Nibbler SEO audit for www.porsche.com
Summary
Overall5.7
The overall score for this website.
Accessibility5.8
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience4.9
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing1.9
How well marketed and popular the website is.
The following tests contribute to this score:
Technology6.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 1 pages from this website at 10:01 PM on Apr 3, 2024 (BST).
Top priorities for website improvement
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect. (read more)
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Headings0.0
- No pages were found to be using defined headings. This means that users and search engines may find it harder to determine the content of this website's page. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
Amount of content0.0
Rendering Chart...
- This website has an average of one word per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
- One page of this website has very little content (20 words or less).
- Ensure all pages have a sufficient amount of content.
URL format2.0
1 URLs are less than ideal
- One URL is particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Mobile3.0
- None of this website appears to be optimized for viewing on a mobile or tablet (using CSS media queries). It is important to make sure your content is optimized for a wide range of devices as a growing percentage of web browsing is done on phones and tablets.
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Device optimized pages
Page Mobile Tablet Viewport www.porsche.com/?geo_c=US&geo_r=VA Not detected Not detected Detected
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Server behavior7.4
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website uses a temporary (HTTP 302) redirect from http://porsche.com to http://www.porsche.com. This is OK, but a permanent (HTTP 301) redirect is considered best practice.
- If possible, change the temporary redirect to a permanent (HTTP 301) redirect.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Images10.0
100% of images have a clearly defined size
No images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
Meta tags10.0
This is how this website will look in Google search listings:
Official Porsche Website - Dr. Ing. h.c. F. Porsche AG
www.porsche.com/?geo_c=US&geo_r=VA
Welcome to the official Porsche Website with detailed information about Porsche Models, Pre-owned Cars, Porsche Motorsport, the company, etc.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.porsche.com/?geo_c=US&geo_r=VA | twitter:card | summary_large_image |
| www.porsche.com/?geo_c=US&geo_r=VA | twitter:creator | @porsche |
| www.porsche.com/?geo_c=US&geo_r=VA | twitter:site | @porsche |
| www.porsche.com/?geo_c=US&geo_r=VA | twitter:title | Official Porsche Website - Dr. Ing. h.c. F. Porsche AG |
| www.porsche.com/?geo_c=US&geo_r=VA | title | Official Porsche Website |
| www.porsche.com/?geo_c=US&geo_r=VA | generator | Noxum Publishing Studio 5 |
| www.porsche.com/?geo_c=US&geo_r=VA | cache-date | 2024-04-03 16:35:45 GMT -4 |
| www.porsche.com/?geo_c=US&geo_r=VA | viewport | width=device-width, initial-scale=1 |
| www.porsche.com/?geo_c=US&geo_r=VA | format-detection | telephone=no |
| www.porsche.com/?geo_c=US&geo_r=VA | apple-mobile-web-app-capable | yes |
| www.porsche.com/?geo_c=US&geo_r=VA | apple-mobile-web-app-status-bar-style | black |
| www.porsche.com/?geo_c=US&geo_r=VA | verify-v1 | Rmx1mu99AVMNRe3jgIJ3nDbzaQ6MZeOVM4J4246SZUs= |
| www.porsche.com/?geo_c=US&geo_r=VA | msvalidate.01 | B535B70BFC35168AD22DA8D2073C90B6 |
| www.porsche.com/?geo_c=US&geo_r=VA | description | Welcome to the official Porsche Website with detailed information about Porsche Models, Pre-owned Cars, Porsche Motorsport, the company, etc. |
| www.porsche.com/?geo_c=US&geo_r=VA | twitter:description | Welcome to the official Porsche Website with detailed information about Porsche Models, Pre-owned Cars, Porsche Motorsport, the company, etc. |
| www.porsche.com/?geo_c=US&geo_r=VA | yandex-verification | 4cc687dbc1595c08 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.porsche.com/?geo_c=US&geo_r=VA | X-UA-Compatible | IE=edge,chrome=1 |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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