Nibbler SEO audit for www.true.global
Summary
Overall8.0
The overall score for this website.
Accessibility8.2
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.4
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing8.4
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.5
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 23:22 on 26 Apr 2024 (BST).
Top priorities for website improvement
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
- Consider updating this website regularly with new content. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
Internal links0.0
- 54 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- 182 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.true.global/ Not detected www.true.global/about/ Not detected www.true.global/people/ Not detected www.true.global/innovation/ Not detected www.true.global/portfolio/ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| all | 640px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 768px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1024px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1280px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1536px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1920px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1536px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1920px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 640px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 768px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1024px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1280px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1536px | - | www.true.global/.../47df6a594a66fc24.css |
Freshness2.4
Last updated January 1, 2023
- It looks like this website was last updated on Sunday, 1 January 2023. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 01/05/2015 | www.true.global/portfolio/ | Body text |
| 01/11/2022 | www.true.global/portfolio/ | Body text |
| 01/01/2023 | www.true.global/portfolio/ | Body text |
| 01/08/2022 | www.true.global/portfolio/ | Body text |
| 01/08/2021 | www.true.global/portfolio/ | Body text |
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Amount of content9.6
Rendering Chart...
- This website has an average of 1,256 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.true.global/ | 3635 | 577 |
| www.true.global/about/ | 6350 | 1026 |
| www.true.global/people/ | 10010 | 1607 |
| www.true.global/innovation/ | 5073 | 728 |
| www.true.global/portfolio/ | 15264 | 2342 |
Images9.9
3% of images have a clearly defined size
5 images are being resized by the browser
- Most images (97.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 5 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | - | - | www.true.global/.../47df6a594a66fc24.css |
| all | 640px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 768px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1024px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1280px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1536px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1920px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1536px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1920px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 640px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 768px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1024px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1280px | - | www.true.global/.../47df6a594a66fc24.css |
| all | 1536px | - | www.true.global/.../47df6a594a66fc24.css |
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://true.global to http://www.true.global. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Meta tags10.0
This is how this website will look in Google search listings:
True - reimagining business through innovation and investment
www.true.global/
A unique model for investing, innovating & growing
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.true.global/ | viewport | width=device-width |
| www.true.global/ | robots | index,follow |
| www.true.global/ | googlebot | index,follow |
| www.true.global/ | description | A unique model for investing, innovating & growing |
| www.true.global/ | twitter:card | summary_large_image |
| www.true.global/ | twitter:site | https://www.true.global |
| www.true.global/ | twitter:creator | @Truegloballive |
| www.true.global/ | next-head-count | 21 |
| www.true.global/about/ | viewport | width=device-width |
| www.true.global/about/ | twitter:card | summary_large_image |
| www.true.global/about/ | twitter:site | https://www.true.global |
| www.true.global/about/ | twitter:creator | @Truegloballive |
| www.true.global/about/ | robots | index,follow |
| www.true.global/about/ | googlebot | index,follow |
| www.true.global/about/ | description | We are the innovators of the investment industry |
| www.true.global/about/ | next-head-count | 21 |
| www.true.global/people/ | viewport | width=device-width |
| www.true.global/people/ | twitter:card | summary_large_image |
| www.true.global/people/ | twitter:site | https://www.true.global |
| www.true.global/people/ | twitter:creator | @Truegloballive |
| www.true.global/people/ | robots | index,follow |
| www.true.global/people/ | googlebot | index,follow |
| www.true.global/people/ | description | We’re a people-first business, reimagining the opportunities our industry can offer |
| www.true.global/people/ | next-head-count | 21 |
| www.true.global/innovation/ | viewport | width=device-width |
| www.true.global/innovation/ | twitter:card | summary_large_image |
| www.true.global/innovation/ | twitter:site | https://www.true.global |
| www.true.global/innovation/ | twitter:creator | @Truegloballive |
| www.true.global/innovation/ | robots | index,follow |
| www.true.global/innovation/ | googlebot | index,follow |
| www.true.global/innovation/ | description | We’re always asking if there’s a better way — for businesses to grow, create change through technology, and achieve more meaningful success. |
| www.true.global/innovation/ | next-head-count | 24 |
| www.true.global/portfolio/ | viewport | width=device-width |
| www.true.global/portfolio/ | twitter:card | summary_large_image |
| www.true.global/portfolio/ | twitter:site | https://www.true.global |
| www.true.global/portfolio/ | twitter:creator | @Truegloballive |
| www.true.global/portfolio/ | robots | index,follow |
| www.true.global/portfolio/ | googlebot | index,follow |
| www.true.global/portfolio/ | description | We work with companies and brands that inspire us, shape consumers' lives and create new opportunities the world over. |
| www.true.global/portfolio/ | next-head-count | 21 |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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Nibbler | Insites | |
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