=device-width, initial-scale=1 |
| urbaser.co/trabaja-con-nosotros/ | description | |
| urbaser.co/trabaja-con-nosotros/ | facebook-domain-verification | th7scobwapyr4obacvw3lj9604oaj5 |
| urbaser.co/sala-de-prensa/ | viewport | width=device-width, initial-scale=1 |
| urbaser.co/sala-de-prensa/ | description | |
| urbaser.co/sala-de-prensa/ | facebook-domain-verification | th7scobwapyr4obacvw3lj9604oaj5 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| urbaser.co/ | X-UA-Compatible | IE=edge |
| urbaser.co/quienes-somos/ | X-UA-Compatible | IE=edge |
| urbaser.co/sostenibilidad/ | X-UA-Compatible | IE=edge |
| urbaser.co/trabaja-con-nosotros/ | X-UA-Compatible | IE=edge |
| urbaser.co/sala-de-prensa/ | X-UA-Compatible | IE=edge |
Amount of content7.4
Rendering Chart...
- This website has an average of 249 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| urbaser.co/ | 1113 | 153 |
| urbaser.co/quienes-somos/ | 1586 | 213 |
| urbaser.co/sostenibilidad/ | 1928 | 265 |
| urbaser.co/trabaja-con-nosotros/ | 783 | 107 |
| urbaser.co/sala-de-prensa/ | 3311 | 509 |
Internal links8.1
- 11 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| urbaser.co/ | Nuestros servicios | H2 |
| urbaser.co/ | Urbaser Colombia en cifras | H2 |
| urbaser.co/ | Potenciamos el valor de los recursos, para construir un mañana más sostenible | H3 |
| urbaser.co/ | Nuestra presencia en 10 ciudades del país y en distintas regiones del territorio nos permite impulsar acciones hacia una circularidad real. | H4 |
| urbaser.co/quienes-somos/ | Quiénes somos | H1 |
| urbaser.co/quienes-somos/ | Nuestra historia | H2 |
| urbaser.co/quienes-somos/ | Apostamos por el desarrollo sostenible | H2 |
| urbaser.co/sostenibilidad/ | Nuestra estrategia de Sostenibilidad 2023-2026 | H1 |
| urbaser.co/sostenibilidad/ | Objetivos de Desarrollo Sostenible estratégicos | H2 |
| urbaser.co/sostenibilidad/ | Objetivos de Desarrollo Sostenible complementarios y colaborativos | H2 |
| urbaser.co/sostenibilidad/ | Conoce nuestras iniciativas | H2 |
| urbaser.co/sostenibilidad/ | Programas de educación ambiental | H3 |
| urbaser.co/sostenibilidad/ | Programas de validación social | H3 |
| urbaser.co/sostenibilidad/ | La construcción y puesta en marcha de nuestra estrategia, incluyó la participación y la perspectiva de nuestros grupos de interés. Este fue el resultado. | H4 |
| urbaser.co/sostenibilidad/ | Visitas guiadas | H4 |
| urbaser.co/sostenibilidad/ | Cátedras ambientales | H4 |
| urbaser.co/sostenibilidad/ | Cuéntame un cuento | H4 |
| urbaser.co/sostenibilidad/ | Urbaser en tu barrio | H4 |
| urbaser.co/sostenibilidad/ | Urbaser transparente | H4 |
| urbaser.co/sostenibilidad/ | Urbaser buen vecino | H4 |
| urbaser.co/trabaja-con-nosotros/ | Nos interesamos de manera genuina en la gente | H1 |
| urbaser.co/trabaja-con-nosotros/ | La gente que nos gusta | H2 |
| urbaser.co/trabaja-con-nosotros/ | Nos mueve la pasión en todo lo que hacemos, y buscamos que cada nuevo integrante de nuestro equipo se contagie de esa energía | H4 |
| urbaser.co/sala-de-prensa/ | Sala de prensa | H1 |
| urbaser.co/sala-de-prensa/ | Navegación de entradas | H2 |
| urbaser.co/sala-de-prensa/ | Nos complace compartir contigo las últimas novedades, tendencias y reflexiones del negocio. Aquí encontrarás análisis y experiencias inspiradoras que reflejan nuestro compromiso con la excelencia y la innovación. | H4 |
| urbaser.co/sala-de-prensa/ | Corpoboyacá realiza visita técnica al relleno sanitario Parque Ambiental de Pirgua | H4 |
| urbaser.co/sala-de-prensa/ | Por tercer año Urbaser patrocina la Carrera Atlética Internacional Los Libertadores | H4 |
| urbaser.co/sala-de-prensa/ | Urbaser Soacha ganador del Premio RS Camacol B&C 2024 | H4 |
| urbaser.co/sala-de-prensa/ | Duitama presente en la FILBO con “Cuéntame un cuento” de Urbaser y las radionovelas del colegio Rafael Reyes | H4 |
| urbaser.co/sala-de-prensa/ | En Soacha capacitamos a emprendedores en Economía Circular | H4 |
| urbaser.co/sala-de-prensa/ | Urbaser presente en V Encuentro de Gestión Humana y Sostenibilidad | H4 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.urbaser.co to http://urbaser.co. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated May 8, 2024
- It looks like this website was last updated on Wednesday, May 8, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Fast, branded website audits
Insites creates professional website reports that can be shared with your clients.
How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |