Nibbler SEO audit for www.zielnavigator.com
Summary
Overall7.4
The overall score for this website.
Accessibility9.1
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing3.7
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 9:22 PM on Apr 11, 2024 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.zielnavigator.com/ Not detected www.zielnavigator.com/unternehmen Not detected www.zielnavigator.com/pakete Not detected www.zielnavigator.com/software Not detected www.zielnavigator.com/kostenlos-testen Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Meta tags3.6
This is how this website will look in Google search listings:
Unternehmensstrategie in die Umsetzung bringen
www.zielnavigator.com/
Ob MBO oder OKR – mit dem Zielnavigator managen Sie die Umsetzung Ihrer Unternehmensstrategie und machen Fortschritte sichtbar.
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.zielnavigator.com/ | description | Ob MBO oder OKR – mit dem Zielnavigator managen Sie die Umsetzung Ihrer Unternehmensstrategie und machen Fortschritte sichtbar. |
| www.zielnavigator.com/ | viewport | width=device-width, initial-scale=1 |
| www.zielnavigator.com/unternehmen | viewport | width=device-width, initial-scale=1 |
| www.zielnavigator.com/pakete | viewport | width=device-width, initial-scale=1 |
| www.zielnavigator.com/software | viewport | width=device-width, initial-scale=1 |
| www.zielnavigator.com/kostenlos-testen | viewport | width=device-width, initial-scale=1 |
Headings7.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.zielnavigator.com/ | Unternehmensstrategie in die Umsetzung bringen | H1 |
| www.zielnavigator.com/ | Arbeiten Sie jeden Tag effizient an der Umsetzung Ihrer Strategie | H2 |
| www.zielnavigator.com/ | Zufriedene Kunden | H2 |
| www.zielnavigator.com/ | Sicher, einfach und flexibel | H2 |
| www.zielnavigator.com/ | Vereinbaren Sie einen persönlichen Termin für eine Demo | H2 |
| www.zielnavigator.com/ | Software zur Strategieumsetzungfür den deutschen Mittelstand | H2 |
| www.zielnavigator.com/ | Mittelständische Unternehmen aus DACH vertrauen dem Zielnavigator | H3 |
| www.zielnavigator.com/ | Managen Sie Ihre Strategie und Ziele zentral an einem Ort | H3 |
| www.zielnavigator.com/ | Ihr Dashboard: Alle Aktionen auf einen Blick | H3 |
| www.zielnavigator.com/ | Strategieumsetzung gemeinsam im Team | H3 |
| www.zielnavigator.com/ | Treffen Sie bessere Entscheidungen | H3 |
| www.zielnavigator.com/ | 100% DSGVO konform | H4 |
| www.zielnavigator.com/ | Selbsterklärende Bedienung | H4 |
| www.zielnavigator.com/ | Offene Schnittstellen | H4 |
| www.zielnavigator.com/unternehmen | Mit dem Zielnavigator unterstützen wir mittelständische Unternehmen dabei, ihre Unternehmensstrategie in die Umsetzung zu bringen. | H1 |
| www.zielnavigator.com/unternehmen | Gründerteam | H2 |
| www.zielnavigator.com/unternehmen | Unsere Werte | H2 |
| www.zielnavigator.com/unternehmen | Vereinbaren Sie einen persönlichen Termin für eine Demo | H2 |
| www.zielnavigator.com/unternehmen | Mittelständische Unternehmen aus DACH vertrauen dem Zielnavigator | H3 |
| www.zielnavigator.com/unternehmen | Professionalität | H3 |
| www.zielnavigator.com/unternehmen | Einfachheit | H3 |
| www.zielnavigator.com/unternehmen | Bodenständigkeit | H3 |
| www.zielnavigator.com/unternehmen | Martin Krumbein | H4 |
| www.zielnavigator.com/unternehmen | Florian Scholl | H4 |
| www.zielnavigator.com/unternehmen | Prof. Dr. Martin Artz | H4 |
| www.zielnavigator.com/pakete | Ihre Investition in eine erfolgreiche Strategieumsetzung | H2 |
| www.zielnavigator.com/pakete | Vereinbaren Sie einen persönlichen Termin für eine Demo | H2 |
| www.zielnavigator.com/pakete | Zufriedene Kunden | H2 |
| www.zielnavigator.com/pakete | Mittelständische Unternehmen aus DACH vertrauen dem Zielnavigator | H3 |
| www.zielnavigator.com/software | Alles zur Umsetzung Ihrer Strategie an einem Ort | H2 |
| www.zielnavigator.com/software | Bilden Sie Ihre Strategie ab | H2 |
| www.zielnavigator.com/software | Bestimmen Sie Ihre Handlungsfelder | H2 |
| www.zielnavigator.com/software | Behalten Sie die Kontrolle über Ihre Inhalte | H2 |
| www.zielnavigator.com/software | Steuern Sie Ihre Mitarbeitenden effizient | H2 |
| www.zielnavigator.com/software | Integrieren Sie Zielnavigator via API in Ihre IT-Infrastruktur | H2 |
| www.zielnavigator.com/software | Entdecken Sie den Zielnavigator im 120 Sekunden Demo-Video | H2 |
| www.zielnavigator.com/software | Vereinbaren Sie einen persönlichen Termin für eine Demo | H2 |
| www.zielnavigator.com/kostenlos-testen | Sie möchten wissen, was der Zielnavigator alles kann? | H2 |
Internal links7.7
- 5 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content7.9
Rendering Chart...
- This website has an average of 329 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.zielnavigator.com/ | 4021 | 530 |
| www.zielnavigator.com/unternehmen | 3442 | 426 |
| www.zielnavigator.com/pakete | 1804 | 252 |
| www.zielnavigator.com/software | 2411 | 328 |
| www.zielnavigator.com/kostenlos-testen | 766 | 107 |
Images9.9
6% of images have a clearly defined size
3 images are being resized by the browser
- Most images (94.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 3 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://zielnavigator.com to http://www.zielnavigator.com. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
| Page title | Notes |
| Unternehmensstrategie in die Umsetzung bringen | OK |
| Unternehmen | OK |
| Pakete | OK |
| Software | OK |
| Kostenlos Testen | OK |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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