Nibbler SEO audit for www.leadscience.com
Summary
Overall9.4
The overall score for this website.
Accessibility9.8
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.7
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 3:45 AM on May 9, 2024 (BST).
Top priorities for website improvement
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
- Consider shortening long anchor text. (read more)
Images5.3
56% of images have a clearly defined size
25 images are being resized by the browser
- Some images (44.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 22 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 25 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Amount of content9.4
Rendering Chart...
- This website has an average of 1,183 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.leadscience.com/ | 4267 | 662 |
| www.leadscience.com/websites/ | 5183 | 843 |
| www.leadscience.com/seo/ | 2502 | 384 |
| www.leadscience.com/law-firm-digital-marketing/ | 13481 | 2117 |
| www.leadscience.com/home-services-digital-marketing/ | 12217 | 1909 |
Internal links9.8
- One link uses text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL www.leadscience.com/how-do-i-drive-more-potential-clients-to-my-website Drive Potential Clients To Your Website There are various components and strategies that need to be employed to drive more traffic (potential new clients) to your website and to encourage engagement. March 25, 2024 www.leadscience.com/
- Consider shortening long anchor text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://leadscience.com to http://www.leadscience.com. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Meta tags10.0
This is how this website will look in Google search listings:
Lead Science: Digital Marketing for Your Local Business
www.leadscience.com/
Lead Science helps your local business grow by building, maintaining, and promoting your website through digital marketing.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.leadscience.com/ | viewport | width=device-width, initial-scale=1.0 |
| www.leadscience.com/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.leadscience.com/ | description | Lead Science helps your local business grow by building, maintaining, and promoting your website through digital marketing. |
| www.leadscience.com/ | twitter:card | summary_large_image |
| www.leadscience.com/ | generator | Site Kit by Google 1.123.0 |
| www.leadscience.com/ | generator | Performance Lab 2.9.0; modules: images/webp-uploads, images/webp-support, images/dominant-color-images; plugins: |
| www.leadscience.com/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| www.leadscience.com/ | google-adsense-platform-domain | sitekit.withgoogle.com |
| www.leadscience.com/ | msapplication-tileimage | https://www.leadscience.com/wp-content/uploads/2022/10/favicon.jpg |
| www.leadscience.com/websites/ | viewport | width=device-width, initial-scale=1.0 |
| www.leadscience.com/websites/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.leadscience.com/websites/ | description | Lead Science websites specialize in generating leads for local business. Our platform is optimized for speed and increasing search rankings. |
| www.leadscience.com/websites/ | twitter:card | summary_large_image |
| www.leadscience.com/websites/ | generator | Site Kit by Google 1.123.0 |
| www.leadscience.com/websites/ | generator | Performance Lab 2.9.0; modules: images/webp-uploads, images/webp-support, images/dominant-color-images; plugins: |
| www.leadscience.com/websites/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| www.leadscience.com/websites/ | google-adsense-platform-domain | sitekit.withgoogle.com |
| www.leadscience.com/websites/ | msapplication-tileimage | https://www.leadscience.com/wp-content/uploads/2022/10/favicon.jpg |
| www.leadscience.com/seo/ | viewport | width=device-width, initial-scale=1.0 |
| www.leadscience.com/seo/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.leadscience.com/seo/ | description | Lead Science has the expertise to grow your business through Local SEO. We will update all aspects of your site to improve your rankings. |
| www.leadscience.com/seo/ | twitter:card | summary_large_image |
| www.leadscience.com/seo/ | generator | Site Kit by Google 1.123.0 |
| www.leadscience.com/seo/ | generator | Performance Lab 2.9.0; modules: images/webp-uploads, images/webp-support, images/dominant-color-images; plugins: |
| www.leadscience.com/seo/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| www.leadscience.com/seo/ | google-adsense-platform-domain | sitekit.withgoogle.com |
| www.leadscience.com/seo/ | msapplication-tileimage | https://www.leadscience.com/wp-content/uploads/2022/10/favicon.jpg |
| www.leadscience.com/law-firm-digital-marketing/ | viewport | width=device-width, initial-scale=1.0 |
| www.leadscience.com/law-firm-digital-marketing/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.leadscience.com/law-firm-digital-marketing/ | description | Results-driven law firm digital marketing. Our innovative website platform, local SEO expertise, and elite digital advertising delivers guaranteed results. |
| www.leadscience.com/law-firm-digital-marketing/ | twitter:card | summary_large_image |
| www.leadscience.com/law-firm-digital-marketing/ | twitter:label1 | Est. reading time |
| www.leadscience.com/law-firm-digital-marketing/ | twitter:data1 | 10 minutes |
| www.leadscience.com/law-firm-digital-marketing/ | generator | Site Kit by Google 1.123.0 |
| www.leadscience.com/law-firm-digital-marketing/ | generator | Performance Lab 2.9.0; modules: images/webp-uploads, images/webp-support, images/dominant-color-images; plugins: |
| www.leadscience.com/law-firm-digital-marketing/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| www.leadscience.com/law-firm-digital-marketing/ | google-adsense-platform-domain | sitekit.withgoogle.com |
| www.leadscience.com/law-firm-digital-marketing/ | msapplication-tileimage | https://www.leadscience.com/wp-content/uploads/2022/10/favicon.jpg |
| www.leadscience.com/home-services-digital-marketing/ | viewport | width=device-width, initial-scale=1.0 |
| www.leadscience.com/home-services-digital-marketing/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.leadscience.com/home-services-digital-marketing/ | description | Elevate your online presence and attract quality leads to ignite business growth. |
| www.leadscience.com/home-services-digital-marketing/ | twitter:card | summary_large_image |
| www.leadscience.com/home-services-digital-marketing/ | twitter:label1 | Est. reading time |
| www.leadscience.com/home-services-digital-marketing/ | twitter:data1 | 11 minutes |
| www.leadscience.com/home-services-digital-marketing/ | generator | Site Kit by Google 1.123.0 |
| www.leadscience.com/home-services-digital-marketing/ | generator | Performance Lab 2.9.0; modules: images/webp-uploads, images/webp-support, images/dominant-color-images; plugins: |
| www.leadscience.com/home-services-digital-marketing/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| www.leadscience.com/home-services-digital-marketing/ | google-adsense-platform-domain | sitekit.withgoogle.com |
| www.leadscience.com/home-services-digital-marketing/ | msapplication-tileimage | https://www.leadscience.com/wp-content/uploads/2022/10/favicon.jpg |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 10, 2024
- It looks like this website was last updated on Wednesday, April 10, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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Nibbler | Insites | |
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