Nibbler SEO audit for www.fabulousflowers.biz
Summary
Overall8.1
The overall score for this website.
Accessibility8.1
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.7
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 10:08 PM on May 10, 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
URL format4.8
4 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 4 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Internal links6.1
- 70 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Server behavior6.4
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://fabulousflowers.biz to http://www.fabulousflowers.biz. This is ideal.
Page titles7.0
100% of pages have defined titles
60% of page titles are weak
- All pages were found to specify page titles, but 3.0% pages have relatively weak titles which could be improved. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
- Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'.
Page titles
| Page title | Notes |
| Flower and Gift Delivery Across Oxford | Fabulous Flowers Abingdon | OK |
| user login | Fabulous Flowers | Abingdon | Oxon | This title appears to be overly complex. Consider a more meaningful title |
| Shopping Basket | Fabulous Flowers | Abingdon | Oxon | This title appears to be overly complex. Consider a more meaningful title |
| Luxury Flowers & Gifts For All Occasions Delivered Across Oxford | Fabulous Flowers Abingdon | OK |
| Luxury Bouquets | Fabulous Flowers | Abingdon | Oxon | This title appears to be overly complex. Consider a more meaningful title |
Amount of content7.9
Rendering Chart...
- This website has an average of 298 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.fabulousflowers.biz/ | 2081 | 306 |
| www.fabulousflowers.biz/user-login.htm | 1240 | 179 |
| www.fabulousflowers.biz/shoppingCart.htm?cartdo=view | 2071 | 313 |
| www.fabulousflowers.biz/shop-online.htm | 2535 | 375 |
| www.fabulousflowers.biz/luxury-bouquets.htm | 2166 | 319 |
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Meta tags10.0
This is how this website will look in Google search listings:
Flower and Gift Delivery Across Oxford | Fabulous Flowers Abingdon
www.fabulousflowers.biz/
Fabulous Flowers are a passionate luxury florist providing bespoke flowers for gifts, weddings, events, corporate and funerals. Flower delivery to Oxford, Abingdon ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.fabulousflowers.biz/ | viewport | width=device-width, initial-scale=1 |
| www.fabulousflowers.biz/ | description | Fabulous Flowers are a passionate luxury florist providing bespoke flowers for gifts, weddings, events, corporate and funerals. Flower delivery to Oxford, Abingdon and the surrounding areas including Sutton Courtenay, Milton Park and Didcot. |
| www.fabulousflowers.biz/user-login.htm | viewport | width=device-width, initial-scale=1 |
| www.fabulousflowers.biz/user-login.htm | description | Fabulous Flowers are passionate about flowers and floral art. We provide flowers for weddings, events, home decor, and a corporate bespoke flower service. Oxford and Abingdon Florists Fabulous Flowers With florist shops in Oxford and Abingdon same day flower delivery in Oxford and Abingdon , shop and send bouquets, weddings, funeral flowers, Corporate events, gifts. |
| www.fabulousflowers.biz/shoppingCart.htm?cartdo=view | viewport | width=device-width, initial-scale=1 |
| www.fabulousflowers.biz/shoppingCart.htm?cartdo=view | description | Fabulous Flowers are passionate about flowers and floral art. We provide flowers for weddings, events, home decor, and a corporate bespoke flower service. Oxford and Abingdon Florists Fabulous Flowers With florist shops in Oxford and Abingdon same day flower delivery in Oxford and Abingdon , shop and send bouquets, weddings, funeral flowers, Corporate events, gifts. |
| www.fabulousflowers.biz/shoppingCart.htm?cartdo=view | robots | noindex, nofollow |
| www.fabulousflowers.biz/shop-online.htm | viewport | width=device-width, initial-scale=1 |
| www.fabulousflowers.biz/shop-online.htm | description | We sell beautiful bouquets of flowers online and deliver to in Oxford, Abingdon, Kidlington, Sutton Courtenay, Milton Park, Didcot and surrounding areas. We are passionate about floral design and our bespoke bouquets use the finest fresh flowers. |
| www.fabulousflowers.biz/luxury-bouquets.htm | viewport | width=device-width, initial-scale=1 |
| www.fabulousflowers.biz/luxury-bouquets.htm | description | Fabulous Flowers are passionate about flowers and floral art. We provide flowers for weddings, events, home decor, and a corporate bespoke flower service. Oxford and Abingdon Florists Fabulous Flowers With florist shops in Oxford and Abingdon same day flower delivery in Oxford and Abingdon , shop and send bouquets, weddings, funeral flowers, Corporate events, gifts. |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.fabulousflowers.biz/ | Content-Type | text/html; charset=UTF-8 |
| www.fabulousflowers.biz/ | X-UA-Compatible | IE=edge |
| www.fabulousflowers.biz/user-login.htm | Content-Type | text/html; charset=UTF-8 |
| www.fabulousflowers.biz/user-login.htm | X-UA-Compatible | IE=edge |
| www.fabulousflowers.biz/shoppingCart.htm?cartdo=view | Content-Type | text/html; charset=UTF-8 |
| www.fabulousflowers.biz/shoppingCart.htm?cartdo=view | X-UA-Compatible | IE=edge |
| www.fabulousflowers.biz/shop-online.htm | Content-Type | text/html; charset=UTF-8 |
| www.fabulousflowers.biz/shop-online.htm | X-UA-Compatible | IE=edge |
| www.fabulousflowers.biz/luxury-bouquets.htm | Content-Type | text/html; charset=UTF-8 |
| www.fabulousflowers.biz/luxury-bouquets.htm | X-UA-Compatible | IE=edge |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
Freshness10.0
Last updated May 10, 2024
- It looks like this website was last updated on Friday, May 10, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Fast, branded website audits
Insites creates professional website reports that can be shared with your clients.
How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |