Nibbler SEO audit for www.earth-policy.org
Summary
Overall6.3
The overall score for this website.
Accessibility7.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology7.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 17:55 on 1 Dec 2023 (GMT).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Check how the website looks using a mobile and consider adding mobile and tablet styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.earth-policy.org/ Not detected www.earth-policy.org/ Not detected www.earth-policy.org/publications/ Not detected www.earth-policy.org/books/ Not detected www.earth-policy.org/plan_b_updates/ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | 49.2em | - | www.earth-policy.org/.../cf.errors.css |
| screen | 66em | - | www.earth-policy.org/.../cf.errors.css |
| screen | 49.2em | - | www.earth-policy.org/.../cf.errors.css |
| screen | 66em | - | www.earth-policy.org/.../cf.errors.css |
Meta tags2.0
- All pages include at least some metadata, but no pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.earth-policy.org/ | google-site-verification | ucMRWdTFa72A9UIJZQj9RxcpW4uy2UhenjwaSEhrJCo |
| www.earth-policy.org/ | robots | noindex, nofollow |
| www.earth-policy.org/ | viewport | width=device-width,initial-scale=1 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.earth-policy.org/ | Content-Type | text/html; charset=UTF-8 |
| www.earth-policy.org/ | Content-Type | text/html; charset=UTF-8 |
| www.earth-policy.org/ | X-UA-Compatible | IE=Edge |
| www.earth-policy.org/publications/ | Content-Type | text/html; charset=UTF-8 |
| www.earth-policy.org/books/ | Content-Type | text/html; charset=UTF-8 |
| www.earth-policy.org/plan_b_updates/ | Content-Type | text/html; charset=UTF-8 |
Mobile4.4
- Some pages (20.0%) of this website appear to be optimised for viewing on a mobile phone or tablet (using CSS media queries). It is important to make sure your content is optimised for a wide range of devices as a growing percentage of web browsing is done on phones and tablets.
- Check how the website looks using a mobile and consider adding mobile and tablet styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Device optimised pages
Page Mobile Tablet Viewport www.earth-policy.org/ Not detected Not detected Not detected www.earth-policy.org/ Detected Detected Detected www.earth-policy.org/publications/ Not detected Not detected Not detected www.earth-policy.org/books/ Not detected Not detected Not detected www.earth-policy.org/plan_b_updates/ Not detected Not detected Not detected
- Check how the website looks using a mobile and consider adding mobile and tablet styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | 49.2em | - | www.earth-policy.org/.../cf.errors.css |
| screen | 66em | - | www.earth-policy.org/.../cf.errors.css |
| screen | 49.2em | - | www.earth-policy.org/.../cf.errors.css |
| screen | 66em | - | www.earth-policy.org/.../cf.errors.css |
Popularity5.0
280Estimated monthly organic visitors
- This website appears to have a good number of monthly website visits each month
Source: Ahrefs
Internal links6.0
- One link is weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation.
Weak link text
Link URL Link text Page URL www.earth-policy.org/.../au_revoir_thank_you read more www.earth-policy.org/
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor text to benefit search engine optimisation.
- 48 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Headings7.0
- A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
Page headings detail
| URL | Heading | Level |
| www.earth-policy.org/ | Sorry, you have been blocked | H1 |
| www.earth-policy.org/ | You are unable to access earth-policy.org | H2 |
| www.earth-policy.org/ | Why have I been blocked? | H2 |
| www.earth-policy.org/ | What can I do to resolve this? | H2 |
| www.earth-policy.org/publications/ | FIND PUBLICATIONS BY CATEGORY AND TOPIC | H1 |
| www.earth-policy.org/books/ | FIND PUBLICATIONS BY CATEGORY AND TOPIC | H1 |
| www.earth-policy.org/books/ | The Great Transition: Shifting from Fossil Fuels to Solar and Wind Energy | H1 |
| www.earth-policy.org/books/ | Breaking New Ground: A Personal History | H1 |
| www.earth-policy.org/books/ | Full Planet, Empty Plates: The New Geopolitics of Food Scarcity | H1 |
| www.earth-policy.org/books/ | World on the Edge: How to Prevent Environmental and Economic Collapse | H1 |
| www.earth-policy.org/books/ | Plan B 4.0: Mobilizing to Save Civilization | H1 |
| www.earth-policy.org/books/ | Plan B 3.0: Mobilizing to Save Civilization | H1 |
| www.earth-policy.org/books/ | Plan B 2.0: Rescuing a Planet Under Stress and a Civilization in Trouble | H1 |
| www.earth-policy.org/books/ | Outgrowing the Earth: The Food Security Challenge in an Age of Falling Water Tables and Rising Temperatures | H1 |
| www.earth-policy.org/books/ | Plan B: Rescuing a Planet Under Stress and a Civilization in Trouble | H1 |
| www.earth-policy.org/books/ | The Earth Policy Reader | H1 |
| www.earth-policy.org/books/ | Eco-Economy: Building an Economy for the Earth | H1 |
| www.earth-policy.org/books/ | Released 2015 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown, with Janet Larsen, J. Matthew Roney, and Emily E. Adams | H2 |
| www.earth-policy.org/books/ | Released 2013 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2012 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2011 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2009 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2008 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2006 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2004 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2003 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/books/ | Released 2002 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown, Janet Larsen, and Bernie Fischlowitz-Roberts | H2 |
| www.earth-policy.org/books/ | Released 2001 | H2 |
| www.earth-policy.org/books/ | Lester R. Brown | H2 |
| www.earth-policy.org/plan_b_updates/ | FIND PUBLICATIONS BY CATEGORY AND TOPIC | H1 |
Images8.4
80% of images have a clearly defined size
61 images are being resized by the browser
- Some images (20.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 61 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content8.5
Rendering Chart...
- This website has an average of 777 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.earth-policy.org/ | 2802 | 433 |
| www.earth-policy.org/ | 744 | 123 |
| www.earth-policy.org/publications/ | 1987 | 281 |
| www.earth-policy.org/books/ | 6446 | 974 |
| www.earth-policy.org/plan_b_updates/ | 13145 | 2075 |
Server behaviour8.8
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://earth-policy.org to http://www.earth-policy.org. This is ideal.
URL format8.8
1 URLs are less than ideal
- One URL is particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Freshness10.0
Last updated November 28, 2023
- It looks like this website was last updated on Tuesday, 28 November 2023. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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